Ocean Business

Through personal stories, history and cutting-edge science, Ocean uncovers the mystery, the wonder and the frailty of the most unexplored habitat on our planet—and the one which shapes the land we live on, regulates our climate and creates the air we breathe. The book showcase the oceans' remarkable resilience: they are the part of our world that can, and in some cases has, recovered the fastest, if we only give them the chance.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.

Blue Ocean Shift is the essential follow-up to Blue Ocean Strategy, the classic 3.6 million copy global best seller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step by step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.

W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their path-breaking "blue ocean strategy", a model for creating uncontested markets that unlock new demand and new opportunities for growth. This audiobook brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. This collection is the ideal start, or refresher, for creating more blue oceans.

I thought I was a normal kid once. Do normal kids have to beg door to door for food? Not sure. It wasn't always that bad, I guess - and then it was. Really f--king bad. I tried to protect my younger brother from the fallout. Lied to him about how bad things were. But it wasn't enough. And when the accident happened, he blamed me, like everyone else. I'm guilty of many things. He's right about that, at least. So damn guilty I'm sure everyone knows and will call me out on it. Except they don't. Nobody does, except my brother. Not even Kayla, sexy and sweet and coolest girl ever.

Ne cherchez pas votre succès, créez-le ! Dans leur best-seller international, W. Chan Kim et Renée Mauborgne, les penseurs en matière de gestion de renommée mondiale bouleversent votre vision de la concurrence dans le monde des affaires. Ils affirment que la concurrence acharnée ne crée qu'un océan rouge sanglant où les rivaux se battent pour le revenu diminué. La seule issue de cette situation pour atteindre le succès, c'est de créer l'océan bleu, le marché complètement neuf.

The 31-Day Food Revolution is an eater's guide to liberation from a toxic food world. It offers an action plan for eating food that's healthy, ethical, sustainable, and delicious. Robbins reveals dark secrets the food industry doesn't want you to know that are making you sick. And he shows you how - in just 31 days - you can use the restorative power of foods to heal your gut, lose excess weight, and lower your risk for disease - all while contributing to a healthier planet.

La stratégie est un sujet crucial pour toutes les entreprises en quête de sens dans un monde turbulent. Les meilleurs spécialistes de la question, véritables "maîtres de la stratégie", présentent dans cet ouvrage les 8 plus grandes théories de la stratégie d'entreprise : des incontournables vers lesquelles vous référer.

Humankind has explored every continent on earth, climbed its tallest mountains, and gone into space. But the largest areas of our planet remain a mystery: the deep oceans. At over 36,000 feet deep, these areas closest to earth’s core have remained nearly impossible to reach - until now. Technological innovations, engineering breakthroughs and the derring-do of a unique team of engineers and scientists, led by explorer Victor Vescovo, brought together an audacious global quest to dive to the deepest points of all five oceans for the first time in history.

Who can forget the sense of wonder with which they discovered the creatures of the deep? In this vibrant hymn to the sea, Callum Roberts - one of the world’s foremost conservation biologists - leads listeners on a fascinating tour of mankind’s relationship to the sea, from the earliest traces of water on Earth to the oceans as we know them today. In the process, Roberts looks at how the taming of the oceans has shaped human civilization and affected marine life. Like Four Fish and The Omnivore’s Dilemma, The Ocean of Life takes a long view to tell a story in which each one of us has a role to play.

At 16, suicidal and weighing almost 200 lbs., Katherine Jansen-Byrkit was far from feeling or living expansively. The journey of waking up for her began with a suicide attempt and the long, hard passage between despair and hope. After healing from the inside out, she shares her message. Moving from the inner world to the outer, Katherine provides insights, practices and inspirational stories as she explores nine aspects of wakefulness. This river guide reflects the human voyage of finding our way to an awakened self.

The seminal book Blue Ocean Strategy has sold over four million copies globally and is in print in forty-six languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.

Our planet is suffering from serious environmental problems: coastal flooding due to severe storms caused in part by atmospheric pollution, diminishing natural resources such as clean water, and so on. But while these problems plague planet Earth, two-thirds of our globe is ocean. The seas can be home to pioneers, seasteaders, who are willing to homestead the Blue Frontier. Oil platforms and cruise ships already inhabit the waters; now it's time to take the next step to full-fledged ocean civilizations.

Développée par Chan Kim et Renée Mauborgne, la stratégie Océan bleu est une théorie économique qui explique que la croissance durable des entreprises n'est possible qu'en se différenciant et en devenant plus compétitives que leurs concurrents. Ils distinguent ainsi les océans rouges, marchés dans lesquels les produits sont des commodités et où seuls les prix dictent les choix des acheteurs, des océans bleus, dans lesquels l'entreprise bénéficie de profits durables et de ventes en croissance.

Orphaned at five, nothing held Whidden back from embarking on sea life seven years later. Serving as an apprentice, he quickly proved his worth and earned himself a mate's position by his early 20s. Graduating to third, second, and first office, he ended his career in command of, and having part-ownership of, his own vessel. Ocean Life in the Old Sailing Ship Days records a series of real events from his childhood impressions of rough and ready seamen to his thrilling and brutal experiences of war.

Unlikely friends Madeline, Avery, and Nicole have hit some speed bumps in their lives, but when they arrive in Miami's South Beach neighborhood, they are all hoping for a do-over. Literally. They've been hired to bring a once-grand historic house back to its former glory on a new television show called Do-Over. If they can just get this show off the ground, Nikki would get back on her feet financially, Avery could restart her ruined career, and Maddie would have a shot at keeping her family together.

Échappez à l'hyper-concurrence avec le bestseller #1 du New York Times et du Wall Street Journal - "Cap sur l'Océan Bleu : au-delà de la concurrence". Cette suite du bestseller mondial "Stratégie Océan Bleu" révèle comment survivre et prospérer dans cette ère de concurrence économique impitoyable. "Cap sur l'Océan Bleu" vous montrera comment éviter les luttes fatigantes pour quelques misérables gains au milieu de la concurrence acharnée de l'océan rouge et pour vous concentrer à atteindre les marchés vierges et la croissance exponentielle des océans bleus.

Much like the ocean, each of us has inner depths: an entire world beneath the surface of everyday living pulsing with beauty and mystery. These depths reveal the very things that we spend our lives searching for: love, support, belonging, meaning, joy, and freedom. Through the contemplative practice of diamond inquiry, you can begin exploring your inner world just like a diver discovering a reef.

The iconic Sydney to Hobart Race, a 723-mile deepwater challenge - often called the “Everest” of offshore ocean racing - is considered one of the toughest in the world. Unpredictable weather and seas make each race demanding, but in 1998, an unexpected “weather bomb” hit the fleet, creating 80-foot waves and 100-mile-per-hour winds. Many bigger, better-equipped boats tried to maneuver around the storm, but the crew of the AFR Midnight Rambler chose to head directly into its path.