Hook Content

Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.

There's nothing the Tarzana Hookers love more than doing a good deed. They're so preoccupied with crocheting and selling scarves, teddy bears, and blankets to raise money for the local park that they don't even notice the brown paper bag at the end of the table - until it's too late to find its owner. Unable to resist a good mystery, they open the bag and find a note that speaks of remorse, a diary entry of the sorrow of parting, and a complicated piece of filet crochet that offers an obscure clue in pictures.

One of the biggest questions among salespeople and business professionals is, how do I get more clients? One of the top realtors in the world and costar of Bravo's Million Dollar Listing: New York and Sell It Like Serhant Ryan Serhant suggests that the secret to getting more clients is to make...

You have a blog and are active on social media. You post often - okay, most of the time.... To be really honest, you haven’t posted anything worthwhile in a long time. It’s just so hard to keep a consistent flow of content going on a daily or weekly basis. You found inspiration today and created a masterpiece, but there is no way you can repeat that weekly. You need some sort of strategy to make it work. This is what this book is all about: giving you a plan not only to create your content but also to automate the publishing.

Unlock countless content ideas. Sell your products and services with ease. Get your content to work harder for you. Does any of this sound like you? The One Hour Content Plan will help you generate countless ideas. To be exact, a full year’s worth of traffic building and sales boosting content ideas in 60 minutes or less.

Bring a dead deal back to life using this innovative advice that will put you on top and make you the ultimate sales machine. Dead deals are the worst. You've put in all that time and energy into trying to make something work, only to end up with it not working. Ryan Serhant shares how...