Science Business

Vietnam - Culture Smart! outlines the history, culture, and traditions of the Vietnamese. It explains certain deep-seated attitudes, describes some of the social and cultural changes now underway, and gives practical advice on what to expect and how to behave in unfamiliar situations. It aims to help you discover for yourself the warmth and vast potential of this fascinating country and its delightful people. They are open and friendly, with senses of humor and irony, and are frankly curious about the outside world.

Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed.

Exploring and explaining more than 80 of the world's most important theories and big ideas about trade, commerce, and management, this audiobook offers a fascinating look at the world of business past and present. A perfect primer on the fundamental tenets of the subject, The Business Book sheds...

Expand your skills from being a basic data scientist to becoming an expert data scientist ready to solve real-world data-centric issues. Discover two comprehensive manuscripts in one audiobook.

Merchants of Doubt has been praised—and attacked—around the world, for reasons easy to understand. This book tells, with “brutal clarity” (Huffington Post), the disquieting story of how a loose-knit group of high-level scientists and scientific advisers, with deep connections in politics and industry, ran effective campaigns to mislead the public and deny well-established scientific knowledge over four decades.

In The Smart Negotiator: Unlocking the Power of AI and Human Insight, internationally renowned trainer, speaker, and professor Dr. Keld Jensen takes you on a groundbreaking journey to redefine what it means to be a smart negotiator in a world where human skills meet the transformative capabilities of artificial intelligence. Through engaging commentary, real-world case studies, and AI-driven examples, this book unveils a new perspective on strategic negotiation—where timeless principles like trust and cooperation are amplified by cutting-edge technology.

The previous edition of this now-classic book revealed the existence and subversive manipulations of "economic hit men". John Perkins wrote that economic hit men (EHM) "are highly paid professionals who cheat countries around the globe out of trillions of dollars. Their tools include fraudulent financial reports, rigged elections, payoffs, extortion, sex, and murder".

Bringing together fifty years of research into behavior change, The Science of Change explores Intentional Change Theory (ICT) and highlights how the model can be used to understand and support lasting change. In this book, Richard E. Boyatzis presents a unifying theory for lasting change with an examination of each phase and principle in this multi-level, fractal theory and provides examples of sustained, desired change at the individual, dyadic, team, organization, community, and country levels.

Artificial Intelligence isn’t just for tech giants — it’s your new business partner. Whether you're a side hustler, entrepreneur, or visionary in the making, The AI Cash Code reveals how to transform today’s smartest tools into real, scalable income streams.

Quietly and steadily, the number of women making six figures or more is increasing and continues to rise at a rate faster than for men. From entrepreneurs to corporate executives, from white-collar professionals to freelancers and part-timers, women are forging careers with considerable financial success. In Secrets of Six-Figure Women, Barbara Stanny, journalist, motivational speaker, and financial educator, identifies the seven key strategies of female high earners.

"Economic hit men," John Perkins writes, "are highly paid professionals who cheat countries around the globe out of trillions of dollars. Their tools include fraudulent financial reports, rigged elections, payoffs, extortion, sex, and murder."

Growth has been both an unspoken and an explicit aim of our individual and collective striving. It governs the lives of microorganisms and galaxies; it shapes the capabilities of our extraordinarily large brains and the fortunes of our economies. Growth is manifested in annual increments of continental crust, a rising gross domestic product, a child's growth chart, the spread of cancerous cells. In this magisterial book, Vaclav Smil offers systematic investigation of growth in nature and society, from tiny organisms to the trajectories of empires and civilizations.

Your competitors aren’t “experimenting with AI” anymore. They’re wiring agents into support, marketing, and operations and watching work get finished before the coffee cools. AI Agent for Beginners is your fast-track audio playbook for turning ChatGPT, Gemini, and modern agent frameworks into real business leverage—not another toy that dies after the first demo.

Most people use ChatGPT to save time. The smart ones use it to buy their freedom. This isn’t another side hustle—it’s your blueprint to design a life where income flows automatically while you finally live on your terms. You’ve done everything right—worked hard, checked the boxes, followed the rules. But deep down, you know the system was never built to make you free. Meanwhile, people with half your talent are earning full-time income from AI. The difference isn’t luck—it’s leverage.

Navigating the AI landscape can be intimidating, especially for non-technical leaders. But no matter your experience level, this book and its Companion Workbook are here to help!

You don't have to do a dangerous job to endure a health-destroying, possibly life-threatening workplace. Just ask the manager in a senior finance role whose immense workload required frequent all-nighters, leading to alcohol and drug addiction. Or the dedicated news media producer whose commitment to getting the story resulted in a 60-pound weight gain thanks to having no down time to eat properly or exercise. These individuals are not exceptions. Every industry is filled with them, and the costs, to both employees and their companies, is enormous.

In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.

“A practical, heartfelt manual for anyone who needs to change minds and actions. Lisa Cron shares the art of practical empathy with leaders who care enough to make a difference.”—Seth Godin, author of The Practice A step-by-step guide to using the brain’s hardwired need for story to...

Tired of guessing what they’re really thinking? Read people in every situation—in person, on a screen, or in writing—using the new science of psycholinguistics, from a New York Times bestselling author and consultant to the FBI, CIA, and NSA. “A treasure trove of concepts, ideas...

There are millions of self-help books that all promise the secret to obtaining a happy life - a successful career, lots of money, loving relationships, a defined and firm sense of morality; whatever could possibly define "happiness" for one person. But nothing is possibly more subjective than happiness. Everyone thinks of happiness as something different, but what they think may not actually be true.