Business Strategy

In Victory, best-selling author Brian Tracy applies to business and personal success the same concepts that have helped great leaders triumph in military campaigns throughout history. Using military examples throughout, he provides ambitious, success-oriented listeners with a practical template for reaching their own potential for greatness. This is an indispensable strategic field guide from America's foremost expert on achievement.

Success in life is more than having goals and skills. You need connections. And to get connections, you need to reach out - fearlessly, strategically, and every day of the work week. For many, this is a daunting and confusing task. Reach Out shows listeners how to use social media and simple digital tools to begin building and expanding the number of people they know. Author Molly Beck explains how to: establish and strengthen your digital presence; develop career goals that reaching out can help you obtain; and much more!

Build resilience in your company to weather the greatest crises. We've combed through hundreds of Harvard Business Review articles and selected the 10 most important ones to help your company prepare for and overcome disruption, social upheaval, and disaster.

It's no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They're creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors.

An instructional and comprehensive four-in-one book bundle that includes a collection of guides discussing all the information that beginners should be aware of. Are you curious about options trading? Are you the type of person that wants to learn all about it, without having to spend too much money on buying various books relating to the subject? If all of these fit your criteria, then you’re in the right place!

We live in an exciting time. Technology, globalization, and demographic shifts provide new potential for personal and business success. Yet, research tells that only 30 percent of our attempts to implement change succeed amid the turbulence we encounter both within and outside today's organizations. We need new ways of thinking and doing if we are to turn potential into performance. Managing at the Leading Edge provides a new evidence-based road map for leadership success in a dynamic context.

Discover how to create exceptional customer service and a superior customer experience, learning from the greatest companies of our time.

Maybe you’re a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility. When it comes to SEO, success often depends not on what you do but on how you do it. That is why product-led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. If your main goal is driving traffic, you are leaving sales on the table.

Part memoir, part practical guide, and part leadership journey, Love as a Change Strategy takes listeners inside one company's brutally honest transformation story. Through powerful storytelling and actionable tools, the authors reveal what happens when you lead change from a place of love―not fear.

These days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice-to-have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.

In The Soul of Strategy, two veteran strategists and academics deliver a straightforward new approach to business strategy―one that builds and expands on the classic work of Peter Drucker―recognizing the inescapable reality, faced by every organization, that a firm's primary job is to create and keep customers.

Soon, there will be a global race to build autonomous operations. Businesses and organizations without autonomous operations simply will not be able to compete with those that do because autonomy is the ultimate competitive advantage. Crypto is the mechanism that will accrue value from being the infrastructure for the next digital financial revolution. Crypto Asset Investing in the Age of Autonomy lays out a case that we've begun a new technological revolution similar to the Internet Age of the 1990s.

Fred Joyal, the expert in dental consumer marketing, reveals how every single thing you say and do in your practice communicates a message to your patients. Everything is Marketing takes you step by step through your business, showing how little changes can have a big impact. Want to attract new patients? Convert more calls into appointments? Increase your case acceptance? Marketing can make it happen.

Struggling with an ingrained negative attitude? There's real hope for you! You can change and become a winner. You can develop the attitude of mind which brings peace, courage, and success.

I used to think LinkedIn was a colossal waste of time - until I discovered the simple secrets to success on LinkedIn. If you want to know how to double your leads and sales using LinkedIn beyond what you thought possible...without spending hundreds of dollars on ads...or trying to become a "viral" hit.... Then this will be the most important message you ever read. Here’s why. If you've been on LinkedIn for a while, the scenario I’m about to describe may be familiar to you.... You’ve found great companies on LinkedIn, that need what you have.

Serial entrepreneurs David Kidder and Christina Wallace reveal their revolutionary playbook for igniting growth inside established companies.

Composed in the 5th century BC, Sun Tzu's Art of War is the earliest-known treatise on military strategy, and is still hugely popular around the world for its perceptive tactical advice to commanders on how to win at war with minimal bloodshed. Aimed at all those who want to study the text in depth, this is the first step-by-step guide to the famous treatise, breaking down the 13 chapters of the original into 200 easily digested lessons, from 'do not press a desperate enemy' to 'control your troops through bond of loyalty' to "when you are weak, beware attack".

In Strategy in the Age of Disruption, a team of dedicated strategists delivers an exciting and practical guide to Industry 4.0, a commercial transformation that's impacting every facet of the market, the environment, and our social lives. You'll learn what Industry 4.0 is, what it means for you and your company, and how you—as a leader, manager, expert, entrepreneur, or investor—can capitalize on it and put it into practice.

In this expanded second edition, The Zig Zag Principle continues to offer a proven strategy for achieving business goals through strategic flexibility and resourceful planning. Building on the original's foundational concepts—assessing resources, adapting to change, and leveraging multiple opportunities—this edition integrates contemporary insights and real-world examples, including a fresh look at the impact of artificial intelligence.

The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business" In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.