Ethical Marketing

For anyone who has ever dreamed of love, sex, and companionship beyond the limits of traditional monogamy, this groundbreaking guide navigates the infinite possibilities that open relationships can offer. Experienced ethical sluts Dossie Easton and Janet W. Hardy dispel myths and cover all the skills necessary to maintain a successful and responsible polyamorous lifestyle.

In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is not a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah's Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry, and many other fascinating and diverse true-life examples.

In this powerful book, Stacey Clare, a stripper with over a decade of experience, takes a detailed look at the sex industry - the reality of the work as well as the history of licensing and regulation, feminist themes surrounding sex work, and stigma. Bringing her personal knowledge of the industry to bear, she offers an unapologetic critique and searing indictment of exploitation, and raises the rights of sex workers to the top of the agenda.

From the world’s #1 MBA marketing program comes the latest edition of Kellogg on Marketing, presented by Philip Kotler and Alexander Chernev. With brand-new material on timely topics, like creating value to disrupt markets, defensive marketing strategies, strategic customer management, building strong brands, and marketing in the metaverse, the book explores foundational and advanced topics in marketing management.

Ethical intelligence may not get as much attention as other forms of "smarts", but as Bruce Weinstein reveals, it is the most practical, valuable, and even courageous form, determining success on the job, fulfillment in relationships, and sense of self-worth. After reviewing the basic ethical principles agreed upon by cultures and religious traditions around the world and throughout time, Weinstein tells listeners how to develop their ethics IQ by applying these principles in daily life.

Too Nice for Sales is a compilation of moments of my life and what those moments taught me about sales techniques. I currently run one of the most successful real estate teams in the country, and our team utilizes the sales approaches found in this audiobook; they are based on Biblical principles. More than 10 years ago, I had a crisis of faith, as I learned how to be a successful salesperson while wrestling with dishonest techniques to make a sale. This audiobook is a deep dive into what I learned during these struggles and core reason my business is a success today.

If you are a therapist, healer or holistic practitioner of some sort, you will know how hard it can be to get clients because: 1. It's hard to succinctly explain what you do; 2. What you provide is not something physical which can be picked up, held or 'tried on' beforehand; 3. Your skills can help so many people with so many limiting issues and problems making it hard to know how to get your message out there; 4. As more people become interested in alternative therapy, it's getting harder to standout.

With over $150 in additional online resources, this is the book you've been waiting for. Tailored specifically to those in "party plan" direct selling businesses, Social Media for Direct Selling Representatives is the first volume in a series of books to help you accelerate your business using social media marketing as a vibrant part of your overall marketing plan.

Michael Kearns and Aaron Roth explain how we can better embed human principles into machine code - without halting the advance of data-driven scientific exploration.

Wallet Activism challenges you to rethink your financial power so can feel confident spending, earning, and saving money in ways that align with your values.

Este libro es un llamado a la reflexión para todos aquellos que trabajan en el mundo del marketing y las comunicaciones. En un contexto donde los consumidores son cada vez más conscientes de su poder y de la necesidad de actuar de manera responsable y sostenible, el autor argumenta que la ética es fundamental para construir una marca auténtica y duradera.

Beyond its click-worthy title and eye-catching cover, this book serves a greater purpose: to equip you with the knowledge to critically engage with online content, making informed choices in a sea of headlines vying for your attention. Whether you're a marketer aiming to craft compelling campaigns, a content creator seeking to connect with your audience, or a curious listener eager to understand the dynamics of digital communication, this book holds valuable insights for you.

Are you ready to transform your brand into a powerful entity that resonates deeply with your audience? How to Cultivate Brand Worship provides a groundbreaking exploration of brand-building strategies, drawing intriguing parallels between the fervent devotion of cult followers and the loyalty of dedicated customers.