Épisodes

  • AI Experts Share REAL Ways to Use AI Without Being TECH SAVVY
    Nov 14 2025

    •Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode, our hands-on panel cuts through the noise on AI agents, model marketplaces, the Haiku 4.5 rollout, and what small businesses should actually do this week. From choosing tools your team will actually use to smarter browsing with Perplexity and Gemini, we show the playbooks not just the theory.

    We emphasize adapting to today’s reality: start with the problem, keep humans in the loop, and choose workflows that drive outcomes—especially in sales, where “not using AI” is already antiquated. You’ll also hear the nuance behind shopping recs (why Amazon often isn’t surfaced in ChatGPT) and a fun Haiku 4.5 sign-off.

    What You’ll Learn in This Episode:

    • What AI “agents” actually are, and whether your business needs one • How to evaluate new AI tools without getting distracted • The security & backdoor risks inside prebuilt agents • Why most teams still gravitate back to ChatGPT • What Claude’s new Haiku 4.5 rollout actually means for small businesses • How to pick the right AI platform for your team’s skill level • When to DIY an AI workflow vs. hire an expert • Why business owners should document customer questions before touching AI • How to use AI to solve real business problems (not shiny-object ones)

    Chapters

    00:00 – Cold open: promise of the show. 00:24 – Welcome & the AI “tsunami” framing. 01:14 – Agents are accelerating; use-cases + urgency. 02:49 – Marketplaces (Copilot, ChatGPT apps, Claude Skills) + risks & security questions. 05:26 – Picking platforms your team will actually use; prompt framework talk. 07:08 – Haiku 4.5 impressions, free access + token-cost chat (context). 14:52 – Start with the business problem; evolve solutions as models change. 18:27 – Tesla lesson: avoid over-automation; keep people in the loop. 22:53 – Sales teams: “antiquated” without AI; Perplexity & Gemini browser demo. 31:57 – Why Amazon often doesn’t surface in ChatGPT shopping; ads & link nuance. 33:39 – Haiku 4.5 writes a haiku; wrap-up & subscribe.

    Resources & Tools Mentioned

    ChatGPT • Microsoft Copilot • Claude (Haiku 4.5) • Grok • Perplexity browser • Gemini browser • Marketplace safety/agent questions • Zapier & n8n (“eight-n”) for flows • Target/Walmart/Etsy/Shopify examples.

    Follow & Subscribe

    🎧 Podcast: https://aimarketingexperts.podbean.com/

    📺 YouTube: /@aimarketingexperts

    Hashtags #AIMarketing #SmallBusiness #AIAgents #MarketingAutomation #ChatGPT #Claude #Copilot #Grok #Perplexity #Gemini #Sales #BrowserAI #Ecommerce #Shopify #Prompting #Zapier #n8n #AntiquatedSales

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    35 min
  • AI Hacks for Small Business Owners You Need to Know
    Nov 7 2025

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode of AI Marketing Experts, we sit down with a panel of hands-on marketers to share practical, mostly free AI workflows any small business can use this week. From a free, open-source model “arena” to compare outputs side-by-side, to a Discord image-to-video trick for promos, to shipping a WordPress plugin with AI, we show the playbooks—not just the theory.

    We emphasize adapting your strategy to today’s reality: testing models before you spend, building lightweight automations, tightening ICP targeting, and keeping content authentic with a quick human-edit pass. You’ll also see time-savers like Claude’s built-in screenshots, ScreenRec for clean captures, and why a hub like GenSpark AI can power unlimited chats and research.

    What You’ll Learn in This Episode:

    How to compare AI models side-by-side (free) to pick winners before you pay A Discord image to video workflow for quick ads, reels, and teasers From idea to shipped: building a WordPress plugin with AI (real process) ICP research with AI to find better-fit leads (not just more leads) Claude screenshot trick to speed up troubleshooting and briefs ScreenRec tips for clean bug reports and micro-tutorials Using GenSpark AI as a central hub for prompts, browsing, and model mixing A practical human-edit pass to keep AI output on-brand and authentic Repurposing wins: turn demos into Shorts, carousels, and site posts

    Chapters:

    [00:00 - 01:18] - Introduction & the promise of the show [01:19 - 03:20] - Free model battles with La Arena (no API) [03:21 - 05:09] - Images → video via Discord “/video” [05:10 - 05:52] - Q&A: usage limits & incognito reset [05:53 - 11:11] - Agent builds a WordPress plugin (saves $5–10K) [11:12 - 15:29] - Agent for ICP research & outreach focus [15:30 - 20:21] - Claude’s screenshot superpower + ScreenRec tip [20:22 - 24:02] - Plan Q4/2026 with EOS/VTO & a custom GPT [24:03 - 33:01] - Aggregators: GenSpark AI, Magi, Poe — pros & cons [33:02 - 39:06] - Privacy cautions & team rollout plans [39:07 - End] - New integrations (MCP) you can call from chat

    Resources & Tools Mentioned:

    • Model comparison “LM arena” (open-source) • Discord image-to-video tutorial • WordPress + AI build notes & prompts • ICP research template (questions, filters) • Claude screenshot how-to • ScreenRec (screen capture) • GenSpark AI (multi-model workspace)

    Follow & Subscribe: 🎧 Podcast: https://aimarketingexperts.podbean.com/ 📺 YouTube: / @aimarketingexperts

    #AIMarketing #SmallBusiness #AItools #MarketingAutomation #ChatGPT #Claude #Gemini #Perplexity #Grok #AIAgents #LocalSEO #DigitalMarketing #LeadGen #ContentMarketing #WordPress #PromptEngineering #ShortFormVideo #Repurposing #ScreenRec #GenSpark #Discord #SMB #AIworkflow #ModelComparison #ICP #Authenticity #CreatorMindset

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    48 min
  • The Shocking Truth About AI Search Impact on Google Ads and SEO
    Oct 31 2025

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode of AI Marketing Experts, the discussion revolves around the evolving landscape of digital marketing, particularly focusing on the importance of content creation and branding in the age of AI.

    We emphasize the need for businesses to adapt their marketing strategies to align with changing search trends and consumer behavior like Google’s AI views, Maps/LSA shifts and zero-click habits highlighting the role of AI in generating and optimizing content.

    We explore various strategies for effective content creation, the significance of understanding customer interactions, and the long-term benefits of consistent content output. The conversation also touches on the future of AI in video content and the importance of authenticity in marketing efforts.

    What You’ll Learn in This Episode:

    How to show up in zero-click results (and why “traffic down” can still mean “leads up”) A simple They Ask, You Answer workflow for SMBs Turning calls, emails, and DMs into unlimited content ideas Building topical authority with content pillars & depth A practical human-edit pass to keep AI output authentic Repurposing: 2-minute voice note to blog, Shorts, LinkedIn carousel

    Timestamps:

    [00:00 - 01:20] - Introduction [01:20 - 02:16] - The Importance of Content in Digital Marketing [02:16 - 04:39] - Understanding Search Trends and AI's Role [04:39 - 07:11] - Branding and Its Impact on Small Businesses [07:11 - 10:26] - Content Creation Strategies for Engagement [10:26 - 12:52] - Leveraging AI for Quality Content [12:52 - 17:03] - Building a Content Framework (structure, schema, short sentences) [17:03 - 21:20] - Utilizing Customer Interactions for Content Ideas [21:20 - 24:04] - Repurposing Content for Maximum Reach (email, communities, posts) [24:04 - 27:28] - The Long-Term Value of Consistent Content (becoming a creator) [27:28 - 30:49] - Hiring Experts & Reporting on Conversions (not impressions) [30:49 - 35:33] - The Future of AI in Video Content (Sora & more) [35:33 - 38:24] - Conclusion and Key Takeaways (“Your brand is glorious”)

    Resources & Tools Mentioned:

    • AnswerThePublic, Google “People Also Ask” & suggests (for question mining) • Internal database of calls, emails, texts to fuel topics (Airtable/Docs) • Interview capture (Zoom/onsite) to train tone & voice for AI writing • Repurposing to site, GMB/Maps, LinkedIn, Shorts, Reddit for early mover wins • They Ask, You Answer—Marcus Sheridan (mindset)

    Follow & Subscribe:

    🎧 Podbean: https://aimarketingexperts0.podbean.com/

    📺 YouTube: / @aimarketingexperts

    #AIMarketing #ChatGPT5 #Claude #GoogleTagManager #Gemini #Perplexity #Grok #AIAgents #EOS #SmallBusiness #DigitalMarketing #AIsearch #MarketingAI #ToolStack #FirstMoverAdvantage #ai #VoiceAI #SiriUpdate #AppleAI #AIsearch #ChatGPT #VoiceSearch #AItools #AIAgents #MarketingAI #DigitalMarketing #StructuredData #ReputationMarketing #TechTrends #AIEvolution #DiversifyOrDie #AIAutomation #GPT4 #LocalSEO

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    41 min
  • Why Content Creation is About to Get a Lot SMARTER with AI
    Oct 18 2025

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode of AI Marketing Experts, the discussion revolves around the evolving landscape of digital marketing, particularly focusing on the importance of content creation and branding in the age of AI. The speakers emphasize the need for businesses to adapt their marketing strategies to align with changing search trends and consumer behavior, highlighting the role of AI in generating and optimizing content.

    They explore various strategies for effective content creation, the significance of understanding customer interactions, and the long-term benefits of consistent content output. The conversation also touches on the future of AI in video content and the importance of authenticity in marketing efforts.

    What You’ll Learn in This Episode:

    How to show up in zero-click results (and why “traffic down” can still mean “leads up”) A simple They Ask, You Answer workflow for SMBs Turning calls, emails, and DMs into unlimited content ideas Building topical authority with content pillars & depth A practical human-edit pass to keep AI output authentic Repurposing: 2-minute voice note to blog, Shorts, LinkedIn carousel

    Timestamps:

    [00:00 - 01:20] - Introduction to AI Marketing Experts [01:20 - 02:16] - The Importance of Content in Digital Marketing [02:16 - 04:39] - Understanding Search Trends and AI's Role [04:39 - 07:11] - Branding and Its Impact on Small Businesses [07:11 - 10:26] - Content Creation Strategies for Engagement [10:26 - 12:52] - Leveraging AI for Quality Content [12:52 - 17:03] - Building a Content Framework [17:03 - 21:20] - Utilizing Customer Interactions for Content Ideas [21:20 - 24:04] - Repurposing Content for Maximum Reach [24:04 - 27:28] - The Long-Term Value of Consistent Content [27:28 - 30:49] - Hiring Experts for Content Creation [30:49 - 35:33] - The Future of AI in Video Content [35:33 - 38:24] - Conclusion and Key Takeaways

    Resources & Tools Mentioned:

    • AnswerThePublic, Google “People Also Ask” & suggests (for question mining) • Internal database of calls, emails, texts to fuel topics (Airtable/Docs) • Interview capture (Zoom/onsite) to train tone & voice for AI writing • Repurposing to site, GMB/Maps, LinkedIn, Shorts, Reddit for early mover wins

    Follow & Subscribe:

    🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts

    #AIMarketing #ChatGPT5 #Claude #GoogleTagManager #Gemini #Perplexity #Grok #AIAgents #EOS #SmallBusiness #DigitalMarketing #AIsearch #MarketingAI #ToolStack #FirstMoverAdvantage #ai #VoiceAI #SiriUpdate #AppleAI #AIsearch #ChatGPT #VoiceSearch #AItools #AIAgents #MarketingAI #DigitalMarketing #StructuredData #ReputationMarketing #TechTrends #AIEvolution #DiversifyOrDie #AIAutomation #GPT4 #LocalSEO

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    38 min
  • The SHOCKING Truth About AI's Simple Task FAILURES
    Oct 10 2025

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    This week on AI Marketing Experts, we unpack the messy reality of AI in marketing where ChatGPT and Claude nail ideation but stumble on simple tasks, math, and even grammar.

    More importantly, we share the systems we use to turn those frustrations into wins: prompt “control panels,” cross‑tool stacking (Perplexity - Gemini - ChatGPT - Claude), and a real‑world facilitation workflow that ran our team’s EOS rock session.

    What You’ll Learn in This Episode:

    You need to verify everything (especially math), avoid blind copy/paste. Stack tools by strength (research to ideation to refine). Consumers are ahead - close the 2x usage gap with simple wins now.

    Timestamps:

    [00:00 - 00:49] - Intro to AI Marketing Experts Podcast [00:49 - 01:09] - This week’s pain: “AI is pissing me off” 😅 [01:09 - 03:41] - Google Tag Manager with AI + grammar slip-ups - don’t copy/paste blindly [03:41 - 06:11] - When AI fumbles basics: copy/paste fails & the $12M math error [11:55 - 13:08] - AI browsers & Chrome’s gen-AI direction (why it matters for marketers) [13:30 - 15:13] - The stacking workflow: Perplexity to ChatGPT to Claude to Grok [15:41 - 18:10] - Big win: GPT as our EOS meeting facilitator (rocks, homework, clarity) [18:11 - 19:39] - News: Gemini “Gems” are now shareable (team workflows get easier) [22:42 - 24:10] - Agent win: it found seats & bought Astros tickets (plus privacy flow) [26:18 - 28:00] - Usage study: 700M weekly users, ‘how-to’ queries & ads in gen-AI outputs [28:00 - 30:23] - Consumers use AI 60% vs SMBs 30–35% - first-mover advantage is real [30:23 - 31:39] - Helping SMBs implement simple, high-impact workflows

    Resources & Tools Mentioned:

    • Tool-stack: Perplexity, Gemini, ChatGPT-5, Claude & Grok (who’s good at what) • Chrome’s gen-AI browser direction (NotebookLM, Docs/YouTube/Gmail tie-ins) • EOS system: using a custom GPT to facilitate rock planning sessions • Gemini “Gems” now shareable for teams • OpenAI usage stats & the consumer vs SMB adoption gap (opportunity!)

    Follow & Subscribe:

    🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts #AIMarketing #ChatGPT5 #Claude #GoogleTagManager #Gemini #Perplexity #Grok #AIAgents #EOS #SmallBusiness #DigitalMarketing #AIsearch #MarketingAI #ToolStack #FirstMoverAdvantage #ai #VoiceAI #SiriUpdate #AppleAI #AIsearch #ChatGPT #VoiceSearch #AItools #AIAgents #MarketingAI #DigitalMarketing #StructuredData #ReputationMarketing #TechTrends #AIEvolution #DiversifyOrDie #AIAutomation #GPT4 #LocalSEO

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    37 min
  • Are Traditional Ads REALLY Better Than AI Powered Ads?
    Oct 4 2025

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode, we dive into Google’s shift from keyword-led search to conversation-led answers and what happens when ads move inside LLMs.

    We unpack why your brand profile becomes the new targeting, how to prep your site and content for “search everywhere,” and where hyper-personalized (creepy-but-cool) ads are headed. You’ll also hear a real local story about an AI data center, plus a candid debate on whether banning AI in school makes graduates less ready for work.

    What You’ll Learn in This Episode:

    ✅ Why Google’s moving from keywords to conversations and what that means for your content and offers ✅ How ads inside AI/LLM experiences will likely work (and why platforms trend this way) ✅ Why brand = targeting (Google “stalks” your brand profile across the web) ✅ How your ad account structure and signals train the AI on your business ✅ Gemini/Gemini Nano, on-device context, and the mobile data layer powering ad relevance

    Timestamps: [00:00 - 01:09] - Intro to AI Marketing Experts Podcast [01:09 - 03:36] - Google AI Search Update: From Keywords to Conversations [03:36 - 05:15] - Google Ads and the Shift to Conversational Advertising [05:15 - 07:42] - Data Collection, Privacy, and Smartphone AI [07:42 - 10:23] - How AI Ads Will Redefine SEO and Branding [10:23 - 13:48] - Consumer Behavior: Conversational AI and Pre-Selling [13:48 - 16:26] - AI in Agriculture: Farmers Adopting High-Tech Solutions [16:26 - 18:14] - AI for Farming: GPS, Soil Health, and Sustainable AgTech [18:14 - 21:15] - Consumer Adoption Stories: AI Therapy and Everyday Use [21:15 - 24:33] - Why Ads Are the Future of ChatGPT and AI Platforms [24:33 - 27:23] - Case Study: AI Controversy in College Station, Texas [27:23 - 31:14] - Multi-Industry AI Adoption and Brand Optimization [31:14 - 34:17] - SEO in the AI Era: Context and Personalization Matter [34:17 - 36:33] - AI Expanding Into Browsers, Phones, and Operating Systems [36:33 - 38:15] - Using Internal Business Data for Smarter AI Training [38:15 - 41:00] - Education Debate: Teachers Misleading Students on AI [41:00 - 45:23] - AI in the Workforce: Productivity, Hiring, and Performance Reviews [45:23 - 47:10] - Closing Thoughts: AI as a Tool, Not a Threat

    Resources & Tools Mentioned:

    • Google AI Mode / AI Overviews & conversational search concepts • “Brand profile” as targeting + ad account training the AI • Pixel + Gemini Nano (on-device AI signals) • LLMs and ads: platform economics & adoption curve • Ag tech research: autosteer, diagnostics, and mixed-equipment compatibility • Privacy/settings & AI overviews appearing beyond Google (Meta/Facebook example)

    Follow & Subscribe:

    🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts #AI #VoiceAI #SiriUpdate #AppleAI #AIsearch #ChatGPT #VoiceSearch #AItools #AIAgents #MarketingAI #DigitalMarketing #StructuredData #ReputationMarketing #TechTrends #AIEvolution #DiversifyOrDie #AIAutomation #GPT4 #LocalSEO

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    48 min
  • Is AI Making Us Dumber? w/AI Marketing Experts
    Sep 26 2025

    AI Making Us Smarter or Dumber w/AI Marketing Experts

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode, we dive into the real-world impact of AI across industries—from voice assistants and customer service to website optimization and digital strategy. Join us as we explore the growing role of Voice AI, what Apple’s upcoming Siri update means for your business, and why adapting your digital footprint for AI-driven search is more important than ever. We also unpack how smart marketers are testing AI tools in the wild, avoiding tech flops (hello, Taco Bell), and staying one step ahead in a rapidly evolving space. Whether you're an early adopter or just starting your AI journey, this episode is packed with real insights, industry stories, and practical tips to help your brand thrive in the age of automation. What You’ll Learn in This Episode: ✅ Why voice AI is changing the way customers interact with businesses ✅ What Apple’s “World Knowledge Answers” means for SEO and local listings ✅ The marketing risks of relying too much on Google alone ✅ How to prep your website and listings for voice-driven search ✅ Why testing and monitoring AI tools is crucial before going all in ✅ How reputation and reviews impact your visibility in AI search results ✅ What the “hype bubble” really means for the future of AI

    Timestamps: [00:00 - 01:12] - Podcast Intro – What AI Marketing Experts Is All About [01:13 - 04:08] - What Is New In The AI World? [04:09 - 13:23] - Is AI Making Us Dumber? [13:24 - 22:27] - Are We Just Finally Working Smarter, Not Harder? [22:28 - 28:38] - Can You Really Trust AI With Your Business? [28:38 - 32:28] - Voice AI: Powerful, Flawed, and Here to Stay [32:29 - 39:40] - AI Answers Are Coming. Will Your Website Be Ready? [39:41 - 41:54] - Siri Is Catching Up — Slowly — But It Will Matter [41:55 - 43:50] - Closing Thoughts + Why We’re Doing This Again Next Week

    Resources & Tools Mentioned:

    Voice AI systems for businesses (call handling, lead gen) Apple’s upcoming Siri update: “World Knowledge Answers” AI voice assistants (Siri, Alexa, Google Assistant) Apple Business Listings optimization Website content for voice search questions Taco Bell AI fail (18,000 cups of water case) Structured data and schema for search visibility Digital footprint & reputation marketing strategies ChatGPT and alternate search platforms Technology adoption curve (early adopters insight)

    Follow & Subscribe: 🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts

    #AI #VoiceAI #SiriUpdate #AppleAI #AIsearch #ChatGPT #VoiceSearch #AItools #AIAgents #MarketingAI #DigitalMarketing #StructuredData #ReputationMarketing #TechTrends #AIEvolution #DiversifyOrDie #AIAutomation #GPT4 #LocalSEO

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    44 min
  • We Built a 3-Agent System to Book Podcast Guests - Here’s How
    Sep 19 2025

    We Built a AI Agent to Book Podcast Guests - Here’s How

    Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

    In this episode, we break down a practical, three-agent workflow that finds, enriches, and books podcast guests—with human-in-the-loop approval at each step. You’ll hear how we used Claude to draft the plan, Lindy to build the agents, and a Google Sheet as the control center. We also cover training data tips (turning calls and Zooms into knowledge), deploying chatbots across your marketing, and a quick story on using ChatGPT to solve an Instagram 2FA lockout in minutes.

    👍 If you got value, hit LIKE & SUBSCRIBE

    What You’ll Learn in This Episode

    ✅ The 3-Agent System: Prospect, Enrich, Outreach, and why one process often needs multiple agents (not just one). ✅ Human-in-the-Loop: approving targets and emails before anything sends think “new hire supervision,” but for agents. ✅ Building with Lindy + Claude: chat with the builder, paste a Claude-crafted prompt, let Lindy scaffold agents fast. ✅ Personalization at Scale: enrich prospects with social/context so every outreach feels bespoke, not templated. ✅ Start with ROI: prioritize attracting & converting over random “productivity” experiments. ✅ Fast Fix: how ChatGPT walked us through an Instagram 2FA recovery step-by-step.

    Timestamps

    00:00 Intro & for who this episode is for (SMBs, agencies) 02:56 Start with an audit and focus on money-making activities (attract & convert) 11:51 Chatbots that sell: from websites to QR-to-chatbot and social DMs 13:04 Train with real data: calls, Zooms, transcripts, better answers & tone 18:33 Agent #1: Prospect guests, add to Google Sheet (approval step) 26:21 Agent #2: Enrich with context (LinkedIn, interests) for personalized outreach 27:22 Agent #3: Outreach drafts emails you approve before sending (human-in-the-loop) 30:12 Why multi-agent beats one monolith; personalization that doesn’t feel spammy 32:40 Beyond podcasting: reuse this flow for other pipelines 33:53 Case Study: ChatGPT solves our IG 2FA lockout in ~15 minutes 37:30 Wrap & next steps

    Resources & AI Tools Mentioned

    NotebookLM Google AI Mode & AI Overview (mobile + desktop experiences). Cloudflare AI-crawler toggle: discovery vs. control trade-offs. Google Lens for visual, “show me” queries. ChatGPT / Perplexity / Gemini (LLM search & assistants). Siri + ChatGPT voice hands-free flow.

    Follow and Subscribe

    Follow and Subscribe: 🎧 Podbean: https://aimarketingexperts0.podbean.com/ 📺 YouTube: / @aimarketingexperts #ai #aivideo #aiagents #ainews #cursorai #aimusic #klingai #aivideogenerator #aicover #aiagent #googleaistudio #sunoai #aishorts #ailimit #googleai #aisearch #airevolution #aitools #aiautomation #aimaster #openai #aiexplained #topazvideoai #chatgpt #chatgptplus #deepseekvschatgpt #chatgptplusfree #sorachatgpt #chatgptvsdeepseek #chatgptoperator #chatgptcodex #chatgptplusgratis #chatgpt5 #chatgptplusvsfree

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    38 min