Economic Strategy

Named by Inc. magazine as one of the Ten Best Business Books of 2018 Every startup wants to change the world. But the ones who truly make an impact know something the others don't: how to make government and regulation work for them. As startups use technology to shape the way we live, work...

In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world’s biggest-ever initial public offering. Since then, millions of investors and managers worldwide have pondered a fundamental question: What’s really going on with the new wave of China’s disruptors? Alibaba...

If you've ever read a book on an e-reader, unleashed your inner rock star playing Guitar Hero, built a robot with LEGO Mindstorms, or ridden in a vehicle with child-safe air bags, then you've experienced first hand just a few of the astounding innovations that have come out of the Media Lab over...

The incredible tale of how ambitious oil rivals Marcus Samuel, Jr., and Henri Deterding joined forces to topple the Standard Oil empire Marcus Samuel, Jr., is an unorthodox Jewish merchant trader. Henri Deterding is a take-no-prisoners oilman. In 1889, John D. Rockefeller is at the peak of...

Innovate or die For thirty years, Gary Shapiro has observed the world's most innovative businesses from his front-row seat as leader of the Consumer Electronics Association. Now he reveals the ten secrets of "ninja innovators" like Apple, Amazon, Google, Microsoft, and many others. What does it...

Explores how investing in a racially and ethnically diverse workforce will help make contemporary businesses more dynamic, powerful, and profitable In our fast-changing demographic landscape, companies that proactively embrace diversity in all areas of their operations will be best poised to...

In The 401(k) Liquidity Trap, Stephen McFarlane reveals how the retirement system keeps millions locked into accounts they can’t access, invested in ways they don’t control, and trapped in a plan that wasn’t designed for their freedom.

Richness or reach? For business leaders, it used to be a fundamental strategic tradeoff: focus on "rich information", customized products and services tailored to a niche market, or reach out to a broad, general market with watered-down information.

Italian brands are known to create some of the most premium, sought-after products in the world. Learn to compete in the modern marketplace using the proven business principles that Italian brands have been employing for generations. While it is no secret that Italians create superior products...

R. Gopalakrishnan, the bestselling author of The Case of the Bonsai Manager, explores how concepts turn into ideas, which then become prototypes, models and products. Defining thought as the ancestor of innovation; as without thought, there could be no innovation, he explores the impending...

Inicia tu viaje, recorre el camino, forja al peregrino en líder. El Camino de Santiago se extiende en dirección oeste a través del norte de España. En la Edad Media fue una de las rutas cristianas de peregrinaje más importantes. Este libro está estructurado alrededor de los siete valores...

Designed to carry tomorrow's leaders into the 21st century, this guide carries through on the strengths that made its predecessor a classic, offering contributions from an international team of experts from today's top business schools. You'll get an overview of all the major business school topics: management, finance, economics, marketing, leadership, strategy, and much more.

Inequality is a choice. The United States bills itself as the land of opportunity, a place where anyone can achieve success and a better life through hard work and determination. But the facts tell a different story—the U.S. today lags behind most other developed nations in measures of...

Imagine if you could identify your business’s most profitable customers, craft a better marketing strategy to communicate with them, and inspire them to buy more? Well now you can. And the best part is that you can do it using the data you already have. Today, everything we do creates data...

Practical tools, expert advice and innovative ideas to help you create a successful business that reflects your values, supports your lifestyle and creates real fulfilment.In 214, in her farmhouse kitchen in Wales, Shann Nix Jones started to manufacture a relatively unknown probiotic goat's milk...

What do I need to do? It's almost always the wrong question that an entrepreneur or a business leader asks when creativity seems to have been lost. When you're stuck and the journals and books you've been reading and going to the masterminds and conventions and seminars you've been attending...

K. Giriprakash’s book, titled The Vijay Mallya Story is an intriguing story of the life of Vijay Mallya, an Indian industrialist with a history of ground-breaking success. He was given numerous titles, like the King of Good Times, The Liquor King of India, King of Good Thrones, and many more...

Weathering the Storm isn't just another investment guide; it's your personal financial lighthouse, guiding you through choppy economic waters to secure shores. This book is crafted to arm you with strategies that help you navigate through economic uncertainties with grace and wisdom.

Brought to you by Penguin. What's the point of a business without a purpose? James Reed, Chairman and CEO of Reed and author of Why You? 101 Interview Questions You'll Never Fear Again, is on a mission to reform capitalism. Corporations, he argues, are largely ignoring their employees, customers...

In Collaborate or Perish! former Los Angeles police chief and New York police commissioner William Bratton and Harvard Kennedy School’s Zachary Tumin lay out a field-tested playbook for collaborating across the boundaries of our networked world. Today, when everyone is connected, collaboration...