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Sociologist Émile Durkheim's 1897 work On Suicide is a powerful evidence-based study of why people take their own lives. In the late 19th century it was generally accepted that each suicide was an individual phenomenon, caused by such personal factors as grief, loss, and financial problems. But Durkheim felt there were patterns in suicide rates, and believed that a more likely cause of suicide lay in the individual's relationship to society.

German-born thinker Theodore Levitt's groundbreaking 1960 article Marketing Myopia established him as a world-famous business figure and led to him being dubbed "the father of modern marketing." At the time he published the piece, marketing did not even exist as a separate business discipline. Recognizing that companies went bust when the market for their products dried up, Levitt set to finding out why. He wrote Marketing Myopia as a manifesto.

Published in 1974 in the journal Science, the article Judgment Under Uncertainty had a profound impact across the social sciences. Two relatively young Israeli psychologists were challenging the leading ideas about human thought. For decades, social scientists had used a mythical figure to describe how humans make decisions: homo economicus. Homo economicus was logical and conscientious.

Politics as a Vocation examines what makes good political leaders and explores the effects of political action on modern societies. On one level it summarizes the political scholarship of one of the founding fathers of social science. On another it reflects a leading German academic and political activist's practical concerns about the future at a time of great volatility following defeat in World War I.

Elizabeth Loftus's 1979 work, Eyewitness Testimony, explains why people sometimes remember events inaccurately, and how this simple fact has a profound impact on the criminal justice system. Eyewitness accounts, which are often used in criminal trials, can be very persuasive to both judges and juries. Yet these accounts are based on memories that are not always reliable, meaning that suspects may be misidentified or wrongfully convicted.

Ferdinand de Saussure's Course in General Linguistics was first published in 1916, three years after his death. The book aims to explain Saussure's theory that all languages share an underlying structure, and that this underlying structure is the same, regardless of historical or cultural context. Although the book marked a break with the traditional, history-focused study of linguistics of the time, Saussure still uses examples based on more traditional studies.

Søren Kierkegaard has long been considered the father of the philosophical movement known as Christian existentialism, which focuses on the living human being. In his major 1849 work, The Sickness unto Death, he takes listeners on a journey from the human self, its spirit, despair and sin, through to faith.

Anthropologist Geert Hofstede's 1980 work, Culture's Consequences, was the first study to look at cultural differences using data. The Dutchman took advantage of the enormous global span of his employer, the technology company IBM, to gather survey data in 20 languages and across 70 countries, and to produce a unique study of national values.

Since the 19th century, people have claimed that the prosperity enjoyed by the First World was the result of its devotion to unconstrained economic freedoms. In his 2003 book Kicking Away the Ladder, South Korean economist Ha-Joon Chang claims this was not the case and that, in fact, First World economic success was due to exactly the kinds of state intervention that traditional economic thinking consistently opposes today.

Although it is nearly 1,500 years old, The Rule of St. Benedict remains one of the most influential texts in the Western monastic movement. It offers a unique insight into the early development of Christian monasticism as monks secluded themselves from the world to fulfil religious vows. For believers, it continues to offer guidance about incorporating meditation and prayer into devotions, the quiet times of reflection when the focus is on God, through prayer or Bible study.

Frantz Fanon's Black Skin, White Masks offers a radical analysis of the psychological effects of colonization on the colonized. Born in 1925 on the island of Martinique - at the time a French colony - Fanon witnessed firsthand the abuses of white colonizers and the system's effects on his country. His revulsion was only confirmed later in life when he worked as a psychiatrist in Algeria, another French colony. Fanon's work played a pivotal role in the civil rights movements of the 1960s and was later taken up by scholars of postcolonialist studies.

First published in 1651, Leviathan drove important discussions about where kings get their authority to rule and what those kings must, in turn, do for their people. This is known as the "social contract". Thomas Hobbes wrote the book while exiled from his native England following the English Civil War that unseated King Charles I. In the face of England's radical - if temporary - rejection of its monarchy, Hobbes wanted to explain why it was important to have a strong central government, which in his time meant having a sovereign at its head.

A professor at Harvard Business School, Kotter spent years coaching organizations - large and small; successful, less successful, and nearly bankrupt - through their own change processes. Some worked; others didn't. Distilling wisdom from these experiences, Kotter identifies eight common mistakes managers make implementing change. He then uses them to propose an eight-stage model that he argues can lead to successful organizational transformation.

How do those in power exercise that power over a state's citizens? French thinker Michel Foucault's 1975 work Discipline and Punish looks to answer this question by investigating the prison system. Foucault does not believe that the modern-day system developed out of reformers' humanitarian concerns. He argues that prison both created and then became part of a bigger system of surveillance that extends throughout society.

Richard Dawkins' 1976 investigation into the science of evolution has become an enormous success, selling over a million copies in 25 languages. Drawing on the work of renowned evolutionary scientists, Dawkins makes his argument about evolution by focusing on the gene itself. While others considered evolution to occur at the level of the individual or the group, here Dawkins sees the process of natural selection differently.

Reflections on the Revolution in France may read like an exercise in political theory. But when it was first published in 1790, Edmund Burke was fighting a real political battle. Burke saw that the Enlightenment ideas that had inspired radical political change in France the year before were beginning to take root in England. He wanted to discredit these dangerous thoughts before they sparked a revolution in his own country.

American author Daniel Jonah Goldhagen's 1996 work, Hitler's Willing Executioners, is one of the most controversial history books of modern times. While most historians have sought to explain the horror of the Holocaust by focusing on Nazi leaders and their ideologies, Goldhagen set out to investigate whether ordinary Germans enthusiastically embraced their goals. His conclusion: "eliminationist anti-Semitism" - a genocidal hatred of Jews unique to Germany - caused the Holocaust.

In his 1807 work Phenomenology of Spirit, G. W. F. Hegel introduced the world to his philosophical system. His most influential work - and the culmination of the German Idealist movement begun in the late 18th century as a response to the works of Immanuel Kant - the book remains one of the undisputed classics of Western thought.

Linguistic structuralism studies the meaning of language based not just on definitions, but also on the relationships of words and sounds to each other. Lévi-Strauss's insight was to see that this concept of structuralism in linguistics could be applied to anthropology as well. He saw that while some cultures are very different from others, they all seem to have certain internal structural relationships in common. By tracing these structures across cultures, he tried to answer nothing less than the eternal question: "What is man?"

More than two centuries after its initial publication in 1781, Immanuel Kant's Critique of Pure Reason remains perhaps the most influential text in modern philosophy. Kant himself claimed his work as a revolutionary document and insisted that it changed the discipline of philosophy as thoroughly as Copernicus had changed astronomy 300 years earlier, when he said the Earth revolved around the sun and not the other way round.