Monday Sales Kickoff: Sales success isn't just about target numbers—it's about the details behind the data. Join Mark as he challenges conventional thinking about sales metrics and reveals which numbers truly drive success. Move beyond the obsession with quotas and uncover what high-performing salespeople and investors are analyzing behind the scenes.

Get ready to rethink your approach to calls, emails, and customer interactions as Mark explores how the right measurements can transform your sales process. Discover how focusing on quality engagements, rather than just quantity, can accelerate your results and add real value to your client relationships.

💡Read the BLOG for this week's episode.

This week, Mark Hunter is joined by master business coach and sales expert David Neagle. Together, they dive deep into the power of discipline, mindset, and intentional routines for achieving top sales results. David Neagle shares his personal journey, reframing discipline from something punishing to becoming a "disciple of" your craft. He explains how dedicating yourself to what you truly love transforms discipline from a chore into a passion-driven routine.

Top performers aren't just skilled—they're incredibly focused and disciplined. Mark Hunter and David Neagle explore how true motivation and energy come from setting meaningful, personal goals and continuously investing in self-improvement.

👤 About the Guest

David Neagle is the founder of the multimillion-dollar global coaching company Life Is Now, Inc. He's also the best-selling author of 'The Millions Within' and host of 'The Successful Mind' podcast. www.lifeisnowinc.com

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Join Mark as he shares how to close lingering deals and keep your momentum strong into the new year. Smash your year-end sales targets with strategies that keep you ahead of the curve. Learn how to fill your calendar with opportunities and bypass the common pitfall of starting January on an empty slate. Discover the art of capitalizing on the quieter end-of-year period to connect with both existing customers and hard-to-reach leads.

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Negotiation used to be easy just 40 years ago, so why is it more complex now? Todd Caponi, the acclaimed author of 'Four Levers of Negotiation,' joins us to unravel the detailed tapestry of sales negotiation. Todd brings his rich understanding of how salespeople have been propelled into a new era of active negotiation. We dig into the roots of negotiation skills, tracing back to the Consumer Protection Act and exploring how the groundbreaking strategies from the 1980s, like "Getting to Yes," continue to influence today's practices. This discussion challenges sales professionals to adapt to an era marked by transparency and AI while maintaining trust and delivering real value.

Our conversation takes a closer look at the critical role of pricing consistency in negotiations. Todd and Mark explore the nuances of establishing a uniform pricing strategy that builds trust and ensures profitability.

👤 About the Guest

Todd Caponi is a Sales Historian, Keynote Speaker, author of Four Levers Negotiating, and Founder of Sales Melon.

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Learn the common pitfalls salespeople face when they mistake interested leads for genuine prospects. Mark shares the importance of engaging with decision makers and economic buyers, rather than just users who enjoy the product, but lack purchasing power. Through insightful questioning, we'll explore how to align your solutions with company priorities and objectives. Mark will detail his expert strategies for turning users into champions, empowering them to facilitate conversations with decision makers.

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Can we outsmart big brands by being more human? Discover how to transform the inherent strengths of your small business into your superpowers—competing with larger brands by leveraging humanness, agility, and authenticity. Guest Shauna Suckow shares her expertise on how genuine communication and adaptability can set you apart, particularly in the post-COVID landscape where relaxed professionalism fosters trust and differentiation. We'll explore why embracing these qualities not only makes salespeople more relatable, but also builds lasting connections swiftly in a crowded market.

Mark and Shawna also tackle the art of defining your ideal customer with precision and purpose. Plus, learn how to craft personalized communication that resonates deeply with your target audience.

👤 About the Guest

Shawna Suckow is a Keynote Speaker, Consumer Behavior Specialist, and author of 'Small Is Your Superpower.'

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Monday Sales Kickoff: Prospecting is not dead. But the rules and expectations have changed. Discover how the landscape of sales prospecting is changing and what strategies can keep you ahead of the curve. Join Mark Hunter as he reveals the strategies to building trust and credibility in your sales approach.

This episode zeroes in on five transformational strategies: tapping into referrals, creating common connections, earning industry recognition, showcasing proven results, and staying active on social media. These elements are essential for positioning yourself as a trustworthy partner who truly understands customer needs.

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Imagine going to bed as a senior vice president and waking up to a 2% chance of survival. This was the reality for our guest, Roderick Jefferson, who survived a massive stroke and emerged with a completely new perspective on life. In our conversation, Roderick shares his incredible journey from the high-stress world of corporate life to finding a new purpose in what could have been a tragic ending. This episode is a stark reminder that life can change in an instant, urging us to rethink what success truly means beyond job titles and salaries.

Mark and Roderick explore the insights he gained, capturing them in his book 'Stroke of Success,' which redefines the essence of triumph and perseverance.

👤 About the Guest

Roderick Jefferson is a Keynote Speaker, GTM Strategy & Enablement Leader, and Author of 'Sales Enablement 3.0' and new book, 'Stroke of Success.'

💡Read the BLOG for this episode.