In this episode of Burn the Blueprint, Tony Tidbit and Dr. Bridget Cooper dismantle the biggest myth in corporate America: that DEI failed. It didn’t. Leadership did.
They expose how performative DEI, fear-based decision-making, and a lack of accountability hollow out efforts meant to drive real inclusion. This conversation reframes DEI as what it always should have been, repairing broken systems, owning historical harm, and building cultures rooted in trust, clarity, and fairness.
This episode challenges leaders to stop hiding behind buzzwords, take responsibility, and replace outdated blueprints with intentional systems that support people. Expect hard truths, practical insights, and a clear path forward for organizations ready to lead rather than posture.
00:00: Introduction to DEI Misconceptions
00:57: Welcome to Burn The Blueprint Podcast
01:57: Imagining an Ideal DEI Workplace
06:13: The Reality of DEI Challenges
08:41: Addressing DEI Misunderstandings
12:46: The Impact of DEI on Corporate Culture
14:33: The Consequences of Removing DEI
15:25: The Importance of DEI for Company Success
17:36: The Role of Leadership in DEI
19:15: The Future of DEI Programs
25:04: The Importance of Presentation and Implementation
25:46: Trust Issues in Companies
26:54: The Role of Leadership in DEI
29:01: Brain Science and DEI Misconceptions
33:08: Creating a New Blueprint for DEI
36:41: The Importance of Communication and Fairness
39:42: Building Trust and Systems
42:32: Conclusion and Call to Action