Design Psychology

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

How do you respond to anger - in yourself or others? Do you fight fire with fire, or run for cover? Dr. Christian Conte created Yield Theory™ as a way to meet conflict without aggression or submissiveness through the practice of compassionate listening, de-escalation, and genuine communication. With Walking Through Anger, he shares this revolutionary model for dealing with inflamed emotions in even the most difficult and charged situations.

While the world seems to be in love with the idea of tiny houses and minimalism, many of us simply can't purge it all and start from nothing. Yet a home with too much stuff is difficult to maintain, so where do we begin? Add in paralyzing emotional attachments and constant life challenges, and it can feel almost impossible to make real decluttering progress.

In Joyful, designer Ingrid Fetell Lee explores how the seemingly mundane spaces and objects we interact with every day have surprising and powerful effects on our mood. Drawing on insights from neuroscience and psychology, she explains why one setting makes us feel anxious or competitive while another fosters acceptance and delight—and, most importantly, she reveals how we can harness the power of our surroundings to live fuller, healthier, and truly joyful lives.

Designers Don’t Read is a love song to graphic design and graphic designers. Austin Howe is a creative director, writer, advocate, and cheerleader for design - but not a designer. He believes in the "wonder and exuberance of someone who gets paid - by clients to do what he loves". Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

Do you wish a decluttering expert could come alongside you to help tackle specific roadblocks that always derail your decluttering journey? Dana K. White, self-proclaimed recovering slob and author of Organizing for the Rest of Us, is here to help with her audio original series, Decluttering Deep Dives.

¿Te gustaría saber cómo la ropa que llevas puede cambiar tu vida? ¿Quieres aprender a usar la moda como una herramienta para mejorar tu imagen, tu autoestima, tu comunicación y tus relaciones? ¿Te interesa conocer los secretos psicológicos que se esconden detrás de las tendencias, las marcas, los colores y los estilos?

The Psychology of Fashion offers an insightful introduction to the exciting and dynamic world of fashion in relation to human behaviour, from how clothing can affect our cognitive processes to the way retail environments manipulate consumer behaviour. The book explores how fashion design can impact healthy body image, how psychology can inform a more sustainable perspective on the production and disposal of clothing, and why we develop certain shopping behaviours.

In this mesmerizing memoir-in-essays, New York Times best-selling author Erica Bauermeister renovates a trash-filled house in eccentric Port Townsend, Washington, and in the process takes listeners on a journey to discover the ways our spaces subliminally affect us. A personal, accessible, and literary exploration of the psychology of architecture, this book is designed for homeowners, remodelers, and those who are simply curious about how our built environments shape who we become.

Do you wish a decluttering expert could come alongside you to help tackle specific roadblocks that always derail your decluttering journey? Dana K. White, self-proclaimed recovering slob and author of Organizing for the Rest of Us and Decluttering at the Speed of Life, is here to help with her original audio series, Decluttering Deep Dives.

Most institutions unknowingly train employees, or teach students using an outdated approach that relies on a punishment-reward system that doesn’t work. (Hint: You’re probably using it right now). This faulty approach squanders of potential, creates negative feedback loops, and leaves many with the false assumption that they aren’t “smart”. The good news? We don’t have to make that mistake anymore. Scientists have found that people are chemically and structurally hardwired to enjoy learning. It’s in our DNA.

We humans are messy, illogical creatures who like to imagine we’re in control—but we blithely let our biases lead us astray. In Design for Cognitive Bias, David Dylan Thomas lays bare the irrational forces that shape our everyday decisions and, inevitably, inform the experiences we craft.

Dawnn Karen is a pioneer in the field of fashion psychology, and she has spent years studying the relationship between attire and attitude. In Dress Your Best Life she goes far beyond well-known makeover advice, pushing you to ask yourself: Are my clothing choices hurting me or helping me to achieve my life goals? Her book will help you discover your unique style story, become a smarter shopper, use color to your advantage, match moods to clothing choices, and embrace new or different standards of beauty.

Maybe you know a little about human design, but have not considered its impact on your role as a leader. You’re drawn to leadership. People recognize you as a leader at work, but there are times you doubt yourself, especially when it comes to your personal life.

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts.

How often do you walk away from a conversation feeling really heard? That it moved the people in it forward in some important way? You’re not alone. In his practice as a designer, Fred Dust began to approach conversations differently. After years of trying to broker communication between colleagues and clients, he came to believe there had to a way to design the art of conversation itself with intention and purpose, but still artful and playful.

The Science of Introverts will uncover everything you never knew about yourself and others and will teach you how to take advantage of who you are and capitalize on your unique strengths. It is filled with breakthrough and fascinating studies regarding introversion, extroversion, and personality in general - and the lessons we can take and use to enrich our lives and feel more comfortable in our unique identities.  

Just as we can write and install apps in our electronic devices, we can construct “mindapps” and install them in our brain-mind complex, and as just as digital apps add capabilities to our devices, mindapps can expand our mental powers and creative abilities, allowing us to intentionally redesign our minds. Using psychedelics as the prime example, Thomas B. Roberts explores the many different kinds of mindapps, including meditation, other psychoactive plants and chemicals, sensory overload and deprivation, biofeedback and neurofeedback, hypnosis and suggestion, and more.