Innovation Strategy

Innovation expert Marion Debruyne explains how to become an outside-in organization by constantly connecting with the market to anticipate changes, converting customer insights into actionable change and collaborating with others where their own capabilities fall short. Packed with real world examples from leading global companies, Customer Innovation provides the framework needed to shift from a product-oriented to a solutions-oriented focus and from a transaction-based to a co-creation-based customer relationship.

Imagine a world in which the excess energy from one business would be used to heat another. Where buildings need less and less energy around the world, and where “regenerative” commercial buildings – ones that create more energy than they use – are being designed. A world in which...

Written by the executive who designed and implemented it, the neuroscientist who helped make it work, and the academic who explains why it works and how to do it, Leading Transformation introduces an innovative yet proven process for creating breakthrough change.

A groundbreaking guide to creating the word-of-mouth magic that cuts through the skepticism and information overload of today's consumers, and drives sales-and profits-to new heights. What turns a "sleeper" into a box-office bonanza or catapults a just-released book to the top of bestseller...

How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners - some visible, some hidden - deliver on their promises, too.

This book stitches together a complete design journey from beginning to end, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over twenty total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.

Changemakers is an essential playbook for designers and nondesigners who want to drive change at work, at home, and in their communities. Groundbreaking designers Maria Giudice and Christopher Ireland-armed with insights from some of today's top minds in business, tech, and social justice-offer a pragmatic, people-centered approach to change.

How you can increase and sustain organic revenue and profit growth . . . whether you’re running an entire company or in your first management job. Over the past seven years, Procter & Gamble has tripled profits; significantly improved organic revenue growth, cash flow, and operating margins...

Big Bang Disruptions are new products and services that enter the market better and cheaper than established products, seemingly overnight. Larry Downes and Paul F. Nunes offer critical insights and strategies companies are using not just to protect themselves but to create and appropriate disruptive innovations for themselves. The authors detail the four stages of big bang innovation and show leaders how to see disruptions headed their way - and take action before it’s too late.

Are you a leader feeling the pressure of the AI revolution but unsure where to begin? You're not alone. Many executives experience a mix of FOMO and uncertainty about artificial intelligence—knowing it's essential but overwhelmed by the complexity and jargon. Now available as an audiobook, this guide is your ultimate roadmap to breaking through those barriers and confidently leveraging AI to fuel your success—all delivered in a clear and engaging narration designed to make learning effortless and enjoyable. This guide breaks down the complexities of AI into bite-sized pieces.

John O’Maley’s career in the Consumer Packaged Goods (CPG) industry is anything but conventional. From his early career (West Point, Ranger, Captain) navigating complex military supply chains to leading forward-thinking marketing teams (P&G), he has always approached the industry’s challenges with a unique lens. Now, with AI revolutionizing the very core of how CPG brands operate, O’Maley offers an insider’s perspective spanning four decades that is both timely and transformative.

Why would a casino try to stop a gambler from losing? How can a mathematical formula find your future spouse? Would you know if statistical analysis blackballed you from a job you wanted? Economist Ian Ayres has spent the better part of his career examining the power in numbers. Decisions used...

If talent is the leading indicator of whether a business is up or down, a success or a failure (and it is) . . . do you know how to accurately judge raw human talent? Understand a person's unique combination of traits? Develop that talent? Convert what supposedly are "soft" subjective judgments...

This audiobook is skilfully and inspiringly read by the author, Damian Hughes. In The Winning Mindset, Professor Damian Hughes, the acclaimed author of Liquid Thinking and How to Think Like Sir Alex Ferguson, draws on both his lifetime experience and academic background within sport...

This audiobook explores this culture of psychological safety and provides a blueprint for bringing it to life. The road is sometimes bumpy, but succinct and informative scenario-based explanations provide a clear path forward to constant learning and healthy innovation. With the strategies, processes, and methods discussed in innovation prowess, leaders can build a tested and comprehensive strategy for driving organic growth year after year.

Imagine starting with a bold mission in 2012: to achieve financial inclusion through a multi-country bank. Within a decade, this vision becomes one of the fastest-growing fintechs in the world. Now, picture starting this business in South Africa, a country the IMF ranked as the hardest place to...

Amazon and Walmart, with more than half a trillion in revenues annually, are the two largest companies in the world. They have not only redefined the retail industry-- Walmart in the 1980s/1990s and Amazon since 2000-- but have also been the benchmark for business best practices (e.g., the use...

Over the last two decades, the disruption brought about by data and technology has created a wide chasm between marketing strategy and what really works in the marketplace.Made in Future is a groundbreaking new book that seeks to recast marketing from a white sheet, with an incisive view of how...

Far from slowing down, change and transformation in business seems to come only at a more and more furious rate. The last ten years alone have seen the introduction of groundbreaking new trends that pose new opportunities and challenges for leaders in all industries. In Business Trends in Practice, bestselling business author and strategist Bernard Marr breaks down the social and technological forces underlying these rapidly advancing changes and the impact of those changes on key industries.

It is evident that some of the most powerful brands are deeply embedded in our unconscious emotions and memories. The purpose of this book is to develop an understanding of the link between the human brain and brand management principles as well as activities. It will educate readers about...