Engineering Business

If you've ever read a book on an e-reader, unleashed your inner rock star playing Guitar Hero, built a robot with LEGO Mindstorms, or ridden in a vehicle with child-safe air bags, then you've experienced first hand just a few of the astounding innovations that have come out of the Media Lab over...

From one of our most acclaimed novelists, a David-and-Goliath biography for the digital age. One night in the late 1930s, in a bar on the Illinois–Iowa border, John Vincent Atanasoff, a professor of physics at Iowa State University, after a frustrating day performing tedious mathematical...

From the acclaimed author of The Pencil and To Engineer Is Human, The Essential Engineer is an eye-opening exploration of the ways in which science and engineering must work together to address our world’s most pressing issues, from dealing with climate change and the prevention of natural...

Will robots take over the world?When will we meet aliens?How are memories stored inside the brain? Join Dr A.P.J. Kalam on a fascinating quest to explore the realm of science and technology, its extraordinary achievements and its impact on our lives in the days to come.Co-written with Srijan Pal...

An exhilarating manifesto for the future, this book convinces readers to make the shift from reactive leapfrogging to proactive pole-vaulting through radical transformation. The unique '3-4-7 framework' demonstrates how a paralysing mass of problems can be brought down to a formidable formula...

Companies all over the world are being buffeted by new technologies, disruptive business models and start-up innovation. Business leaders know that they need to adopt these new technologies like blockchain, artificial intelligence and Internet of things, and transform their companies using them...

Everything you need to know to green your business and grow your profit. This audiobook - based on the acclaimed book The Truth About Green Business - reveals 52 proven business strategies and bite-size, easy-to-use techniques that get results.

Unlock the secrets to driving business success with 'UX Lifecycle,' the definitive guide for business leaders seeking to revolutionize their software's impact. Narrated by the engaging Andrew Cole, this audiobook presents a comprehensive methodology framework designed by Clive Howard & Jeremy Baines to elevate user experiences and deliver tangible business outcomes.

We evolved for a particular environment, but our rapid social advances and mushrooming populations have created a bewildering new world. On the timescale of this dizzying change, evolution has effectively stopped, and we must rely on what has gotten us this far. By retracing the path that our distant ancestors took to get here, we can understand the stunning abilities and glaring weaknesses which we have inherited.

When he first envisioned becoming a farmer, author Emmet Van Driesche never imagined his main crop would be Christmas trees, nor that such a tree farm could be more of a managed forest than the conventional grid of perfectly sheared trees. Carving Out a Living on the Land tells the story of how Van Driesche navigated changing life circumstances, took advantage of unexpected opportunities, and leveraged new and old skills to piece together an economically viable living, while at the same time respecting the land’s complex ecological relationships.

Den fjerde industrielle revolution er mere betydningsfuld og mere omfattende end noget, menneskeheden før har været vidne til. Nye teknologier forener de fysiske, digitale og biologiske verdener og resulterer i kunstig intelligens, 3D-printning, DNA-sekvensering og bærbar teknologi indbygget i tøj eller gadgets. Disse teknologier er først og fremmest designet til at forbedre vores liv, men med dette væld af muligheder kommer også udfordringer og potentielle risikoelementer.

Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why?

Poornima Vijayashanker has founded three startups and personally guided 100+ people who have launched products that make six and seven figures per year. Everyone started with varying levels of technical and business know-how - or none at all - but everyone was passionate about an idea. Now, Poornima travels around the country teaching people how to bring their ideas to life. With the right road map in front of you, you can launch a winning software product, too.

Authors Vivek Ranadive and Kevin Maney explore the world of human mastery and show how the ability to anticipate events before they occur can revolutionize business and offer a competitive edge in the marketplace.

The riveting story of the entrepreneurs and renegades fighting to bring lab-grown meat to the world. The trillion-dollar meat industry is one of our greatest environmental hazards; it pollutes more than all the world's fossil-fuel-powered cars. Global animal agriculture is responsible for...

Product development is a team sport, but most companies don't practice it that way. Designers and engineers should be connecting with marketing, sales, customer support, suppliers, and, most importantly, customers. The Art of Product Design explains the rise of "Open Engineering", a way of breaking down barriers and taking advantage of web-based communities, knowledge, and tools to accelerate the design and manufacturing processes. It explains how to establish open flows of information inside and outside an organization.

"An eye-opening tale of all the money, sex and drugs washing through the tech world, from someone who has lived it." - Jim Edwards, Editor-in-Chief, Business Insider UK Think of the greatest tech company in the world. Imagine getting a job there. Picture the perks: free gourmet food, free...

From the bestselling, National Book Award-nominated author of Genius and Chaos, a bracing new work about the accelerating pace of change in today's world. Most of us suffer some degree of "hurry sickness." a malady that has launched us into the "epoch of the nanosecond," a...

Break out the TV dinners! From the author who gave us Cod, Salt, and other informative bestsellers, the first biography of Clarence Birdseye, the eccentric genius inventor whose fast-freezing process revolutionized the food industry and American agriculture...

Venkat Iyer was living a fast-paced life in the IT world in Mumbai when he decided to stop and take a long, hard look at where he was headed. Disheartened by his stressful existence in the city, he decided to give it all up and take up organic farming in a small village near Mumbai. But...