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The Nazi Lies Podcast

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  • Nazis lie. A lot. And the things they lie about are often too niche or too technical to find the truth. The Nazi Lies Podcast talks experts in subject areas nazis lie about to find the truth about nazi lies.
    2020 Michael Isaacson
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Episodes
  • The Nazi Lies Podcast Ep. 22: The Lying Press

    The Nazi Lies Podcast Ep. 22: The Lying Press
    May 30 2023
    Mike Isaacson: Lügenpresse! [Theme song] Nazi SS UFOs Lizards wearing human clothes Hinduism’s secret codes These are nazi lies Race and IQ are in genes Warfare keeps the nation clean Whiteness is an AIDS vaccine These are nazi lies Hollow earth, white genocide Muslim’s rampant femicide Shooting suspects named Sam Hyde Hiter lived and no Jews died Army, navy, and the cops Secret service, special ops They protect us, not sweatshops These are nazi lies Mike: Welcome to another episode of The Nazi Lies Podcast. Today, we're talking about the lying press with Jonathan Hardy, professor of communications and media at the University of Arts, London. His most recent book, Branded Content: The Fateful Merging of Media and Marketing, explores the world of branded content, particularly native advertising or sponsored content–longform marketing copy made to look like news items. Welcome to the podcast, Dr. Hardy. Jonathan Hardy: Thank you, Mike. It's a pleasure to be here. Mike: It's great to have you. So I'm really excited to talk about marketing with you because that's the industry I'm in now, and I do have some ethical issues with some of the techniques that we use. Now I write in the B2B space, selling services to business owners and officers, so I don’t super have a problem with what I do–you know, manipulating business owners into buying things. So reading your book, what comes up again and again is that most of these marketing techniques aren’t new, but the digital age has made them more invasive and persistent. Can you talk a bit about how digitization has changed the advertising world? Jonathan: Sure. Well, it's done so definitely in a great many ways but I'll talk about some key ones that really relate to the work I've been doing on branded content. In the 20th century, through most of the 20th century, we had a model that I call advertising integration with separation, which means that the advertising appeared in the same vehicles as media. When you looked at a magazine or a newspaper, you turned the page and it’s editorial, you turn the page, it's advertising. Or the adverts that appeared between programs on television and radio. So we had integration, but often some quite strict rules and strict practices that kept advertising and media separate. So what we're seeing in the digital age is an intensification of two tendencies which face in opposite directions. One is towards integration, so advertising getting baked into media content and integrated with it; product placement all the way through to influencer marketing, branding content and so on. But the other trend is disaggregation, advertising getting decoupled from media. Because essentially in the digital age, advertisers didn't need–as some of them put it–to pay the premium prices to put their ads in media content. They could track users around the internet. So these are trends going in opposite directions obviously, right? One is about integration, the other one is about disaggregation. But I argue that they have one really common power, which is that they indicate the growing strength of marketers over media. Media that rely on advertising revenue are having to become more and more dependent, satisfying advertisers who want to integrate their content so that people will engage with it. And they're also desperate because of these other trends of losing ad revenue coming from disaggregation to kind of, again, appeal as much as they can. So what we're seeing is a strengthening of marketer power in the digital age. Mike: So my intention with this episode was to give a deep dive into how things like the Cambridge Analytica scandal could have happened. To start, let’s get some technical details. We’re talking mostly about inbound marketing today. So before we get into advertising techniques and stuff, what is the difference between inbound and outbound marketing? Jonathan: Sure. Well, I'll talk about that, Mike. But we should acknowledge there's some confusion here, because these terms are not always used to talk about the same things. I think one really valuable aspect is this idea of push and pull, right? If you're pushing out messages, this is known as outbound marketing. You're sort of pushing your message out to reach people. If you on the other hand create great content that people come to you for to engage with, that's pulling. And that's known as inbound. So, so far, so good. That makes sense to me. But this is used in other ways too, and I think that illustrates actually a broader point which is that marketers, not surprisingly, are often in a competitive struggle to be on the side of the new and the innovative, and not the old and the tired. So some versions of inbound and outbound marketing I think get a bit problematic here. Because outbound in some versions is kind of associated with scattergun marketing. Right? The opposite of inbound as highly targeted aiming at particular people. And I don't ...
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    1 hr and 11 mins
  • The Nazi Lies Podcast Ep. 21: Just Like the Fall of Rome

    The Nazi Lies Podcast Ep. 21: Just Like the Fall of Rome
    Nov 8 2022
    Mike Isaacson: Rome gets sacked ONE TIME, and that’s all these people can talk about! [Theme song] Nazi SS UFOsLizards wearing human clothesHinduism’s secret codesThese are nazi lies Race and IQ are in genesWarfare keeps the nation cleanWhiteness is an AIDS vaccineThese are nazi lies Hollow earth, white genocideMuslim’s rampant femicideShooting suspects named Sam HydeHiter lived and no Jews died Army, navy, and the copsSecret service, special opsThey protect us, not sweatshopsThese are nazi lies Mike: Welcome to another episode of The Nazi Lies Podcast. Today we’re talking with Edward Watts, professor of history and Alkaviadis Vassiliadis Endowed Chair in Byzantine Greek History at the University of California San Diego. He’s here to talk to us about his book, The Eternal Decline and Fall of Rome: The History of a Dangerous Idea. The book is an extraordinary scholarly endeavor that managed to give a detailed and engaging history of 1700 years of Roman history in under 300 pages. Welcome to the podcast, Dr. Watts. Edward Watts: Thanks so much for having me. It's exciting to be here. Mike: All right. Now, you are one of the rare guests on our show whose book was actually directed at debunking Nazi lies. Tell us what you had in mind when you were writing this book. Edward: So the thing that prompted me to write this book was a recognition that the history of Rome, and in particular the legacy of Rome as it relates to the end of Roman history, was something that was being repeatedly misused across thousands of years to justify doing all sorts of violence and horrible things to people who really in the Roman context had very little to do with the decline of Rome, and in a post-Roman context, had nothing really to do with the challenges that people using the legacy of Rome wanted to try to address. And in particular, what prompted this was the recognition after 2016 of how stories about the classical past and the Roman past were being used on the far right and the sort of fascist fringe as a way of pointing to where they saw to be challenging dynamics and changes, critical changes, in the way that society was functioning. What was happening was people were doing things like using the story of the Gothic migrations in the 4th century AD to talk about the need to do radical things in our society related to immigration. And the discussions were just misusing the Roman past in really aggressive ways as kind of proof for radical ideas that didn't really relate to anything that happened in the past and I think are generally not things that people would be willing to accept in the present. And Rome provides a kind of argument when it's misunderstood,when Roman history is misunderstood, it provides a kind of argument that people are not familiar enough with to be able to refute, that might get people who think that a certain policy is aggressive or inhumane or unnecessary to think twice about whether that policy is something that is a response to a problem that people need to consider. And that's just wrong. It's a wrong way to use Roman history. It's a wrong way to use history altogether. And it's a rhetoric that really needs to be highlighted and pointed to so that people can see how insidious these kinds of comparisons can be. Mike: Okay, so your book discusses the idea of the decline and fall of the Roman Empire, which you say started before any such decline or fall in the late Republic. What was politics like in the Roman Empire before the myth of Rome's decline popped up? Edward: So this is an interesting question because the story of Roman decline actually shows up in some of the very earliest Roman literature that we have. So the very first sort of intact Latin texts that we have from the Roman period are things like the plays of Plautus. In one of the earlier plays of Plautus, he is already making fun of people for saying that Rome is in decline. And he's saying this at a time right after the Roman victory over Hannibal when there is no evidence that Rome is in decline at all. And yet we know that there are politicians who are pushing this idea that the victory over Hannibal has unleashed a kind of moral decline in Rome that is leading to the degeneration of Roman morals and Roman behaviors and Roman social structures in such a fashion that will disrupt the ability of Rome to continue. This is just not something that most people recognized to be true, but what we see when politicians in the third century and second century BC are saying things like this, they aren't particularly interested in describing an objective reality. What they're looking to do is insert ideas into popular discourse, so that people in the context of their society begin to think it might be possible that decline exists. So I think that when we look at Roman history before Roman literature, or before these pieces of Roman literature exist, we really are looking at much later reconstructions. But I think that it's fair to say ...
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    37 mins
  • The Nazi Lies Podcast Ep. 20: Castrate Them

    The Nazi Lies Podcast Ep. 20: Castrate Them
    Oct 29 2022
    Mike Isaacson: Reproductive rights are inmates’ rights apparently. [Theme song] Nazi SS UFOsLizards wearing human clothesHinduism’s secret codesThese are nazi lies Race and IQ are in genesWarfare keeps the nation cleanWhiteness is an AIDS vaccineThese are nazi lies Hollow earth, white genocideMuslim’s rampant femicideShooting suspects named Sam HydeHiter lived and no Jews died Army, navy, and the copsSecret service, special opsThey protect us, not sweatshopsThese are nazi lies Mike: Welcome to another episode of The Nazi Lies Podcast. I’m joined today by Associate Provost for Undergraduate Education and Dean of Undergraduate Studies at Michigan State University, Mark Largent, who is with us today to talk about his book Breeding Contempt: The History of Coerced Sterilization in the United States. This slim volume tells the story of the historical enthusiasm for depriving certain classes of people the ability to reproduce and the efforts towards making that a reality. Really happy to get to read this book a second time for this podcast. Welcome to the show Dr. Largent. Mark Largent: Thank you for the invitation and for your kind words. Mike: So I want to start today by talking about what you start the book talking about, which is a discussion of your historical method of storytelling, your historiography. So you make a very deliberate choice of vocabulary that really does have a powerful effect in exposing, kind of, the grittiness of the whole issue. Can you talk about that and what effect you intended to have? Mark: So I was trying very hard to work in an anti-presentist mode. Presentist mode is most commonly what's used in exploring issues like eugenics, things that have become recognized as problematic for a variety of reasons. What often happens when you take a presentistic view like that is you fail to understand how something that seems so obviously problematic to you could have been acceptable to large numbers of people in the past. The danger, of course, is that you fall into the trap of becoming an apologist. So it's a fine line to walk between being a presentist and being an apologist when you're dealing with issues like this. You don't want to explain away past people's beliefs and assumptions and actions as merely products of their time because that doesn't treat them fairly; it doesn't treat them as equals; it sort of lets them off merely because they lived before you. On the other hand, you need to understand the world as it was understood by them. So I think in graduate school is where I first heard the term “doing violence to the historical subject”. That is if you view them through your own eyes, you are doing violence to them. If you view them in such a way as to not hold them to any real standards simply because they came before you and therefore operated in a space of naivete relative to what you think you know, you're doing violence to them. You're treating them as somehow less than you and your present day colleagues. So to walk that line really requires that you use their language and you try to understand and discuss the world the way that they may have understood and discussed it. Now, the problem, of course, when you're dealing with something like this is that many of the things that they held true, many of the assumptions on which their work is based, are deeply problematic to us today, or we at least on the surface claim that they're deeply problematic. Because one of the real dangers of presentism is that it allows you to imagine that you're somehow better than the historical subjects were, that you're above whatever it was that they were dealing with, when in fact, you may simply rationalize some of the very same problematic assumptions that they held differently, holding them in a different way. So as a historian, I feel like it's my responsibility to treat the historical subjects fairly, and that means holding them to the same standards that I hold present-day people to, but also respecting the fact that their contexts were different in some ways. Mike: Right. So one of the interesting things that you do is you also use the terminology that they were using at the time, and I think it gives a really good sense, not only of, I guess, how distasteful it is today, but also it gives a good sense of the logic that they're working with. Mark: Yeah, their language matters. I mean, I really do think words matter, and unpacking words so that you understand what is within them is critically important. And one of the big ones, I address it right from the very start, is the concept of eugenics itself. Eugenics to us is by and large a slur, that if you call a person a eugenicist, you are by and large disparaging them in some way. And that was not held to be true by the subjects that I look at, which the story runs from about 1850 to about 1950, with the most intense period being in the first 25 years of the 20th century or about 1900 to about 1925. And the idea here is that ...
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    51 mins
World Science
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