Have you ever wondered why certain TV commercials, political campaign slogans, or advertisements stuck in your head and a million others simply went through you from ear to ear?

In this episode, Ben Guttmann teaches us the secrets behind clear messaging and how to become better communicators. Ben is a Marketing Entrepreneur, Educator, and Author. He is the Principal at Unisphere Ideas, teaches marketing at the nation's largest business school, and authored one of the best books ever written on messaging, "Simply Put: Why Clear Messages Win―and How to Design Them." Right after college, Ben built, ran for over 10 years, and sold an award-winning marketing agency, Digital Natives Group. Still, his desire to share his communication skills and altruistic nature spoke louder and led him to start consulting, speaking internationally, and writing a book.

Throughout this episode, the author of "Simply Put," shares the five principles of becoming a clear communicator, his experiences building, running, and then selling his award-winning marketing agency, and practical tips you can start doing today to improve your communication skills. Ben also teaches how to close the gap between simple and complex messaging, marketing, and sales strategies, explains the importance of embracing constraints to improve creativity and innovation, and more.

Tune in to Episode 430 of Becoming Your Best and learn how to create a sharp, authentic, and empathetic communication style, allowing you to turn your ideas into an invitation that people can't refuse.

Some Questions I Ask:

• Why do so many of us struggle with communicating effectively? (6:10)
• How can we use this concept to better connect with our audience? (14:00)

In This Episode, You Will Learn:

• A bit about Ben's background and turning points that significantly impacted him (2:30)
• Ben's five principles to turn your messages clearer (9:20)
• How asking "So, what?" can help us communicate more effectively (12:20)
• Ben shares practical tools for becoming better communicators (19:40)

Connect with Ben Guttmann:

• Website
• LinkedIn
• Book: Ben Guttmann - Simply Put: Why Clear Messages Win―and How to Design Them

Becoming Your Best Resources:

• Becoming Your Best Website
• Becoming Your Best University Website
• Becoming Your Best Library
• Email: support@becomingyourbest.com
• Book: Becoming Your Best: The 12 Principles of Highly Successful Leaders
• Book: Conquer Anxiety: How to Overcome Anxiety and Optimize Your Performance
• Facebook Group – Conquer Anxiety

Hosted on Acast. See acast.com/privacy for more information.

The opposite of "mentally strong" isn't "mentally weak." We all have a solid baseline from which we can build; it all depends on strengthening our mental muscles using the right habit-building tools.

In today's episode, the amazing Scott Mautz teaches us to strengthen our minds and achieve more, even (and especially) during difficult times. Scott is a riveting Keynote Speaker, Entrepreneur, Best-selling Author, and Trainer. He is a former Procter & Gamble Senior Executive and the Founder and CEO of Profound Performance, his keynote and workshop company. His book, "Leading from the Middle," became an Amazon #1 bestselling, "Find the Fire," and "Make It Matter" earned several awards. His latest book, "The Mentally Strong Leader," promises to break down the secrets to the leadership superpower of our times, mental strength.

Throughout our conversation, you'll hear about how Scott revamped the meaning of "reaching the next level" in his career and the moment he decided to step away from his successful corporate job to pursue his purpose and start his own thing. Scott also shares his thoughts on mental strength, training the mental muscles, controlling negative emotions to prevent them from taking over, and much more.

Tune in to Episode 429 and ignite profound performance by strengthening your mental muscles using Scott's powerful habit-building tools.

Some Questions I Ask:

Please talk about when you decided to take the leap and do what was in your heart (6:10)

How can one become more resilient? (19:30)

In This Episode, You Will Learn:

A bit about Scott's background (3:20)

What can we find in Scott's latest book, "The Mentally Strong Leader" (7:10)

Mental strength is the leadership superpower of our times (10:30)

Is it possible to manage our emotions? (15:00)

Scott shares advice on how to prepare for and conduct difficult conversations (25:00)

Connect with Scott Mautz:

Website

LinkedIn

Twitter

Get Scott's latest book, "The Mentally Strong Leader"

Get Scott's FREE 60-page Companion Workbook

Becoming Your Best Resources:

Becoming Your Best Website

Becoming Your Best University Website

Becoming Your Best Library

Email: support@becomingyourbest.com

Book: Becoming Your Best: The 12 Principles of Highly Successful Leaders

Book: Conquer Anxiety: How to Overcome Anxiety and Optimize Your Performance

Facebook Group – Conquer Anxiety

Hosted on Acast. See acast.com/privacy for more information.

Can wellness be integrated into leadership roles? Does dealing with chronic stress impact a company's organizational success? According to our guest, Dr. Romie Mushtaq, incorporating wellness into leadership roles is not only beneficial but necessary, as it massively improves mental and physical health, provoking a cascade effect on virtually every level of an organization.

In this episode, you'll hear about Dr. Romie Mushtaq's transformational journey from a burned-out neurologist to a leading advocate for wellness in the workplace. She is a Board-certified Physician, Brain Doctor, Chief Wellness Officer, an award-winning Keynote Speaker, Author, and Mindful Leadership Expert. She is the Founder and CEO of the BrainSHIFT Institute, the Chief Wellness Officer at Great Wolf Lodge, and the Author of the USA Today National best-selling book, "The Busy Brain Cure."

Throughout this episode, Dr. Romie Mushtaq talks about the detrimental effects of chronic stress on physical and mental health and shares practical solutions to heal the busy brain. She explains the root causes of chronic stress, how data-driven programs can help you restore your brain, how leaders can implement a culture of well-being in their organizations, and much more.

Tune in and discover practical strategies to heal your busy brain, enhance your leadership skills, and revolutionize your approach to work and life- your well-being awaits!

Some Questions I Ask:

How can you set up a program that helps a whole company? How do you do that? (7:20)

Can you share some quick tips for immediate relief from a busy brain? (14:00)

In This Episode, You Will Learn:

Understanding chronic stress and burnout (2:00)

About Dr. Romie's personal journey (4:10)

Dr. Romie shares effective wellness strategies (10:20)

Differentiating busy brain from stress (20:30)

How to integrate wellness into leadership (24:30)

Dr. Romie shares practical tips for well-being (28:10)

Connect with Dr. Romie Mushtaq:

Website

Instagram

LinkedIn

Facebook

YouTube

Get a copy of her book The Busy Brain Cure: The Eight-Week Plan to Find Focus, Tame Anxiety & Sleep Again

Becoming Your Best Resources:

Becoming Your Best Website

Becoming Your Best Library

Email: support@becomingyourbest.com

Book: Becoming Your Best: The 12 Principles of Highly Successful Leaders

Book: Conquer Anxiety: How to Overcome Anxiety and Optimize Your Performance

Facebook Group–Conquer Anxiety

Hosted on Acast. See acast.com/privacy for more information.