Cognitive Neuroscience

From the creator of WE HAVE NO IDEA, an introductory journey into your own mind—if your inner voice had a Ph.D. in brain science, cracked jokes, and drew cartoons. Why do you love? Why do you lie? What makes you happy? Every single thought you have comes from one place: your brain. But what...

Book 1: Neural networks, the hypothalamus, and the secrets of a woman’s mind! You probably aren’t sure what a neural network is, you likely have no clue what a hypothalamus is, but I bet you are aching to get your hands on the last one, especially if your a dude. Never fear my friends, for this book will teach you how neural networks operate and how they are used in medical diagnostics and Forex trading. You’ll learn what a hypothalamus is and how it works, tips for keeping it healthy along with six natural ways to improve its functioning capacity.

“A practical, heartfelt manual for anyone who needs to change minds and actions. Lisa Cron shares the art of practical empathy with leaders who care enough to make a difference.”—Seth Godin, author of The Practice A step-by-step guide to using the brain’s hardwired need for story to...

In the vein of the international bestselling Freakonomics, award-winning journalist Matthew Syed reveals the hidden clues to success—in sports, business, school, and just about anything else that you’d want to be great at. Fans of Predictably Irrational and Malcolm Gladwell’s The Tipping...

A revolutionary new understanding of identity, showing how our groups have a powerful influence on our feelings, beliefs, and behavior—and how these shared identities can inspire both personal change and social movements. If you're like most people, you probably believe that your identity is...

We all have certain patterns and behaviors that keep us from living our life to the fullest potential, and can even keep us trapped in painful memories or emotions. But once we admit we have these patterns, we’re one step closer to living the life we truly aspire to. Luckily with increased awareness of mental health comes more support and resources available to help you get there. This collection of over 200 tools from DBT, CBT, and ACT, made in collaboration with licensed therapists, were designed to support you in whatever you are struggling with.

Have you ever wished you could reprogram your brain, just as a hacker would a computer? In this 3-step guide packed with mind hacking techniques, learn how to take charge of your mind and start reprogramming thought patterns to banish negative thoughts, habits, and anxiety—in just a 21-day...

Read by the author. Join the Challenge: One Thousand Unplugged Hours in One Year Former social media addict, Hannah Brencher discovered first-hand that turning off her phone had a substantial impact on her mental health, relationships, time management, and outlook on the world. Like so many of...

Explore how it is we are able to express and understand emotions; acquire and use language; learn, remember, and plan; and how consciousness and unconscious experiences are shaped by the brain. Build a foundation of biological knowledge, understand the functions of various areas of the brain, and learn how these relate to developmental disorders and mental health problems, as well as the effects of brain damage.

A deep dive into a national catastrophe that examines how and why suicide happens so that we can prevent it Suicide has reached epidemic proportions in America, claiming over 45,000 lives each year—more than car accidents or homicides. For every person who dies there are about 10 unsuccessful...

Zurn and Bassett—identical twins who write that their book "represents the thought of one mind and two bodies"—harness their respective expertise in the humanities and the sciences to get irrepressibly curious about curiosity. They identify three styles of curiosity—the busybody, who collects stories, creating loose knowledge networks; the hunter, who hunts down secrets or discoveries, creating tight networks; and the dancer, who takes leaps of creative imagination, creating loopy ones.

*Nominated for the 2016 PEN/E.O. Wilson Literary Science Writing Award* *An NBC News Notable Science Book of 2015* *Named one of Publishers Weekly's Best Books of 2015* *A Book of the Month for Brain HQ/Posit Science* *Selected by Forbes as a Must Read Brain Book of 2015* *On Life Changes...

In politics, when reason and emotion collide, emotion invariably wins. In this landmark book, scientist and psychologist Drew Westen shows how electorates vote not with their heads but with their hearts, and how the marketplace that matters most is the marketplace of emotion - filled with values, images, analogies, moral sentiments, and moving oratory.

The Next Big Idea Club, August 2023 Must-Read Book In 2016, scientists proved that humans could see light at the level of a single photon. We are living in historic times when humans may look at the very fabric of the universe in a laboratory setting. Around the world, other recent discoveries...

A powerful new theory of human nature suggests that our secret to success as a species is our unique friendliness “Brilliant, eye-opening, and absolutely inspiring—and a riveting read. Hare and Woods have written the perfect book for our time.”—Cass R. Sunstein, author of How Change...

Get a grip. The first time he cut open a patient's skull, neurosurgeon Mark McLaughlin found himself confronting a powerful force that his fellow brain surgeons agreed was best never spoken of. Fear. But Dr. McLaughlin knew that if he couldn't find a way to cope with this formidable foe, all he had striven for as a physician would be lost. So, with a scientist's analytical precision and a philosopher's worldview, McLaughlin derived and formalized a method by which he could act rationally and confidently under the operating room's lights and in all of the relationships in his life.

An award-winning science writer discovers she’s faceblind and investigates the neuroscience of sight, memory, and imagination—while solving some long-running mysteries about her own life. Science writer Sadie Dingfelder has always known that she’s a little quirky. But while she’s made...

The groundbreaking science of how and why we talk, and how this ability impacts every area of our lives Humans are the only species that can transform internal ideas into talk, whether through speech, writing, or sign language. But why do we have this almost magical, special talent? It turns out...

A powerful 3-in-1 guide that helps you understand people, expose manipulation, and rewire your mind for emotional strength. Learn how to read body language, recognize dark psychological tactics, and use CBT strategies to break negative patterns and build mental resilience.

A full-scale investigation of the controversial and often misunderstood science of attachment theory, inspired by the author’s own experience as a parent and daughter. “A profound and beautiful work . . . searingly honest, brazenly fresh, and startlingly rich.”—Andrew Solomon, author of...