Titres dans Marketing

Brendan Kane, a thinker and strategist who’s built platforms for celebrities like Taylor Swift and Rhianna and worked with Fortune 500 companies like Paramount and Viacom, has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World, he reveals the power of hook points—a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whatever you’re promoting, this book is the essential guide for making it in our three-second world.

HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend—“one of the leading minds in the world of branding” (NPR)—explores the art and science of conjuring irresistible products and ideas. ""A breakthrough book. Wonderfully applicable to about everything in life."" —Nassim Nicholas...

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

In today’s fast-paced digital world, mastering social media is no longer optional—it’s essential. Social Media Marketing: Building Your Brand, Reach Across Platforms With Proven Strategies is your ultimate guide to harnessing the power of Facebook, Instagram, TikTok, YouTube, LinkedIn, and beyond to grow your brand, increase engagement, and drive real results.

Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.

Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die.

The Brand Gap is the first audiobook to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this audiobook shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives.

Si vous avez une entreprise, ce livre vous aidera à en tirer le meilleur parti. Si vous n'avez pas d'entreprise, il vous aidera à en créer une. Si vous avez des parents, ce livre vous aidera à leur offrir une retraite confortable. Si vous avez des concurrents, ce livre vous aidera à les battre. Si vous avez des objectifs financiers, ce livre vous aidera à les atteindre. Si vous souhaitez en savoir plus sur le livre... Un Modèle d'Argent est une séquence délibérée d'offres.

In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn’t a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online.

🎧 Real deals, real strategies, real results. Learn how to find, fund, and operate profitable property plays from someone who’s actually done it. Hosted by Andrew Wright, principal of Professionals Southport and a commercial investor who rebuilt after losing a ~$15M portfolio during the GFC, this podcast gives you a straight-talking look at what it really takes to build wealth through property. Each episode delivers practical frameworks, real deal breakdowns, and honest conversations with high-performing investors and operators across residential and commercial. But it’s bigger than the ...

The Online Business Blueprint is your ultimate guide to creating, launching, and scaling a profitable online business from scratch. Whether you’re a complete beginner or an aspiring entrepreneur looking to transition from traditional work to digital entrepreneurship, this book provides a step-by-step roadmap that makes the complex world of online business simple, actionable, and achievable.

Next Level Business podcast is your ultimate guide to scaling your business, mastering entrepreneurship, and turning ideas into income. Every week, we share actionable strategies, mindset tips, and success stories from entrepreneurs around the world. Whether you are a startup founder, small business owner, or aspiring entrepreneur, this show gives you the tools to take your business to the next level.

Custom Video Productions has been working in the industry for 40 years and we want to share that experience with you! We’ll be talking with experts across multiple industries about marketing, video production, and how you can reap the benefits from their experience. Learn how to mitigate the mayhem of marketing by subscribing to “Video Marketing and Mayhem!”

A show where audio and video podcasting innovation meets practical advice. Delve into podcasting 2.0, live video streaming, and audio-video podcasting, exploring distribution via platforms like YouTube, Apple Podcasts, and Spotify. Keep up-to-date with the latest tech and AI tools, live and pre-recorded content creation, and monetization strategies.Tech Insights: Discover the latest in video cameras, audio recording, and AI post-production tools for podcasting.Audience Building and Trust Connections: Create a trust bond with your audience by creating an interactive conversation with them by ...

This 12-episode limited series serves as a brief primer for those new to content marketing who want to understand how it differs from advertising, what makes for good content marketing, how to measure its effectiveness, and many other foundational learnings and tips.

The personal chef life is wild, profitable, meaningful — and absolutely not for the faint of heart. Join Louie as he spills the truth about clients, confidence, pricing, lifestyle, and everything they never taught you in culinary school. Come for the stories… stay for the transformation.

The AdShot Media Podcast is your no-fluff guide to Google Ads, digital marketing, entrepreneurship, and building a global agency from scratch. Hosted by Ankit Shrivastava, founder of AdShot Media (USA LLC), this show breaks down real strategies, client case studies, agency lessons, and personal growth insights that actually move the needle. Whether you're a founder, marketer, or someone building their own path — this podcast gives you insights you won’t find anywhere else. New episodes weekly.

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In diesem Podcast von https://code-fluencer.de/ dreht sich alles um die Welt der Influencer, digitale Trends und die kleinen Mechanismen, die unseren Alltag im Netz beeinflussen. Jede Folge nimmt ein Thema unter die Lupe, das uns online ständig begegnet – von Rabattcodes über Empfehlungsstrategien bis hin zu den psychologischen Effekten sozialer Medien. Dabei geht es nicht um Produkte oder einzelne Personen, sondern um das große Ganze: Wie funktioniert diese digitale Landschaft eigentlich, warum wirkt sie so stark auf uns und welche Rolle spielen Inhalte, Vertrauen und Community-Gefühl?

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