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The Little Red Book of Selling

12.5 Principles of Sales Greatness

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The Little Red Book of Selling

Written by: Jeffrey Gitomer
Narrated by: Jeffrey Gitomer
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About this listen

 Winner of the 2009 Audie Award for Business/Educational Audiobook

New York Times bestselling author Jeffrey Gitomer shares his crucial sales principles featuring strategies and techniques on how to efficiently sell anything.

With a lifetime of sales experience New York Times bestselling author Jeffrey Gitomer shares his 12.5 Principles of Sales Greatness so you can understand why sales happen—and how you can improve your skills.

Packed with the information you’ve been looking for, The Little Red Book of Selling delivers strategies for success that will last a lifetime. Gitomer provides his long-term, relationship-driven, and referral-oriented advice that has nothing to do with manipulation or other old-world sales tactics and everything to do with understanding buying motives and taking ethical, relationship-building actions. With these tried and tested principles you will learn the ins and outs of the field and master the fundamentals of selling success.©2004 Jeffrey Gitomer; (P)2008 Simon & Schuster Entrepreneurship Management & Leadership Marketing Marketing & Sales Personal Success Small Business & Entrepreneurship Career Business Management Leadership
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First off I like it best when the narrator is the author. You get so much more from it!! You understand the important parts that the author means for you to get and understand.

If you want to excel at sales then Jeffory Gitamers' little red book or selling is where you need to start.

WANT TO BE THE BEST SALESPERSON EVER?

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amazing book. . 4 thumbs up . highly recommend to everyone. start to finish and just going to listen to it again .

wicked awesome book

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The Holy Grail for any serious Sales Professional.
Read this book at least 10 times. As of now, I'm on the 7th.

The Holy Grail!

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WoW super à lire et relire. Un des meilleurs livres de ventes à vie.. 50 à mon actif

WoW

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He basically spends the entire book telling you how much you suck and how awesome he is. Then tells you not to do exactly what he's doing the entire book - tell people they're failing at something and then sell them on a better way of doing it...

He's an ass

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There is value in this book, but I believe in today's world his methods are half invalid. He tells you tricking a customer is ok. If you lie to a customer they can post that all over social media and destroy you credibility. Also Cold calling is a very useful tool for selling. I dont recommend this book.

I dont recommend

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