Jess from Frisch Copy to chat with us today about how to use storytelling in your emails to build trust and connection with your audience. Jess is a copywriter, storyteller, yoga teacher, and nature nerd who believes in the power of connection in all areas of her life. And when it comes to creating that connection to grow both her biz and those of her clients, she does so with engaging, story-driven emails.

Writing can seem scary at first, but Jess works to empower ethically-minded entrepreneurs to start telling their stories, helping them realize they all have valuable, meaningful moments in their life that are perfect for emails, no matter how normal or “boring” they may initially seem (because really, those are the best ones).

I met Jess through this year’s All Mats Taken Summit in the Facebook group. She introduced herself and as copywriters are a website designer's best friend I was instantly like, let’s connect! So we got talking and I knew I had to introduce her to you because she is an incredibly valuable person to have in our community.

Links:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Connect with Jess on LinkedIn (her platform of choice!): https://www.linkedin.com/in/jessfrischolz/

Follow Jess on Instagram: https://www.instagram.com/frischcopy/

Grab Jess' Free PDF Guide "Use story-driven emails to grow your biz." https://frischcopy.ck.page/unforgettable-emails

Every few years there seems to be a fad of people arguing email marketing is dead! But is there any truth to this? In this episode we look at the stats and compare email marketing to social media marketing. Learn which is more effective for growing your yoga community online.

Links Mentioned:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

If you've ever wondered what goes into running an online summit and whether it is right for you in your yoga business, this is the episode for you! At the time of recording I've just finished organizing hosting the second All Mats Taken Yoga Business Summit. We'll explore what a summit is, how they work from a marketing perspective, the pros and cons of running a free virtual summit and find out if they will work for you to grow your community as a yoga teacher.

Links Mentioned:

Learn More About Summits: https://allmatstaken.com/summit-skyrocket

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Follow on YouTube https://www.youtube.com/channel/UC16LCuYhKAay9MErDMXjz7g