Popular Science

The stuff of conspiracy theories makes for great, entertaining stories in movies, books, and television. And there is no shortage of subjects: from who really killed JFK to the truth behind 9/11. And then, there are subjects from alien invasions to the Moon landing was simulated - theories that are truly out of this world, which according to some, is flat. Many of these crazy concepts have jumped off the pages or screens to become so pervasive in our culture that thousands - even millions - subscribe to them as reality.

How can you cheat… at drinking wine? It turns out you can. And when you do, a whole world of power, ego and money will unravel. Corked is the scandalous saga in the glamorous, competitive and mysterious world of fine wines.

All I Ever Wanted Was to Be Hot is a funny, provocative retrospective on the last thirty years of Western beauty standards. From the Pussycat Dolls to Victoria’s Secret, The Girls of the Playboy Mansion to Lara Bingle, the media of the 2000s was littered with high profile examples of hotness as the highest form of social currency. Is it any wonder a girl growing up in that era might believe “good looks” were as integral to womanhood as having a pulse?

An empowering re-education to fix our broken sexual culture. Dispelling the myth that everyone else is having "perfect sex", or even that there is such a thing, this book explores taboos, debunks myths, and brings together the latest research to a topic that has preoccupied the vast majority for...

The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

The author of the #1 New York Times bestseller The Anxious Generation shows how a deeper understanding of the world’s philosophical wisdom can enrich and transform our lives. “Wonderfully smart and readable.” —Washington Post In The Happiness Hypothesis, social psychologist Jonathan...

Interstellar, from acclaimed filmmaker Christopher Nolan, takes us on a fantastic voyage far beyond our solar system. Yet in The Science of Interstellar, Kip Thorne, the physicist who assisted Nolan on the scientific aspects of Interstellar, shows us that the movie's jaw-dropping events and stunning, never-before-attempted visuals are grounded in real science. Thorne shares his experiences working as the science adviser on the film and then moves on to the science itself.

What is enough? From cleaning out closets to avoiding the grocery store for weeks at a time, Jeff Shinabarger is on a journey to find out what is "enough" in every aspect of life. Follow his community as they ponder one question: What would happen if we created a culture in which we gave away whatever was more than enough for us? How would our habits change if we shed the excess of money, clutter, and food in our lives? In More or Less, Jeff invites us to create our own social experiments to answer the question "What is enough?"

Exploring more than 80 of the world's most scientific theories and big ideas across the fields of physics, chemistry, biology, astronomy, geology, and math, this book offers a fascinating look at the history of science. Discover how Galileo worked out his scientific theories of motion and...

This laboratory-based, middle school science course covers a wide range of topics that are of interest to modern scientists. It starts by describing our current understanding of atoms, molecules, the chemicals that are necessary for life, DNA, and cells. These topics are all discussed in the context of history, explaining how specific scientific advances led to the scientific explanations that the students are being taught. This allows students to learn not only the current scientific understanding of these topics, but also how scientists reached that understanding.

This program includes an introduction and epilogue read by the author. Blending evidence across science and design, Subtract: The Untapped Science of Less offers a revolution in problem-solving: proving why we overlook subtraction, and how we can access its true potential We pile on “to-dos”...

A “drop-dead shocker” (Washington Post Book World) that uses evolutionary psychology to explain human mating and the mysteries of love If we all want love, why is there so much conflict in our most cherished relationships? To answer this question, we must look into our evolutionary past...

There’s never a dull moment with silly jokes just for kids! Forget being bored. That should never be a thing! Keep the fun and laughter going whether at home, on the go, or quite honestly…wherever! This book is overflowing with rounds of children friendly jokes!

Freakonomics lived on the New York Times bestseller list for an astonishing two years. Now authors Steven D. Levitt and Stephen J. Dubner return with more iconoclastic insights and observations in SuperFreakonomics—the long awaited follow-up to their New York Times Notable blockbuster. Based...

Stephen Hawking’s phenomenal, multimillion-copy bestseller, A Brief History of Time, introduced the ideas of this brilliant theoretical physicist to readers all over the world. Now, in a major publishing event, Hawking returns with a lavishly illustrated sequel that unravels the mysteries of...

Behind every Summer Olympic scoring soccer kick, tennis-ball bounce, and hard-hitting volleyball serve, science is at work. The type of kick used on a soccer ball affects its path. An equestrian leans forward during a jump to help the horse balance. Cyclists wear tight clothing to reduce drag. Find out how science is involved in several popular Summer Olympic events and how athletes take science into account in their quest for the gold medal.

The Royal Society's Science Book of the Year "...Henry Gee presents a pithy, fascinating account of the stages of biological evolution. He's a deliberate, engaged narrator whose slow pacing will require adaptation. This and creative background music and sound effects (dinosaur sounds?) create a...

・『ポン』から『ポケモンGO』まで、超有名ゲームの成り立ちがわかる ・人間の知性や感性、心理、行動が深く理解できる ・文化・教養としてのデジタルゲームと、人間・社会との関わりがわかる いま世界のゲーム人口は30億人。もはやゲームを抜きにして、人類を語ることはむずかしいのかもしれません。

Flamboyance ignites every aspect of our lives, from art and entertainment to ritual and protest. The word conjures exuberance and unashamed passion; in thought, expression and dress. Yet historically the term 'flamboyant' has been reserved for the over-the-top and the outré, invoked at times as a pejorative innuendo or worse.

The charismatic radio personality from The Howard Stern Show celebrates what we love about American fast food, covering chains both national and regional and offering an opinionated view on restaurant history, secret menu items, and even drive-thru strategy.