⏱️ Timestamps

00:01:10 – How Tina became the "Queen" of mobile & modular home sales

00:02:04 – Why professional photos help sell mobile homes faster

00:05:25 – What a land lease community really means for homeowners

00:08:25 – No-financing zones: how to sell cash-only mobile home properties

00:13:22 – Common buyer misconceptions about trailer parks

00:17:50 – Renovation & approval rules: what realtors must know

00:22:06 – How land-lease transactions differ from traditional home sales

00:29:27 – Modular home growth & the future of park communities

00:39:26 – The real reason people love park living: community & connection

00:48:41 – Why land-lease and mobile home living are the next trend for downsizers

🏡 Episode Summary In this episode of The Business of Real Estate Podcast (TBORE), hosts Lynn Hoffmann and Eric Johnson talk with Tina Doyle, a real estate expert who specializes in mobile home parks, modular homes, and land-lease communities. Learn how to market and sell homes in land-lease and modular communities, educate clients on ownership structures, fees, and approvals, handle cash-only transactions and avoid common agent mistakes, build trust with clients in this overlooked but profitable niche, and understand why community and affordability drive this growing trend.

💬 About Tina Doyle Real estate agent Tina Doyle shares how she turned a niche into a thriving business by mastering trailer park and mobile home sales. She breaks down the rules, paperwork, and buyer psychology behind successful deals — insights every agent should know.

🎥 Watch now and subscribe to TBORE – The Business of Real Estate Podcast! #RealEstatePodcast #MobileHomes #TrailerParkHomes #LandLease #ModularHomes #Downsizing #AffordableHousing #TBORE #TinaDoyle #RealEstateAgentTips

In this inspiring episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Andrea Florian, team leader of The Florian Team and community powerhouse in Burlington. Andrea shares her incredible journey — from her early days as a professional musician to becoming one of Burlington's most community-driven real estate leaders.

She opens up about starting the Burlington Cares Food Drive during the pandemic, integrating her love for music into her brand, and leading her team with authenticity and compassion. This episode is a masterclass on how passion and purpose can fuel your business, connect you deeply with your community, and create lasting impact far beyond transactions.

🔑 In This Episode You'll Learn:

-How giving back builds trust and long-term success in real estate -

The importance of authenticity and values-driven leadership

-Strategies for combining personal passions with professional branding

-Overcoming fear, imposter syndrome, and "what if it doesn't work?" thinking

-Why consistency, community involvement, and gratitude matter most

👉 Subscribe for more stories from inspiring leaders in real estate and business.

⏱️ Timestamps

00:00 – Introduction to Matthew Regan & Team Building in Real Estate

02:00 – The Early Entrepreneurial Mindset: From Lawn Mowing to Real Estate

04:15 – Why Building a Real Estate Team Matters

06:00 – The Power of Hiring the Right Admin and Paying for Talent

08:00 – Leverage, Leadership, and the Apple Analogy

10:30 – Creating Culture and Accountability in a Team

13:00 – Building Horizontal Growth vs. Top-Down Leadership

16:00 – Lessons from Failure, Mentorship, and Finding Your "Why"

20:00 – Recruiting the Right Agents and Setting Benchmarks

33:00 – Confronting the Brutal Facts: Leadership, Meetings, and Growth

In this episode of TBORE – The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Matthew Regan, team leader of Regan Irish & Associates, to unpack the real truth behind building a sustainable, high-performing real estate team. Matthew shares his journey from starting a lawn business at age 12 to leading one of the most successful teams under the RE/MAX Escarpment Niagara banner. From hiring his first admin to merging two powerful teams, this episode dives deep into what it takes to lead with purpose, structure, and culture in today's competitive real estate landscape.

🔑 Key Topics Covered: How Matthew's entrepreneurial beginnings shaped his real estate career Why treating your real estate business like a publicly traded company changes everything The importance of hiring admin support before adding agents How culture, communication, and accountability build longevity Why great leaders help team members find their own why The dangers of ego-driven teams and how to create shared success Confronting the "brutal facts" to prevent burnout and business collapse How consistent systems, meetings, and mindset lead to scalable growth

🎧 Perfect for: Real estate team leaders, brokers, recruiters, and solo agents ready to build smarter, scale faster, and lead better.

👉 Subscribe to TBORE – The Business of Real Estate Podcast for weekly insights from industry leaders shaping the future of real estate.

#RealEstatePodcast #TeamBuilding #MatthewRegan #REMAXEscarpment #Leadership #RealEstateCoaching #TBORE #BusinessOfRealEstate #AgentGrowth #RealEstateSuccess

⏱️ Timestamps – Don't Miss These Key Moments:

0:45 – Why agents are turning down listing appointments

2:54 – What to do when clients demand an unrealistic price

4:30 – The hidden emotional toll of overpriced listings

5:11 – "Your Home Sold Guaranteed" strategies explained

8:03 – Time vs. money: The #1 question every agent must ask

9:37 – How to promote the lifestyle of a home (not just features)

12:11 – The weekly call that can save your client relationships

17:12 – The secrets to making a house show-ready (cheap fixes!)

26:00 – Why networking with other agents is your secret weapon

33:03 – The budgeting mistake that's bankrupting realtors

🎙️ Welcome to another episode of The Business of Real Estate Podcast with Lynn Hoffmann and Eric Johnson. In today's episode, we dive deep into one of the toughest challenges facing realtors right now: carrying listings in a buyer's market. If you're a real estate agent struggling with unsold listings, unrealistic sellers, or skyrocketing staging costs, this episode is packed with strategies you can use today.

✅ What you'll learn in this episode:

How to handle grossly overpriced listings without losing your sanity

Why some homes sit on the market for months—and how to fix it

Low-cost tips to make your listings show like model homes

How to structure contracts to protect your time and money

The key mindset shift that separates top agents from burned-out agents

Why networking and agent-to-agent relationships sell more homes than open houses ever will

The truth about pricing psychology and the "race to the bottom" trap

This episode is a must-listen for any agent who wants to win more listings, close faster, and survive the stress of today's shifting real estate market. 💡 Whether you're a new realtor or a seasoned pro, these insights will help you protect your business, your budget, and your mental health while still delivering for your clients. 👉 Don't forget to like, subscribe, and comment below with your biggest takeaway. Which strategy are you going to try first?

#realestate #realtortips #buyersmarket #realestateagent #realestatepodcast #listings #realestatecoaching #stagingtips

In this episode of The Business of Real Estate podcast, hosts Lynn Hoffmann and Eric Johnson sit down with Madelyn Townes, a rising star in real estate who has built a powerful personal brand through TikTok and Instagram. Madelyn shares her journey from traditional lead generation to becoming a social media powerhouse, attracting clients with authenticity, consistency, and valuable content.

If you're a real estate professional looking to harness social media marketing, grow your personal brand, and understand what it takes to connect with today's digital-savvy clients, this conversation is packed with insights you don't want to miss.

We cover everything from TikTok strategy for real estate agents to authentic content creation, navigating negativity online, and how to make social media your ultimate lead-generation tool.

👉 Don't forget to like, comment, and subscribe for more real estate business insights!

What You'll Learn in This Episode:

· How Madelyn grew her real estate business using TikTok

· Why authenticity beats perfection in social media

· Strategies for consistent content creation without burnout

· The role of mindset in overcoming self-doubt

· Tools and tactics for editing and posting content efficiently

The Price Is Right… Or Is It? 🎯 | Avoiding the Overpriced Listing Trap in Real Estate

In this episode of The Business of Real Estate Podcast, hosts Lynn Hoffmann and Eric Johnson tackle one of the toughest challenges agents face — overpriced listings. From how to confidently say "no" to unworkable listings, to having a clear pricing plan that avoids wasted time and lost opportunities, they share real-life stories, market analytics strategies, and negotiation tips that will save you money, protect your reputation, and get homes sold faster.

Whether you're a new agent or a seasoned pro, this conversation will help you stop chasing bad listings and start closing smart ones.

⏱Timestamps 00:29 – Overpricing trends and market reality check

01:11 – Why the pricing problem starts at the first seller meeting

04:20 – The true cost of investing in listings with zero ROI

05:04 – The danger of taking overpriced listings without a plan

09:08 – Why the first two weeks are critical for showings and offers

11:07 – Using data and stories to win pricing conversations

13:22 – Explaining absorption rates to set realistic seller expectations

16:36 – Why starting too high guarantees you'll sell for less

27:29 – Using percentages instead of dollar amounts in price reductions

32:57 – Walking away as a powerful negotiation tool

#realestatepodcast #overpricedlistings #realestatetips #agentadvice #homeselling #pricingstrategy #realestatemarketing #negotiationtips #realtortraining #realestateagents #sellyourhome

🎙 Buy A Home in 2025! (Even With Low Credit) | TBORE S2 E2 w/ Kelly Sauriol (Mission 35)

00:42 – Why Renters Are Hesitating in 2025

03:10 – Turning Renters into Buyers: Where to Start

05:20 – Fixing Credit Fast (Even in the 600s)

07:45 – Using Rental Income to Qualify for a Mortgage

10:50 – How Agents Can Save Deals with Mortgage Partners

15:30 – Why Cash Flow Matters More Than Interest Rates

18:25 – Mortgage Renewals: What to Tell Clients Facing Rate Shock

21:15 – Why Every Open House Needs a Mortgage Specialist

26:05 – The Power of Agent–Mortgage Partnerships

28:20 – Rent-to-Own: Does It Ever Work?

30:10 – Kelly's Biggest Tip: Creativity Beats "No"

In this action-packed episode of The Business of Real Estate (TBORE), hosts Lynn Hoffmann and Eric Johnson sit down with Kelly Sauriol of Mission 35 to tackle the biggest challenge facing REALTORS® today: how to turn hesitant renters and first-time buyers into happy homeowners — even in a tough 2025 market.

Kelly shares:

• Why the media is scaring first-time buyers — and how to change their mindset
• Creative ways to get clients mortgage-ready (even with bad credit or no savings)
• How agents can use rental income, extended amortizations, and refinancing strategies to help buyers qualify
• The importance of mortgage partnerships to close more deals (and save deals before closing)
• Why cash flow, not interest rates, is the real key to getting buyers off the sidelines

Whether you're a new agent, a seasoned REALTOR®, or a mortgage pro looking to grow your business, this episode will help you educate, empower, and convert more clients in today's changing market.

🔔 Subscribe for weekly episodes on real estate growth, lead generation, and agent success.

📲 Connect with Kelly Sauriol & Mission 35: @kelly.sauriol_mortgages @mission35mortgages

#realestatepodcast #firsttimehomebuyer #mortgagetips #realtorsuccess #KellySauriol #Mission35 #realestateinvesting #TBORE #agentgrowth #ontariorealestate #REMAX #realtortraining #homeownership