• Michael McCunney on Pricing for the Win

  • May 16 2023
  • Length: 22 mins
  • Podcast
Michael McCunney on Pricing for the Win cover art

Michael McCunney on Pricing for the Win

Listen for free

View show details

  • Summary

  • Pricing is complex but one of the biggest growth levers–even in a dire economy, and It continues influencing customer decisions. So invest in getting it right.

    In this episode of Behind the Growth, we invited Vice President of Marketing at Revenue Analytics, Michael McCunney, to share what successful Revenue Management is all about and how you can price to balance customer value and business growth.

    Key Takeaways
    - Pricing is one of the biggest growth levers
    - Price to balance customer value and business growth
    - Pricing plays a critical role in the customers' journey
    - Revenue tech without humans won’t get the best results
    - Use data to reduce pricing frictions with your finance


    Visit mobilelive.ca/podcast to learn more about each guest and read key insights for every episode.
    Show more Show less
Show more Show less

What listeners say about Michael McCunney on Pricing for the Win

Average Customer Ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.ca reviews

Amazon Reviews
No reviews are available