Academic Leadership

Described as the "ultimate engineer" during his career at NASA, George M. Low was a visionary architect and leader from the agency's inception in 1958 to his retirement in 1976. As chief of manned spaceflight at NASA, Low was instrumental in the Mercury, Gemini, and Apollo programs. Low's pioneering work paved the way for President Kennedy's decision to make a lunar landing NASA's primary goal in the 1960s.

A rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamore's candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the Whopper, and the rise of Burger King. McLamore's account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Here's a story of entrepreneurship development from one of the top entrepreneurs of fast food chains.

One of the world's most respected leaders, former IBM CEO Ginni Rometty overcame childhood and financial struggles to embark on a groundbreaking career that took her from entry-level engineer to eight years as the first woman CEO of an iconic global company. Forty years in business and public advocacy taught Rometty the transformative power of leadership that blends authenticity, relationships, and curiosity with vision, rigor, and conviction. In her personable yet direct voice, Rometty reveals experiences that taught her how to orchestrate change for clients, companies, and communities.

1898 in der norditalienischen Stadt Modena geboren, lebte Enzo Ferrari seinen Traum und gründete den berühmtesten Sportwagenhersteller der Welt. Dieses Buch analysiert, wie er seine Ziele mit als modern geltenden Konzepten erreicht hat oder wo Führungstheorien, emotionale Intelligenz, Wirtschaftsethik, Kundenorientierung und Nachhaltigkeit bereits zu Beginn des letzten Jahrhunderts Leitprinzipien der Wirtschaft waren.

As the cofounder of Waze—the world's leading commuting and navigation app with more than 700 million users to date—Levine is committed to spreading entrepreneurial thinking so that other founders, managers, and employees in the tech space can build their own highly valued companies. Levine offers an inside look at the creation and sale of Waze and his second unicorn, Moovit, revealing the formula that drove those companies to compete with industry veterans and giants alike.

Pour la première fois, Reed Hastings le co-fondateur et président de Netflix nous révèle comment il a bâti la plateforme vidéo dont les films et les séries sont plébiscités dans le monde entier. Créé en 1997, Netflix a révolutionné l'industrie de la distribution et de la production audiovisuelle par sa créativité et sa technologie.

Toutes les leçons de l'homme qui a fait rayonner l'enchantement. Robert Iger a dédié sa carrière à Disney : en quarante-cinq ans, dont quinze à la tête de l'entreprise, il en a fait le plus grand groupe audiovisuel au monde et l'a guidée à travers une période particulièrement compétitive et riche en bouleversements technologiques. Dans "Leçons de leadership créatif", il revient sur son parcours, ses succès, les obstacles qu'il a surmontés et les principes qui l'ont toujours guidé.

In Cowgirl Power, advertising CEO and cowgirl Gay Gaddis shares insights and examples for women to lead like fearless, risk-taking cowgirls: enhance and exude confidence, developing personal power on all fronts. As the owner of one of the largest female-owned independent agencies in the U.S. and former chairman of C200, one of the country’s top women’s business organizations, Gay Gaddis knows a thing or two about empowerment. Gay’s secrets of success have roots in the spirited strength of real cowgirls who were fearless risk-takers in everything they did.

Phil Knight, director general de Nike, nos cuenta por primera vez la auténtica historia detrás de la empresa que fundó en 1962, que hoy en día factura más de 30.000 millones de dólares al año, y cuyo logo ha llegado a ser un símbolo global, el icono más ubicuo y reconocido en todo el mundo.

Investing can be a roller-coaster of highs and lows, and the investors detailed here reveal just how low it can go; stories from Warren Buffet, Bill Ackman, Chris Sacca, Jack Bogle, Mark Twain, John Maynard Keynes, and many more illustrate the simple but overlooked concept that investing is really hard, whether you're managing a few thousand dollars or a few billion. Failures and losses are part of the game. Much more than just anecdotal diversion, these stories set the basis for the book's critical focus: learning from mistakes.

In 1986, fresh out of college, Paul Downs opened his first and last business: a small company that built custom furniture. With no idea how to run a business or how to build custom furniture, Downs spent a year teaching himself the business, and in 1987 he hired his first employee. That was when things got complicated.

Veteran adman and author Ambi Parameswaran has relied on one process of learning above all others: powerful conversations with clients and customers. A challenging customer, in his view, goes from being someone who poses an obstacle to quality work to someone with eye-opening ideas and concepts. Approached as an exercise in listening and learning, these conversations can become long-term lessons.

Pour la majorité des Canadiens, le nom de la famille Molson fait partie de l’essence même du Canada. Depuis 1786, année où John Molson fonda sa première brasserie à Montréal, il rime avec bière, hockey et philanthropie. Rares sont cependant ceux qui savent à quel point la famille est passée proche, ces dernières années, de perdre le contrôle de cette entreprise.

One L, Scott Turow's journal of his first year at law school and a best seller when it was first published in 1977, has gone on to become a virtual bible for prospective law students. Not only does it introduce with remarkable clarity the ideas and issues that are the stuff of legal education; it also brings alive the anxiety and competitiveness, with others and, even more, with oneself, that set the tone in this crucible of character building.

The Path of Rocks and Thorns isn’t a redemption story dressed up for TED. It’s a descent. A reckoning. And, ultimately, a resurrection. Structured like Dante’s Inferno, this unflinching memoir follows Smith’s journey through the darkest corners of his past—childhood trauma, shame, self-sabotage—and into the brutal clarity of prison. But within the chaos, he found something most leadership books never fully embrace: truth.

Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery.

Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue for the inherent good of both business and capitalism. Featuring some of today's best-known and most-successful companies, they illustrate how these two forces can - and do - work most powerfully to create value for all stakeholders, including customers, employees, suppliers, investors, society, and the environment.

Daily observation of classroom teaching can significantly impact the quality of teaching and learning. Organized into 21 chapters designed to be read over a period of 21 school days, Now We're Talking! presents a results-driven approach that far surpasses traditional walkthrough models of feedback for teachers. School leaders will complete two cycles of teacher evaluations while reading the book and establish the necessary foundation for subsequent visits.

Tesla Motors and CEO Elon Musk have become household names, shaking up the staid auto industry by creating a set of innovative electric vehicles that have wowed the marketplace and defied conventional wisdom. But behind the hype, Tesla has some serious deficiencies that raise questions about its sky-high valuation, and even its ultimate survival. In Ludicrous, journalist and auto industry analyst Edward Niedermeyer lays bare the disconnect between the popular perception of Tesla and the day-to-day realities of the company - and the cars it produces.

In Building Unity, Prosserman breaks down the six steps to discovering “responsible impact” and building an organization that is growth-minded, values-based, and reflective of the needs of its community. Using stories of his own evolution, learning, and growth as a leader over 15 years, Prosserman parallels the creativity found in breakdancing with the innovation needed to build a sustainable non-profit.