Host Charlene Norman is recovering from hand surgery this month. To help ease her guilt in NOT being able to produce a new episode and to answer the questions about the 5Cs origin story, she has pulled out the original first four episodes. Listen in as she candidly admits her mistakes, discusses why she got into it and then decide for yourself if the podcast has morphed apppropriately.
The original premise was about reimagining capitalism so that profit and compassion can not only coexist but thrive together. This requires four pillars:
1. Environmental Accountability
2. Respect and Kindness
3. Accountability to Stakeholders
4. Community-Centric Offerings
In addition, two key issues need to be addressed
1. Wage Gap disparity between executive and employee pay must be closed. This isn’t just about optics; it’s about fairness and social stability.
2. Environmental Justice comes into play in that businesses must internalize the true costs of their environmental impact, rather than passing them on to society.
The Bottom Line:
Reimagining capitalism is not just about “doing well by doing good.” It’s about fundamentally rethinking the rules of the game to ensure that profit never comes at the expense of people or the planet. AND it's smart business. Because
-Talent Magnet: Top performers want to work for companies with purpose and integrity.
-Customer Loyalty: Consumers are increasingly values-driven and will pay a premium for ethical brands.
-Risk Mitigation: Companies that ignore social and environmental risks face regulatory, reputational, and operational threats.
-Long-Term Value: Sustainable, stakeholder-focused companies outperform their peers over the long haul.
This is NOT about perfection or utopia. It’s about making better choices—day in and day out—that move us closer to a world where business is a force for good.
Have you rated yourself on your Stewardship capabilities? Take the Stewardship Quiz today!
The 5Cs podcast, book and community are about shining a light on a better path. Think of it as a global village of business people giving Planet Earth a hand up. You can find Charlene Norman on LinkedIn and here. Consider subscribing for more thoughts from the 5Cs on Substack.