Modern Economics

Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts: Sex doesn’t sell - people in skimpy clothing and provocative poses...

There are fewer than 5000 people who can genuinely claim to be members of the British aristocracy, and yet they loom large in the popular consciousness. We're fascinated by their houses and estates, their lives and loves, their foibles and eccentricities. And we entertain the strong suspicion that, while they may be fellow citizens, they are very far from being People Like Us. In Heirs and Graces Eleanor Doughty draws on her unparalleled access to a bewildering range of dukes, duchesses, earls and others to create a vivid picture of who they are and how they tick.

The transcontinental railroads of the late 19th century were the first corporate behemoths. Their attempts to generate profits from proliferating debt sparked devastating panics in the US economy. Their dependence on public largess drew them into the corridors of power, initiating new forms of corruption. Their operations rearranged space and time, and remade the landscape of the West. As wheel and rail, car and coal, they opened new worlds of work and ways of life.

This myth shattering book reveals the methods Nouriel Roubini used to foretell the current crisis before other economists saw it coming and shows how those methods can help us make sense of the present and prepare for the future. Renowned economist Nouriel Roubini electrified his profession and...

'A surprising page-turner, full of humour and startling details' THE TIMES 'If I read a better history this year, I will be lucky' TOM HOLLAND 'An astonishing tour de force’ SPECTATOR Shortlisted for the HWA Nonfiction Crown Award Longlisted for the Highland Book Prize From Peter Marshall...

When Jean Tirole won the 2014 Nobel Prize in Economics, he suddenly found himself being stopped in the street by complete strangers and asked to comment on issues of the day, no matter how distant from his own areas of research. His transformation from academic economist to public intellectual prompted him to reflect further on the role economists and their discipline play in society. The result is Economics for the Common Good, a passionate manifesto for a world in which economics, far from being a "dismal science," is a positive force for the common good.

A fascinating examination of the world of private investigators by a 21st-century private eye. Today's world is complicated: companies are becoming more powerful than nations, the lines between public and corporate institutions grow murkier, and the internet is shredding our privacy. To combat...

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather than making things, they simply connect people. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other. Yet, few people truly grasp the radical structural shifts of the last 10 years.

NEW YORK TIMES EDITORS’ CHOICE A clear-eyed warning about the increasingly destructive influence of America’s “shame industrial complex” in the age of social media and hyperpartisan politics—from the New York Times bestselling author of Weapons of Math Destruction “O’Neil...

Must-Have Advice on Running Effective and Organized Meetings Easy, accessible, and to the point. Robert's Rules of Order gives you everything you need to know to conduct shorter, fairer, and more orderly meetings. In this new and improved update, you'll find: -The fundamentals of parliamentary...

A lively history seen through the fifty inventions that shaped it most profoundly, by the bestselling author of The Undercover Economist and Messy. Who thought up paper money? What was the secret element that made the Gutenberg printing press possible? And what is the connection between...

Entrepreneur and bestselling author of The Lean Startup, Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds, ranging from established companies to early-stage startups, to grow revenues, drive innovation, and transform themselves into truly modern...

The English East India Company was the mother of the modern multinational. Its trading empire encircled the globe, importing Asian luxuries such as spices, textiles, and teas. But it also conquered much of India with its private army and broke open China's markets with opium. The Company's practices shocked its contemporaries and still reverberate today.

This global history as the Chinese would write it gives brilliant and unconventional insights for understanding China's role in the world, especially the drive to "Make China Great Again." We in the West routinely ask: "What does China want?" The answer is quite simple: the superpower status it...

The Economics of Belonging argues that we should step back and take a fresh look at the root causes of our current challenges. In this original, engaging book, Martin Sandbu argues that economics remains at the heart of our widening inequality and it is only by focusing on the right policies that we can address it. He proposes a detailed, radical plan for creating a just economy where everyone can belong. Sandbu demonstrates that the rising numbers of the left behind are not due to globalization gone too far.

When the robe becomes a weapon, who can stop the violence? We think of Buddhism as a faith of peace—rooted in compassion, patience, and nonviolence. But across South and Southeast Asia today, the robe is being turned into a weapon as radical monks and nationalist movements unleash hatred and...

This is the story of silver's transformation from soft money during the 19th century to hard asset today, and how manipulations of the white metal by American president Franklin D. Roosevelt during the 1930s and by the richest man in the world, Texas oil baron Nelson Bunker Hunt, during the 1970s altered the course of American and world history. FDR pumped up the price of silver to help jump start the US economy during the Great Depression, but this move weakened China, which was then on the silver standard, and facilitated Japan's rise to power before World War II.

This audiobook provides a synopsis of the original 1937 text of Hill’s masterpiece, Think and Grow Rich. It extracts the key principles, instructions, and examples so that the modern professional, regardless of how busy he or she is, can benefit from the timeless wisdom found in Hill’s book. Regardless of your approach, when you commit yourself to practicing the steps outlined in this audiobook, you will surely open yourself up to great personal growth and momentum toward achieving your dreams.

What accounts for the rise of the state, the creation of the first global system, and the dominance of the West? The conventional answer asserts that superior technology, tactics, and institutions forged by Darwinian military competition gave Europeans a decisive advantage in war from 1500 onward. Empires of the Weak argues that Europeans had no general military superiority in the early modern era. Sharman shows instead that European expansion is better explained by deference to strong Asian and African polities, disease in the Americas, and maritime supremacy earned by default.

“Build for Tomorrow will change the way you think so you can overcome any obstacle and reach your full potential.”—Jim Kwik, New York Times bestselling author of Limitless The moments of greatest change can also be the moments of greatest opportunity. Adapt more quickly and use the power...