Épisodes

  • Total Retail Talks Celebrates 500 Episodes! Reflecting on Over 10 Years of Insights and Stories
    Feb 2 2026
    We’re excited to share a major milestone for Total Retail Talks: the release of our 500th episode! Since launching the podcast in 2015, we’ve spent more than a decade speaking with hundreds of leading retail executives. We've uncovered insights into the strategies shaping the industry. To mark this moment, our 500th episode features curated clips…
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    30 min
  • Marine Layer's Journey From T-Shirt to Trendsetter
    Jan 18 2026
    In episode 499 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Mike Natenshon, founder and CEO of apparel brand Marine Layer. Beginning from his desire to re-create a favorite worn-out college T-shirt to founding a successful brand known for high-quality, custom fabrics, Natenshon breaks down Marine Layer's milestones. From opening its first retail store (2:00)…
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    24 min
  • How Boot Barn is Shaping the Next Chapter of Western Americana Aesthetic
    Jan 5 2026
    In episode 498 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Isha Nicole, senior vice president of creative and marketing at Boot Barn, America's largest western and workwear retailer. Tune in as Nicole provides an overview of Boot Barn and her role (1:20) as well as discusses the rise and influence of Americana style (2:15)…
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    14 min
  • Primark's U.S. Marketing Head on Brand Building and Store Expansion
    Dec 22 2025
    In episode 497 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Rene Federico, head of marketing for the U.S. at Primark, a global  fashion retailer founded and based in Dublin, Ireland. Listen in as Federico discusses Primark's growth in the U.S., focusing on marketing strategies to support this expansion (2:25). She details her role at…
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    28 min
  • Consumer Cellular’s Big Bet: More Stores, Smoother Service, Happier Customers
    Dec 8 2025
    In episode 496 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ed Evans, CEO of Consumer Cellular, the top-rated wireless provider that provides cell phones and no-contract service plans primarily to those 50-plus. Listen in as Evans details what's driving Consumer Cellular's brick-and-mortar expansion (1:45), the strategy behind determining new store locations (3:40), and building…
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    23 min
  • How Lowe’s is Reimagining the Digital Customer Journey
    Nov 24 2025
    In episode 495 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Joe Cano, senior vice president of digital commerce at Lowe's, a FORTUNE® 100 home improvement company. Cano details the company's approach to personalizing the digital shopping experience for both DIY homeowners and professional contractors (1:45). He explains how Lowe's uses real-time data and artificial…
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    18 min
  • Why SharkNinja Has Embraced 'Positionless' Marketing
    Nov 10 2025
    In episode 494 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kaitlyn Hebert, global chief marketing officer for the Ninja brand of SharkNinja, a leading global product design and technology company. The interview was recorded at Shoptalk Fall in Chicago. Hebert explains how Ninja’s organizational structure and innovation hub speed up product development (2:00). She…
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    21 min
  • The Heart of Wayfair's In-Store Experience
    Oct 27 2025
    In episode 493 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Liza Lefkowski, vice president and chief merchant of stores at Wayfair, a leading home and furniture retailer. The interview was recorded at Shoptalk Fall in Chicago last month. Lefkowski discusses Wayfair's strategy of using design, storytelling, and product curation to connect emotionally with customers…
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    17 min