Career Building

Many musical artists fail to utilize social media effectively, finding it confusing or overwhelming. They create a few posts, don’t see results, and immediately give up. But there are strategies to follow that have been tried and tested by musicians like you. These methods will help you get your name out there, monetize music, and find heights of success you never imagined. Music Business & Marketing Accelerator Using Instagram is a resource for any singer, songwriter, rapper, or producer who wants to make a splash on the internet.

In this honest and inspiring blend of memoir and creative guide, E.H. de la Espriella shares the personal journey behind his decades-long career in graphic design and creative leadership. From his early childhood in Panama to navigating life-changing moments of loss, reinvention, and cultural transformation, E.H. weaves together a story of resilience, curiosity, and creative discovery.

The Stewardship Advantage offers a practical, market-smart strategy for small business owners who want more more meaning, more growth, more loyalty, and more enduring value. This isn’t a feel-good philosophy book; it’s a hands-on guide to running a business that thrives because it puts stakeholders first.

Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: developing a success mindset, understanding the business of the beauty business, finding your niche, diversifying with multiple streams of income, growing your platform to grow your profits, preparing for the unexpected, and planning for your future.

Learn how Jack Gray, a successful and ambitious entrepreneur with an MBA, hit rock bottom financially but turned it all around and gained more wealth than he ever dreamed,within just a few months! He now spends his time sharing the tools and strategies he created to live his financial dreams.

Not just another book on communication. Adaptive Listening helps you up-level the under-trained side of communication amidst the realities of a hectic workday. Researched and tested exclusively in the work setting, Adaptive Listening moves you beyond active listening, embracing easy-to-remember techniques that strengthen relationships and get work done more effectively.

Delivering a fresh perspective, Yohn's What Great Brands Do teaches an innovative brand-as-business strategy that enhances brand identity while boosting profit margins, improving company culture, and creating stronger stakeholder relationships. Drawing from 25 years of consulting work with such top brands as Frito-Lay, Sony, Nautica, and Burger King, Yohn explains key principles of her brand-as-business strategy.

Kings, heads of government, and corporate executives lead thousands of people and manage endless resources, but may not have mastery over themselves. Often leaders know that right action is important, but have little understanding of what prevents them from acting in accordance with their intentions. In this important book, leadership expert Richard Daft portrays this dilemma as a struggle between instinct (elephant) and intention (the executive) using the most current research on the intentional vs. the habitual mind.

Mastering the Cube skillfully lays out proven organization design principles. Comparing today's complex organizations to a Rubik's Cube, the authors explain how focusing improvement efforts on just one or two facets of the organization is akin to concentrating on just one side of the cube. Doing so is bound to affect - and more likely jumble - the other areas needed to generate a healthy and sustainable organization. They advocate stepping back and taking a systems-wide, comprehensive view of change and bringing all elements into alignment with strategy.

Experiencing conflict in relationships is an unavoidable fact of life. When our relationships are messed up, our lives feel messed up. Likewise, our hearts and minds hurt—the two are intricately linked. Drawing on over 25 years of clinical experience with individuals, couples, and families, psychotherapist Anita Astley will walk you through practical steps to unf*ck yourself from the inside out in order to establish healthy relationships.

One of the world's premier branding experts, Gabor provides invaluable insights that will help your own enterprise build positive brand equity, good will, and the "irrational loyalty" that will support your brand long-term through the best and worst of times. This is your essential guide to building Irrational Loyalty.

The age of the distributed team is upon us. Teams can now operate and collaborate from locations other than a central office, and events surrounding the 2020 COVID pandemic have thrown its practicality into sharp relief. Managing a team whose members are distributed across several locations requires a different mindset and will remain a must-have for all areas of business from this point forward. Building and Managing High-Performance Distributed Teams explains what the distributed teams concept means to the future of your company.

Each and every one of us has a unique perspective on what it takes to be a successful leader. And we all understand that there is no cookie cutter formula that will hand you the magic keys to unlocking a high-performance culture. The 9L's will expound on the key principles, the core concepts that each and every person can apply and use, no matter what their background or leadership beliefs are!

Hands down. No debate. We all know that word-of-mouth can turn a company, product, or service into a roaring success or a crashing failure. This updated, information-packed new edition offers you a proven model for developing your own word-of-mouth marketing plan.

In this expanded third edition of the bestselling The Introverted Leader, Jennifer Kahnweiler equips introverted executives with essential tools for success in an extrovert-centric business world. With over 120,000 copies sold across multiple languages, this timely update addresses the evolving needs of introverted leaders, including navigating remote and hybrid work environments.

Building a Successful Social Venture integrates leaning from the experience of hundreds of social enterprises that have participated in GSBI accelerator programs to formalize knowledge about what works. It provides rich case studies from social ventures to illustrate practice-based theories that combine the acumen of Silicon Valley executives with the intimate on-the-ground insights of social entrepreneurs working globally to eradicate poverty.

Building a Strong Team Culture: 10 Essential Management Tips by Liora Quade is a timely and powerful guide for any leader who understands that the foundation of lasting success is not just strategy or productivity—it’s culture. In today's competitive workplace, perks and benefits can no longer compensate for a lack of connection, trust, or psychological safety. Culture is the unseen force that shapes how teams collaborate, innovate, and thrive—or how they fall apart.

First published in 2012, Startup Communities became a blueprint for what it takes to build a supportive entrepreneurial community. Now regarded as a classic, the "Boulder Thesis" created and popularized by Feld within the book generated enormous media attention nearly a decade ago.

As a leader, you have work that is complex, full of ups and downs. Your ability to be resilient - to pick yourself up after setbacks and keep on going no matter the challenges - is critical not only to successful leadership but also to fostering teams, generating collaboration, and igniting your organization. In this breakthrough book, veteran consultants Joan McArthur-Blair and Jeanie Cockell show that Appreciative Inquiry can be an invaluable tool to build that resilience.

Trust is a nonnegotiable for high -erforming relationships and organizations. Yet trust is fragile, and 90 percent of the behaviors that break it are subtle, fleeting, and unintentional. Drs. Dennis and Michelle Reina have rewritten this third edition of their best-selling, award-winning book Trust and Betrayal in the Workplace to empower everyone at every level of responsibility--not just leaders--to build and sustain trust in their workplaces.