Design Psychology

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.

While the world seems to be in love with the idea of tiny houses and minimalism, many of us simply can't purge it all and start from nothing. Yet a home with too much stuff is difficult to maintain, so where do we begin? Add in paralyzing emotional attachments and constant life challenges, and it can feel almost impossible to make real decluttering progress.

Designers Don’t Read is a love song to graphic design and graphic designers. Austin Howe is a creative director, writer, advocate, and cheerleader for design - but not a designer. He believes in the "wonder and exuberance of someone who gets paid - by clients to do what he loves". Howe places immense value on curiosity and passion to help designers develop a point of view, a strong voice. He explores the creative process and conceptualization, and delves into what to do when inspiration is lacking.

Do you wish a decluttering expert could come alongside you to help tackle specific roadblocks that always derail your decluttering journey? Dana K. White, self-proclaimed recovering slob and author of Organizing for the Rest of Us and Decluttering at the Speed of Life, is here to help with her original audio series, Decluttering Deep Dives.

In Joyful, designer Ingrid Fetell Lee explores how the seemingly mundane spaces and objects we interact with every day have surprising and powerful effects on our mood. Drawing on insights from neuroscience and psychology, she explains why one setting makes us feel anxious or competitive while another fosters acceptance and delight—and, most importantly, she reveals how we can harness the power of our surroundings to live fuller, healthier, and truly joyful lives.

Do you wish a decluttering expert could come alongside you to help tackle specific roadblocks that always derail your decluttering journey? Dana K. White, self-proclaimed recovering slob and author of Organizing for the Rest of Us and Decluttering at the Speed of Life, is here to help with her original audio series, Decluttering Deep Dives.

In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart technology, from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology, he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrows thinking machines.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

In this mesmerizing memoir-in-essays, New York Times best-selling author Erica Bauermeister renovates a trash-filled house in eccentric Port Townsend, Washington, and in the process takes listeners on a journey to discover the ways our spaces subliminally affect us. A personal, accessible, and literary exploration of the psychology of architecture, this book is designed for homeowners, remodelers, and those who are simply curious about how our built environments shape who we become.

Dawnn Karen is a pioneer in the field of fashion psychology, and she has spent years studying the relationship between attire and attitude. In Dress Your Best Life she goes far beyond well-known makeover advice, pushing you to ask yourself: Are my clothing choices hurting me or helping me to achieve my life goals? Her book will help you discover your unique style story, become a smarter shopper, use color to your advantage, match moods to clothing choices, and embrace new or different standards of beauty.

Although each instance of creativity is singular and specific, Kyna Leski tells us, the creative process is universal. Artists, architects, poets, inventors, scientists, and others all navigate the same stages of the process in order to discover something that does not yet exist. All of us must work our way through the empty page, the blank screen, writer's block, confusion, chaos, and doubt.

Discover long term minimalist strategies that will get your home cleaned and organized in just seven days! Are you feeling stressed and overwhelmed with all the clutter in your life? Do you sometimes get the horrible impression that someday you will drown under all the unnecessary stuff piling in your life? Yet despite all your efforts the clutter always come back doesn't it. Well not anymore! With this guide you will finally have the secret weapon you need to live a life free of clutter!

Con Ágilmente Estanislao Bachrach puso de moda la neurociencia. Con En el limbo - luego de años de investigación - el divulgador científico más lúcido de la década nos presenta una nueva teoría sobre las emociones que barre por completo con los viejos conceptos que aún hoy intentan imponer los ensayos de autores que repiten viejas fórmulas.

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts.

Most institutions unknowingly train employees, or teach students using an outdated approach that relies on a punishment-reward system that doesn’t work. (Hint: You’re probably using it right now). This faulty approach squanders of potential, creates negative feedback loops, and leaves many with the false assumption that they aren’t “smart”. The good news? We don’t have to make that mistake anymore. Scientists have found that people are chemically and structurally hardwired to enjoy learning. It’s in our DNA.

How do you respond to anger - in yourself or others? Do you fight fire with fire, or run for cover? Dr. Christian Conte created Yield Theory™ as a way to meet conflict without aggression or submissiveness through the practice of compassionate listening, de-escalation, and genuine communication. With Walking Through Anger, he shares this revolutionary model for dealing with inflamed emotions in even the most difficult and charged situations.

Money Anxiety is a behavioral economics book exploring how financial anxiety impacts consumer behavior. The book explains why we make instinctive financial decisions, why we are more risk averse when stressed, and why we hate to lose more than we love to win.

Just as we can write and install apps in our electronic devices, we can construct “mindapps” and install them in our brain-mind complex, and as just as digital apps add capabilities to our devices, mindapps can expand our mental powers and creative abilities, allowing us to intentionally redesign our minds. Using psychedelics as the prime example, Thomas B. Roberts explores the many different kinds of mindapps, including meditation, other psychoactive plants and chemicals, sensory overload and deprivation, biofeedback and neurofeedback, hypnosis and suggestion, and more.

We are trapped by a plethora of expectations that we define for ourselves and others, as well as those that others define for us. They are ingrained in us, and we behave and act every day without realizing the impact they have on all aspects of our lives, including relationships, physical health, finances, and so on, resulting in frustration, sacrifice, anxiety, and even depression.