Building Business

As traditional marketing tactics continue to falter in today’s business landscape, simply amassing followers and leading with a corporate logo is no longer enough. This essential guide offers a new, seven-step approach to brand building and provides the tools for any leader to compete with giants by showing them how to amplify what most already do best: teaching and relationship building as a way to build trust in a way corporations cannot.

One of the world's premier branding experts, Gabor provides invaluable insights that will help your own enterprise build positive brand equity, good will, and the "irrational loyalty" that will support your brand long-term through the best and worst of times. This is your essential guide to building Irrational Loyalty.

This exclusive bundle combines the power of "Building Your Money Machine with ChatGPT" and the "ChatGPT Side Hustles Bible" to give you everything you need to succeed in the fast-evolving world of AI and online business. Whether you're an entrepreneur, a freelancer, or someone looking to boost your income, this book set is your all-in-one solution to leveraging ChatGPT for financial success.

Few businesses can afford to shut down for an extended period of time, regardless of the cause. If the past few years have taught us anything, it's that disaster can strike in any shape, at any time. Be prepared with the time-tested strategies in Business Continuity Management: Building an Effective Incident Management Plan and protect your employees while ensuring your company survives the unimaginable.

Trust is essential to all relationships, but knowing how to build and maintain it remains elusive. Drawing from three decades of research and consulting, trust experts Dennis and Michelle Reina provide a comprehensive roadmap for creating lasting trust in any relationship.

The Non-Manipulative Selling Method is based on quickly establishing a bond of trust with a prospect, thus enabling a salesperson to deal from a position of mutual respect. Today, Non-Manipulative Selling is used as a training resource among the world's leaders.

Architect That is more than another leadership book, it is a massive shift in the last 30 years of business mindsets. Leading from the bottom up, providing a step-by-step five-week process to get to the bottom of your company's brand, your message, and allowing each member of your team to expand without boarders. Discovering how the minds work for both internal and external human dynamic connection that deepens your culture and customer base. Bringing your team's passion, values, beliefs and time ROI's to the forefront creating more than another brand; creating a movement.

In his top-rated book Buyable, best-selling author, successful entrepreneur with an exit, and sought-after consultant Steve Preda will show you how to turn your business into a valuable asset. You’ll create a buyable business even if you have no plan to sell it. Why? Because your business will work for you with very little effort, supervision, and stress from you.

This book is your step-by-step guide to building something bigger—something durable. With 50 succinct, hard-hitting lessons, you’ll learn how to create a business that is valuable, profitable, investable, and able to grow well beyond your career. Unlike selling to a third party, succession planning is a gradual transition of ownership and leadership—often over 10 to 20 years. If done right, it can change not just your exit, but your entire approach to building and leading your firm.

The Zero in Formula, Dennis Geelen's latest book, challenges business owners, CEO's, and leaders to think differently about their company. The stats don't lie. A large percentage of businesses do not make it past the first few years. Of the ones that do, only a small percentage end up surviving past 15 years. Many of those that survive have now plateaued or are in decline. You will learn what it means to be customer centric, with strategies and tools you can apply to your business. You will be guided through the recipe step-by-step to build your successful foundation.

The E-Commerce Jumpstart is a beginner’s step-by-step guide to starting your own online business, even with no tech skills or budget. Whether you want to launch a Shopify store, sell on Etsy, or build a passive income side hustle, this audiobook walks you through practical tools, marketing strategies, and success checklists to get you selling faster. Perfect for first-time entrepreneurs, digital creators, and anyone ready to make money online, the smart way.

In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy―one that builds and expands on the classic work of Peter Drucker―recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers.

It has been said that life is 10 percent about what happens to you and 90 percent about how you react to it. Brenda Fontaine is a living example of that. She tells us the story in her new book, The Limitless Real Estate Leader. Raised by an alcoholic mother and an overachieving father, Fontaine was able to extract important lessons from her upbringing. She has applied them both to her business career and to her personal life. The Limitless Real Estate Leader is a heartwarming motivational business book.

This small but powerful book features 15 steps to help you create your independent music teaching business!

An expert on the psychology of decision making at Berkeley’s Haas School of Business helps readers calibrate their confidence, arguing that some confidence is good, but overconfidence can hinder growth. A surge of confidence can feel fantastic—offering a rush of energy, even a dazzling...

This book contains proven steps and strategies on how to generate great business ideas. Statistics suggest that most start-ups don't make it through the first two years. Basing a company on the wrong idea is one of the major reasons behind this!

Think about someone who loves Patagonia. Imagine the person who brought their Beyond Meat burgers to the BBQ. Who can only be found behind the wheel of a Porsche? People don't just buy brands. They use them to tell stories about who they are: stories about their passion for the outdoors, their concern for animal welfare, and their love for design. Stories about identity are the currency of the narrative economy—and the brands that design for the story-driven mind will thrive in it.

Lead author AliceAnne Loftus, founder of Leading Lady Coaching, is no stranger to what it takes to lead a successful business. When you dive into this audiobook you’ll experience her and her expert cast of co-authors’ generous guidance and coaching. The best leaders help others lead. Our authors’ stories will inspire you to leave your excuses behind and build the business of your dreams. You’ll also learn practical strategies that come from women business owners enjoying the next level of success.

This book is a powerful call for nonprofits and movement organizations to rethink their internal systems and processes—and to bring workplace culture and management into alignment with their political values and liberatory missions. Drawing on two decades of experience in community organizing and nonprofit leadership, Niloufar Khonsari guides us in transforming our workplaces by decentralizing power; implementing collective governance structures; and centering principles of transparency, equity, and mutual care.

Here is a unique edition of The Gospel of Wealth in which Carnegie’s original statement is combined with its two sequels for a full-circle experience of the industrialist’s meditation on purposeful money-getting.