Global Marketing

World-renowned marketing guru and bestselling author Philip Kotler delivers a groundbreaking book unveiling the transformative marketing strategies that have propelled Asia to the forefront of the global business arena. In this insightful work, Kotler explores the dynamic competition between Asia and the global West, revealing how it has catalyzed Asia's adoption of incisive and effective marketing practices.

Nichts hat die Grundfesten der globalen Gemeinschaft in den letzten Jahrzehnten soins Wanken gebracht wie die Corona-Pandemie. Staaten straucheln, Branchen kriseln und immer mehr und mehr Unternehmen kommen in existenzielle Schwierigkeiten.

After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and her column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out. You'll be excited and motivated to state your difference clearly to the world--and your neighborhood--while confidently selling yourself and your business.

New for 2023! Bring your business to new heights with this comprehensive guidebook on utilizing social media to promote your brand and increase revenue!

Are you tired of making mistakes, earning less, or not hitting your daily or monthly targets because of employing average techniques? Are you ready to take your game a notch higher and learn new advanced strategies, secrets, and tips to improve your winning probability and make more money? If so, you’ve come to the right place.

Just think for a moment: With over $5.1 trillion changing hands every single day in forex and currencies of different countries changing hands in the process, you can be sure that if you know what you are doing, you can make full-time income with forex! But, you may be wondering: That’s true, but how do I begin? Is forex trading something that a complete beginner can do? How do I decide which currencies to trade?

Today, brands have become even more important than the products they represent: Their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition.

At some point in your life, you probably will have some money saved up and will start thinking, “I probably should invest this into something.” You can’t live in this modern age and be deaf to the oft-repeated advice of the way that leads to financial freedom: "Save and invest." To be honest, that advice is solid.

Are you ready to take your social media accounts to the next level for your business or personal brand? Not sure how to turn you social media audience into customers? Are you ready to build an insanely loyal following that you will keep forever? If so, keep listening.... Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending more than two hours on social media?

This book is all about helping you tap into new markets to reach millions of new potential customers fast. Everything I share in this audiobook is based on my 20+ years of digital marketing experience, my consulting work for international clients, and, last but not least, my own experience running multiple highly successful ecommmerce businesses.

This is about his journey of how LinkedIn changed Chris J Reed's life and how to make other entrepreneurs into LinkedIn rock stars. Chris loves to share his entrepreneurial journey and how he became both famous and infamous through the power of LinkedIn. The tips, tricks, hacks, and lessons he shares in this, his fourth best-selling book, anyone can use to achieve their own rock star success.

You will learn how design and innovation are being impacted by new and emerging technologies, societal demands, cultural shifts, and broader world issues. The Future of Design is practical, concise, and includes guidelines for building and supporting creative teams, advice and strategies for evaluating product concepts, and interviews with product designers, inventors, and innovators from around the world.

"Blueprint for Building a Successful Brand" by Arthur Harrison is an essential guide for creators, influencers, startups, and businesses aiming to navigate the complex world of brand-building in the digital age. This book provides listeners with actionable insights into crafting a compelling brand identity, positioning themselves in a competitive market, and creating meaningful connections with their audiences.

The world's most successful brand names inspire loyalty and trust. You rely on them again and again for their quality, innovation, and performance. What would it mean for your career, your job satisfaction, and your income potential if your boss, colleagues, and customers felt the same about YOU? How YOU Are Like Shampoo guides you step-by-step through proven corporate branding techniques never before adapted to personal use.

Investors Guide to Online Trading- Trade Market Secrets Unveiled will give you thorough knowledge on the topic, along with all the necessary means to start operating independently. Before investing in something, you need to invest some time to understand it. This practical and complete guide explains how to do online trading from scratch, quickly, and starting with a little budget to help you have a profitable and rewarding investment.

Options trading is such a unique yet valuable way of making money in the stock market. While there are some risks involved in the trade, these are normally limited, giving you a chance to make some good money from the trade. Adequate market research and knowing when to make a move will help you succeed in options trading.

The amazing thing about trading and competing in the stock market is the sheer number of opportunities available. At any given time, there are new profitable positions that are waiting to be discovered. If you genuinely enjoy reading about new companies and current events, then it will be easier to identify opportunities as they appear. Remember that the best way to find opportunities is to research stocks and sectors that you already have a personal interest in.

With millions of people who exchange dollars in the online trading market, any investor should understand that there is a huge potential worth taking advantage of in trading. One important question that new traders should ask themselves is whether trading is the right activity for them. Before you engage in trading, you should have the right reasons why you need to trade. In this case, it could be that you want to grow your capital and open a thriving business. Also, you might be willing to trade for the benefit of gaining experience out of it.

Have you found yourself interested in growing your cannabis plants, but you had no idea where to start? Do you feel like you are over your head when you have started to look at all the products on the market today from hydroponics, grow lights, and tents? Do you have any idea of where you are going to put your grow area and canopy, yet you have no idea the steps in how to achieve the tastiest and dense buds with the highest yield?

Revealing step-by-step, chapter-by-chapter strategies brands can implement to effectively include Persons with Disabilities (PWD) into their customer and employee base, tapping into the trillions available through PWD market, Debra Ruh delivers insights and methodologies used in her 30+ years advising and assisting the United Nations, countries, and multi-national corporations. Included are case studies, marketing ads, and impact branding applying Ruh’s 4Ps: Profit, People, Purpose, and Planet principles.