Product Business

This audiobook is your complete guide to modern Agile product and project management—designed for leaders, practitioners, and students who want to master how products are conceived, built, and scaled in the era of AI. Drawing on real-world case studies from startups to Silicon Valley tech giants, it explains not only what Agile is, but how it drives business value, accelerates delivery, and enables innovation powered by generative AI and intelligent agents.

Untrapping Product Teams guides you to simplify what gets unintentionally complicated and equips you to overcome dangerous traps while steadily driving customer and business value. This is just another book about product management. Its a thought-provoking guide filled with simplicity, encouraging you to act today for a better tomorrow. This book is for anyone facing the challenges of working on or with product teams.

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent...

One of the best-recognized and admired brands in the world, Starbucks singlehandedly transformed the ordinary delivery of coffee into a cultural phenomenon - a result of the company’s exemplary leadership practices. Joseph Michelli explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time.

Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work. Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one sounds sexy enough to execute and then they...

AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".

Create a winning game plan for your digital products with Strategize: Product Strategy and Product Roadmap Practices for the Digital Age. Using a wide range of proven techniques and tools, author Roman Pichler explains how to create effective strategies and actionable roadmaps to help you maximize your chances of creating successful products. Written in an engaging and no-nonsense style, Strategize offers practical advice and valuable examples so that you can apply the practices directly to your products.

This program is read by the author. An insider's account of Apple's creative process during the golden years of Steve Jobs. Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board...

The ultimate guide for building and scaling any startup sales organization, Sell More Faster shares the proven systems, methods, and lessons from managing director of Techstars Austin and sales expert Amos Schwartzfarb. Hear from founders of multi-million-dollar companies and CEOs who learned firsthand with Techstars, the leading mentorship-driven startup accelerator and venture capital firm that has invested in and mentored thousands of companies, collectively representing billions of dollars in funding and market cap.

Ready to build a profitable online business? How to Make & Sell Digital Products is your comprehensive guide to turning skills and passions into income with minimal startup costs. Perfect for beginners, side hustlers, and aspiring entrepreneurs, this book is packed with insights, examples, and actionable strategies to help you create digital products that sell—like eBooks, online courses, printables, templates, and more.

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights.

This guide sheds light on how some of today's most successful brands innovate new products. The business lessons at the end of each chapter give the listener practical advice they could immediately apply to their own companies. This guide is for budding entrepreneurs and startups eager to learn how strong companies use traditional and non-conventional means to create new products.

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us. What is actually going through our brains when we make these judgments? Customer loyalty expert Chris Malone and top social psychologist Susan Fiske have discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people.

Ce livre pour débutants est là pour répondre à toutes vos questions concernant la productivité, la gestion du temps et l'atteinte de vos objectifs et ainsi vous aider améliorer la compréhension de nombreux aspects de la vie et de vous-même—alors continuez à lire! La gestion de son temps et de sa productivité est vraiment vitale pour réussir dans sa vie personnelle et professionnelle. Elle vous aide à rester concentré pour atteindre vos objectifs de manière efficace.

Every dealer sells F&I products, and most dealers understand the importance of the F&I department in terms of its contribution to the bottom line. Unfortunately, F&I is not a regulated profession, meaning one doesn't need any type of state license to practice, and because of that there is very little formal education available. The actual management of the F&I department, product selection, and different types of participation programs are largely ignored, so most dealers, general managers, and finance managers must figure out these aspects in real time, on the job.

Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.

Scintilla is a practical, psychology-driven guide for anyone who wants to generate business, product, or service ideas. Even if they’ve never considered themselves “creative,” they'll finally glide through the process.

If you are searching for the automated revenue Online business model, yet not getting any good ideas, then dropshipping is what you have been looking for! The way to success is passive income, a wellspring of revenue that is effortlessly coming from your day-to-day business. You need to find a way to make money passively. There are just such a large number of hours in a day. You would prefer not to spend them all working! This audiobook shows you the basic steps to start your journey!

Amazon FBA was officially launched in 2006, so it is far from the newest selling platform, but it has shaped the path for other platforms of its kind, and it should be considered as the best service possible. But why would you want to get involved with Amazon FBA? Well, Amazon FBA is one of the easiest ways to get started. From its promises of prime delivery to customers to its total management of your products as soon as they are delivered to the warehouse, Amazon has you covered. They provide a service unmatched by any outside company, and they make selling easier every year.