Business Management

From the world’s #1 MBA marketing program comes the latest edition of Kellogg on Marketing, presented by Philip Kotler and Alexander Chernev. With brand-new material on timely topics, like creating value to disrupt markets, defensive marketing strategies, strategic customer management, building strong brands, and marketing in the metaverse, the book explores foundational and advanced topics in marketing management.

Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more.

In a world crying out for change, Everyday Habits for Transforming Systems is your guidebook for action. Adam Kahane, the bestselling author of Collaborating with the Enemy and a global authority on solving tough problems, delivers game-changing advice for anyone ready to make a difference. This is a manifesto for world-changers. Drawing on decades of work with leaders from national and organizational presidents to front-line managers and grass-roots activists, Kahane distills seven potent habits that enable ordinary citizens to become extraordinary agents of transformation.

Get more of the management ideas you want, from the authors you trust. With insights from leading experts, this book will inspire you to identify areas for personal growth; assess your strengths, work preferences, values, and contributions; build your skill set and stay relevant; develop learning agility; map out a plan for where you'd like your career to go - both short and long term; find fulfillment in your work; and prepare for your next opportunity.

If you read (or listen to) nothing else on managing people, listen to these ten articles (featuring "Leadership That Gets Results," by Daniel Goleman). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you maximize your employees' performance.

In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the age of software. If you're driving your organization's transformation at any level, this is the audiobook for you.

Prosperity. It's one of the most dividing words in the church. Some pastors use it to tell their congregations that God will make them all rich, rich, rich! Others spurn the word and insist that true Christlikeness is found in forsaking all worldly riches and possessions. The truth is, both are right - and both are wrong. With refreshing honesty, humor, and keen insight, best-selling author and pastor Kris Vallotton mines the Scriptures in an eye-opening study of what the Bible really says about money, poverty, riches, and wealth.

Over a stellar career, Roger Martin has advised the CEOs of some of the world's most successful companies. From the beginning, he noted that almost every executive he talked to had a "model"—a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn't work, the typical response was just to apply it again—with greater enthusiasm.

In the world of strength and conditioning, learning how to move others not just physically, but also psychologically and emotionally is paramount to getting the most out of them. People are the ultimate performance variable, and understanding how to effectively blend knowledge of proper training with the nuances of human behavior is integral to helping athletes achieve their ultimate goals. Unfortunately, while much attention has been given to the science of physical training, little attention has been given to the science of communication.

Warren Buffett ranks among not only the top investors of our time but among the best of all time. Buffett has managed to rise to the top of the ranks in stellar fashion, confounding the critics and earning the adulation of millions. Forty-three of his most valuable and inspiring life lessons relating to investment, human relationships, and overall betterment have been deconstructed and explained, including actionable information as to how you can implement the lessons into your day-to-day life.

Contrary to popular opinion, leadership is not meant for an elite group of people who, by fate or accident, become leaders while everyone else is consigned to being a lifelong follower. While every person possesses the potential of leadership, many do not understand how to cultivate the leadership nature and how to apply it to their lives. In The Spirit of Leadership, Dr. Munroe defines the unique attitudes that all effective leaders exhibit, explains how to eliminate hindrances to your leadership abilities, and helps you to fulfill your particular calling in life.

WHAT DO ALL SUCCESSFUL CONSTRUCTION PROJECTS HAVE IN COMMON? A competent team of well-rounded leaders . . . leaders who understand that safety, efficiency, and production are essential for completing projects of all sizes on time and within budget. All construction foremen are given the opportunity to lead crews based on work ethic, mechanical skills, technical knowledge, and reputation—and these attributes are extremely important towards getting the job done.

Netflix cofounder Reed Hastings reveals for the first time the unorthodox culture behind one of the world's most innovative, imaginative, and successful companies There has never before been a company like Netflix. It has led nothing short of a revolution in the entertainment industries...

In a world with more and more photographers, where everyone has phones with multiple cameras in them, many photographers who want to make their job what they love find it difficult. I have been blessed and worked hard to make a living out of creating images with the press of the shutter button. I'm proud to be a working professional photographer, and I am happy to share 10 important principles I followed to get here.

The Gift of Success and Happiness offers a set of simple systems - based on the world’s most reliable business principles - that empowers listeners to meet and overcome challenges posed by money, work, relationships, and other factors, most of which impede our success and impinge on our happiness. Based on two decades of lessons Chip Sawicki has learned as a senior executive, parent, and community leader, this book’s structured approach will help listeners maximize the opportunity for success and happiness in all aspects of life.

Every new project (or job, or hobby, or company) starts out exciting and fun. Then it gets harder and less fun, until it hits a low point: really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you're in a Dip: a temporary setback that you will overcome if you keep pushing. But maybe it's really a Cul-de-Sac, which will never get better, no matter how hard you try.

Toutes les techniques efficaces pour développer avec succès ses talents de négociateur. Négocier est un savoir-faire indispensable aux cadres, managers, directeurs..., qu'il s'agisse de tomber d'accord sur un contrat, de négocier avec un client mécontent, de discuter une proposition d'embauche... Mais comment s'en sortir avec brio ? Grâce à cet ouvrage concret et opérationnel, vous développerez toutes les facettes de votre talent de négociateur et maîtriserez chaque étape essentielle de la négociation.

Do you sometimes feel like your business is an adult daycare center? Are you constantly repeating yourself, fixing errors, and trying to hold things together? What if it were possible to create a business that runs itself? You’ve dreamed about it - now it’s time to make this a reality! SYSTEMology solves this problem with a proven, step-by-step business systemisation framework - designed so that even the busiest business owner can deploy it.

When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley.

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma. 'Will Storr is a genius' Rory Sutherland 'A captivating and enlightening read . . Will Storr is an unusually talented and...