Self Help Business

With the rapidly changing world that we live in, a new business or brand is introduced to us each day. Every brand needs a unique marketing strategy to make it big! This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.

Why are women so often overlooked and underpaid? What are the real reasons men get raises more often than women? How can women ask for - and actually get - the money, the job, the recognition they deserve? Prompted by her own experience as cohost of Morning Joe, Mika Brzezinski asked a wide range of successful women to share the critical lessons they learned while moving up in their fields. Power players such as Facebook's Sheryl Sandberg, Senator Elizabeth Warren, Harvard's Victoria Budson, comedian Susie Essman, and many more shared their surprising personal stories.

Between the extremes of passive and aggressive styles is an effective, winning management approach - the assertive style. Assertive doesn't mean overbearing, pushy, or autocratic. It's a valuable, balanced approach that assures you'll handle people, get things done, and communicate - all in the same level-headed, confident manner. Understand the three styles of management. Specify what you need, when you need it, and the quality you receive. Motivate others to perform as expected.

In Lessons from the Mat, Chen breaks down the 12 core principles that will help you focus your efforts, seize the moment, adapt to challenges, and more effectively build the career—and the life—you want. Whether you're an entrepreneur, an executive, a small business owner, or a freelancer—whether you’re navigating boardroom negotiations, launching a new venture, or working to turn your passion into a profitable business—these time-tested principles will help you navigate the challenges you face while maximizing your impact.

Discover the revolutionary antidote to overload and exhaustion. Productivity speaker, trainer, and author Maura Nevel Thomas shows you how to master attention management with practical strategies that make an immediate impact.

Are you at a crossroads in life, lacking in motivation, looking for a new direction, or just plain "stuck"? Finding Your Way back to You is a concise and practical resource written specifically for women who have found themselves in any of the positions above. Written by Lynne Saint - experienced life coach, NLP practitioner, and hypnotherapist.

Être plus efficace et plus détendu, avancer dans ses projets professionnels tout en ayant du temps pour soi et pour les êtres qui nous sont chers, jouir des plaisirs de la vie tout en remplissant ses obligations... Le secret ? Simplifier sa vie, se fixer moins d'objectifs et obtenir plus de résultats. Ce livre vous initie à l'art d'aller à l'essentiel : il vous transmet le pouvoir d'une vie simplifiée. En apprenant à identifier les choses indispensables de votre vie et à sélectionner le nécessaire, vous déplacerez des montagnes.

Whether you want to transform your body, succeed in your career/business, radically improve your discipline, or eradicate bad habits, this book will give you a simple-to-follow blueprint to to be an effective achiever. Learn why motivation is only five percent of your success, the biggest motivational myths and how they block your success, the hidden dangers of most "motivational" books out there, and more.

In The Secret of the Shadow best-selling author Debbie Ford shows us how to rediscover our true essence, which is hidden in the shadows of our own dramatic life stories. In her blockbuster The Dark Side of the Light Chasers, Ford introduced us to our "shadow." Now she uncovers our "story", the collection of beliefs, attitudes, and behaviors that prevent us from having all the love, happiness, and success we desire.

We told women that to break glass ceilings and succeed in their careers, all they needed to do is dream big, raise their hands, and lean in. But data tells a different story. Historic numbers of women left their jobs in 2021, resulting in their lowest workforce participation since 1988. Women’s unemployment rose to nearly fifteen percent, and globally women lost over $800 billion in wages. Fifty-one percent of women say that their mental health has declined, while anxiety and depression rates have skyrocketed.

Most people typically listen with the intent to reply. Habit 5 explores the essential communication skill of listening to truly understand, which helps us to avoid reading our own autobiographies into other people's lives. It opens us up to one another's perspectives, ideas, and emotions. Then real communication can happen, new and better ideas can be conceived, and everyone involved can learn from one another.

Liz Forkin Bohannon wants you to rethink everything you've been told about finding your passion and following your dreams. Why? Hate to break it to you, but you're likely never going to "find your passion". Because your passion and purpose are something you build-actively - day by day. In her signature tell-it-like-it-is fashion, Liz shares 14 actionable principles that will teach you how to do just that. With total transparency, Liz shares hilarious and heartbreaking stories of her journey of screw-ups and successes.

Our world is constantly changing, but something that always remains true? Manners matter. Etiquette is about more than just knowing which fork to use at a fancy dinner or how to write a thank-you note. Modern Etiquette For Dummies shows you how to navigate tricky interpersonal scenarios and tough workplace dilemmas with ease. With the help of Dummies, you'll toss aside stuffy old notions of etiquette and discover how to conduct yourself in various environments. This book is full of tips on tackling today's unique challenges.

This is humanity’s last chance. Centuries of greed, pride, and hate have sent humankind hurtling toward disaster, far from our original purpose. There is only one solution that can reset the compass and right the ship, and that answer is only two words. With time running out, it’s up to David Ponder and a cast of history’s best and brightest minds to uncover this solution before it is too late. The catch? They are allowed only five tries to solve the ominous challenge.

Execute Your Tech Idea applies to all technology projects, including apps, portals, Software as a Service, software tools, smart devices, the Internet of Things, and many more.

Jeff Bezos is a dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers. The Bezos Blueprint by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth.

Founder of Slutty Vegan, Pinky Cole has spent her life dreaming of financial security. After a fire destroyed the New York City restaurant she put everything into building, she was back to square one, working hard for someone else's dream. Her life has been a series of lessons that have given her the tools to build a business that drew the attention of some of the world's top investors. In I Hope You Fail, Pinky tells her own story to empower you in yours.

Whether you are building a small business from the ground up or managing a multinational company, you can learn the seven key traits for leadership success from one of the greatest business innovators and creative thinkers of the 20th century: Walt Disney. Whether you know him as the first to produce cartoons in Technicolor, the mastermind behind the theme park Disneyland, or the founder of the largest entertainment conglomerate, Walt's story of creativity, perseverance in spite of obstacles, and achieving goals resonates and inspires as much today as it ever has.

If there's one thing that's certain in business, it's uncertainty; still, some companies perform reliably and with excellence in spite of changing circumstances. Predictable Results in Unpredictable Times is about four essentials for getting great performance in good times and bad.

In conversations with the Dalai Lama over the past several years, Howard Cutler has asked the questions we all want answered about how to find happiness in the place we spend most of our time - work. This guide is an invaluable source of strength and peace for anyone who earns a living.