Behavior Business

In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.

Word of mouth is directly responsible for 19 percent of all purchases, and influences as much as 90 percent. Every human on Earth relies on word of mouth to make buying decisions. Yet even today, fewer than 1 percent of companies have an actual strategy for generating these crucial customer conversations. Talk Triggers provides that strategy in a compelling, relevant, timely book that can be put into practice immediately, by any business.

With so many forces of change buffeting the business world today, a scary state of flux has replaced any sense of certainty, stability, and familiarity, delivering a wake-up call to make crucial changes happen, make them happen quickly, and make them stick. Traditional approaches to change management fall into one of two categories, but neither of these models offer a full picture to what really happens in an organization. Siobhan McHale offers a third option: organizations are complex ecosystems that require a Hive Mind or Group Intelligence (GQ) to bring about meaningful and lasting change.

What are the underlying handful of fundamentals that haven't changed for over a hundred years? From Harnish's famous One-Page Strategic Plan to his concise outline of eight practical actions you can take to strengthen your culture, this book is a compilation of best practices adapted from some of the best-run firms on the planet. Included is an instructive chapter co-authored by Rich Russakoff, revealing winning tactics to get banks to finance your business. Lastly, there are case studies demonstrating the validity of Harnish's practical approaches.

When fast-scaling startups and global organizations get stuck, they call Aaron Dignan. In this book, he reveals his proven approach for eliminating red tape, dissolving bureaucracy, and doing the best work of your life.

If you have ever felt unsure or uncomfortable when facing a social dilemma, John Bridges answers these questions and more in his classic handbook for men. The rules were simpler in bygone days, but technological changes have caused seismic shifts to the cultural landscape of 21st century. Do the rules of common courtesy still apply?

There is so much we get wrong about power: who has it, what it looks like, and the role it plays in our lives. Grounded in over two decades’ worth of scientific research and inspired by the popular class of the same name at Stanford’s Graduate School of Business, Acting with Power offers a new and eye-opening paradigm that overturns everything we thought we knew about the nature of power.

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present. A perfect primer on the fundamental tenets of the subject, The Business Book sheds light on some of history's most important milestone developments and the key business strategies used by leading thinkers and gurus from Henry Ford to Steve Jobs.

In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.

Start-Up Nation addresses the trillion dollar question: How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies, in a constant state of war since its founding, with no natural resources - produces more start-up companies than large, peaceful, and stable nations like Japan, China, India, Korea, Canada, and the UK?

The lifeblood of your business is repeat customers. But customers can be fickle, markets shift, and competitors are ruthless. So how do you ensure a steady flow of repeat business? The secret--no matter what industry you're in--is finding and keeping automatic customers. These days virtually anything you need can be purchased through a subscription, with more convenience than ever before.

Depois de passar anos caindo na lábia de vendedores, arrecadadores de doações e operadores de telemarketing, o psicólogo Robert B. Cialdini resolveu se dedicar ao estudo da persuasão. Reunindo dados das mais recentes pesquisas científicas sobre o assunto, his­tórias de gente comum e a experiência adquirida ao se infiltrar em organizações que treinam os chamados "profissionais da persuasão", Cialdini criou uma obra acessível, informativa e indispensável a todos aqueles que querem saber como influenciar pessoas e, ao mesmo tempo, se defender dos manipuladores.

A career advisor explains why many talented, hardworking people often miss out on their full career potential, revealing the tells, blind spots, secrets, and unspoken rules you need to know in order to play the game to win.

In a world of unrelenting change and unprecedented challenges, we need organizations that are resilient and daring. Unfortunately, most organizations, overburdened by bureaucracy, are sluggish and timid. In Humanocracy, Gary Hamel and Michele Zanini make a passionate, data-driven argument for excising bureaucracy and replacing it with something better. Drawing on more than a decade of research and packed with practical examples, Humanocracy lays out a detailed blueprint for creating organizations that are as inspired and ingenious as the human beings inside them.

Experience the power of Metronomics with The M Game, the streamlined definitive guide to Metronomics crafted by celebrated entrepreneur and CEO+Leadership team coach Shannon Susko. This essential monograph demystifies complex business concepts and offers a clear path to sustainable growth and innovation in today's competitive global marketplace. With engaging case studies and real-world examples, also available on themgamebook.com, Shannon demonstrates how Metronomics fosters balance, rhythm, and growth within organizations, propelling them to new strategic heights of success.

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

No One Would Listen: A True Financial Thriller is exactly what the title promises. This is more than another book about the Bernie Madoff scandal, this is a fast-paced, blow-by-blow, true-crime story that you have to hear to believe. In a true David and Goliath tale, the underdog number cruncher uncovers the largest financial fraud in history, and has to fight everything and everyone in the system to bring it down.

With the rapid development of artificial intelligence and labor-saving technologies like self-checkouts and automated factories, the future of work has never been more uncertain, and even jobs requiring high levels of human interaction are no longer safe. The Last Human Job explores the human connections that underlie our work, arguing that what people do for each other in these settings is valuable and worth preserving.

In her two decades researching organizations, Michelle King has discovered that people who succeed possess a particularly unique skill: They know how workplaces work. More specifically, to get ahead, they do not rely on the often generic and outdated written formal rules. Instead, they have learned to gauge how they should behave and perform by becoming aware of informal (and unspoken) rules that exist just below the surface. In this one-of-a-kind guide, King offers her proprietary framework based on over ten years of research and hundreds of employees who reached leadership positions.

Even amid the seeming chaos of the matrix organization - where you are constantly being asked to do things by people who aren't your boss - there is always that special person who seems indispensable, who seems to thrive on complexity, and who is able to stay focused and positive and get the right things done: This is the go-to person. In this game-changing book, Bruce Tulgan reveals the secrets of the go-to person in our new world of work. Tulgan shows how go-to people not only behave differently, but also think differently.