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The Next 100 Days Podcast

Written by: Kevin Appleby & Graham Arrowsmith
  • Summary

  • The Next 100 Days Podcast is a leading UK business show. Through this podcast, Kevin and Graham reveal strategies you can use to improve your business and take it to the next level in the next 100 days and beyond. In addition to featuring their own advice, Kevin and Graham host amazing guests from across the business world. Often the guests are successful, but lesser-known business owners and entrepreneurs, enabling the show to bring fresh content and stand out from many of the US based business shows. Graham and Kevin believe that business change comes about when a business owner focusses on just one thing that will make a real difference to his business. That might be product development, a new product launch or a marketing campaign. Focussing for less than 100 days, or focussing on too many things generally won’t deliver the results you need, Equally, its difficult to maintain effective focus for much longer than 100 days without re-assessing priorities. The Next 100 Days Podcast is
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Episodes
  • #426 – Simon Severino – Strategy Sprints
    May 24 2024
    Strategy Sprints Simon Severino is the author of Strategy Sprints and has created over £2bn in additional sales for his clients over the last 21 years. In this podcast, Simon shares his proven templates with high-ticket entrepreneurs. They reclaim 14 hours per week using the Strategy Sprints™ Method and enjoy sales that soar. Simon is a podcaster, TEDx speaker, Forbes contributor and Triathlete. Summary of the Podcast Introduction Kevin & Graham discuss their backgrounds in business and careers. Graham recently considering retirement planning and a potential pivot in his consultancy work. Community building and sales coaching Simon Severino shares his strategy for doubling business revenue within 90 days. He does this by increasing price, win rate, and sales frequency. Important is community building and sales process optimisation. One of his super skills is questioning. Strategic Value Wheel Clips from the Podcast What Do Strategy Sprints Deliver? https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-What-Do-Strategy-Sprints-Deliver.mp4 How Do They Get 25% More in Each of the 3 Areas? https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-25-More-Price-.mp4 The Best Talk % on a Sales Call https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-Best-Talk-Rate.mp4 All Without Adding a Single Lead... https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-Dont-Need-Many-Leads.mp4 Philosophy, Management Consultancy and Sales Questions https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-Sales-Questions.mp4 Simon Provided this Testimonial https://thenext100days.org/wp-content/uploads/2024/05/Simon-Severino-Testimonial.mp4 Contact Strategy Sprints The Next 100 Days Podcast Co-Hosts Graham Arrowsmith Graham is "The High Net Worth Data Guy" who founded Finely Fettled to help business owners and marketers market to affluent and high-net-worth customers. Now get all-inclusive affluent direct mail campaigns combining A lister copy, design, print and postage for £599+vat, without the DIY hassle. Find Graham on LinkedIn. Kevin Appleby Kevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com
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    56 mins
  • #425 – Kevin Appleby & Graham Arrowsmith – AI
    May 17 2024
    The AI Update Current statistics show that around 48% of entrepreneurs, businesses and experts are using AI in their work flows now. Kevin and Graham share their own involvement and speculate on the future uses of AI in their own businesses. Summary of the Podcast Introductions and Podcast Overview Kevin and Graham discussed the hype around AI and how it's changing their work. Both co-hosts are now in their 60s, so how are they faring exploring new tools to boost their skills and businesses? AI tools for research and writing Kevin shared how he uses Poe to boost research and writing. He explained the dispensing of a ghostwriter. Poe helps Kevin produce AI summaries and drafts that save time and improve output. Copywriting and marketing AI with BNSN Graham detailed BNSN / Benson's trained models that emulate top copywriters. BNSN helps Graham by improving his copywriting to the A-lister level. Cloning is a particular strength. With cloning, you can take an email from someone like Dan Kennedy... Then you apply a client's blueprint (based on the client's identity, offer, and ideal client)—hey presto, you get a brilliant piece of copy that is almost totally unique. After that, if you want to make the copy more "corporate/less hype" you can apply refiners to ape your tone of voice. Website optimisation with MeclabsAI Graham also detailed how MeclabsAI analyses websites. There are various apps built into MeclabsAI that can do this. They are like marketing experts or professors. See What it makes of Kevin's GrowCFO website... Book creation with Designrr Graham stunned Kevin by automating a 44-page book in under 60 minutes for his son's business He used Designrr's templates, all done despite limited experience with the tool. And here's that 44-page book... Defending-the-digital-realm-a-chief-information-security-officers-guide-to-cyber-security_Selected Cyber - April 2024 Proofreading and editing with Grammarly Kevin recommended Grammarly's paid version for its AI editing. It goes beyond spelling to maximise readability. Kevin says it has improved his own writing through its detailed suggestions. Future directions of AI Both saw AI delaying retirement to optimise potential income from applying AI. Kevin spoke about cutting research time, He was an advocate of Microsoft CoPilot which integrates AI directly into common programs to boost productivity. Clips from the Podcast AI Elevates Graham's Copywriting Offer https://thenext100days.org/wp-content/uploads/2024/04/Kevin-Graham-BNSN.mp4 Headlines https://thenext100days.org/wp-content/uploads/2024/04/Kevin-Graham-Headlines.mp4 Poe https://thenext100days.org/wp-content/uploads/2024/04/Kevin-Graham-Poe.mp4 Using Designrr to Write a Book For Selected Cyber https://thenext100days.org/wp-content/uploads/2024/04/Kevin-Graham-A-book-Written-Under-an-Hour.mp4 The Next 100 Days Podcast Co-Hosts Graham Arrowsmith Graham is "The High Net Worth Data Guy" who founded Finely Fettled to help business owners and marketers market to affluent and high-net-worth customers. Now get all-inclusive affluent direct mail campaigns combining A lister copy, design, print and postage for £599+vat, without the DIY hassle. Find Graham on LinkedIn. Kevin Appleby Kevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com
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    49 mins
  • #424 – Elle Wilson – Beauty Entrepreneur
    May 10 2024
    Beauty Entrepreneur Another podcast and another Australian entrepreneur, this time, it's all about beauty! Now Kevin probably could do with some work - you cannot improve perfection for Graham. Elle came across Graham via MeclabsAI Guild, a new place where you can discover solutions to just about every marketing challenge you face. The whole thing is built on Flint McGlaughlin's 10,000-plus Marketing Experiments that are the empirical underpinning of the new AI product. Elle's a big part of the Guild. Summary of the Podcast Graham introduces Elle, an Australian beauty entrepreneur and mentor. The plan was to discuss her career journey from beauty to helping others through mentoring and allowing life's flow. Beauty, mentoring and allowing flow Elle shares finding her calling in mentoring after her business crashed. She learned to accept not knowing and let life guide her. Elle emerged as a leader in eyebrows and has helped many women through difficult times. Retirement planning and flow Graham has been considering retirement, as he approaches 65 later this year. Like Elle, Graham wants to continue with fulfilling work. Elle follows life's flow to continually help others through challenges. Kevin notes life's most impactful moments are unplanned. Clips from the Podcast Geelong, Victoria, Australia https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Geelong.mp4 Inner Yes Gets Elle into Beauty Industry https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Inner-Yes.mp4 Graham Teases Kevin's Early Beginnings With Numbers! https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Kevins-First-Footings.mp4 Sheltered Childhood to Being Responsible for Other's Beauty https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Childhood-to-Beauty.mp4 What is Beauty? https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-What-is-Beauty.mp4 Brows - Elle's Astonishing Process https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Brows.mp4 Elle Uses Light Trick to Look [Insert Your Best Guess] Years Younger! https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Lighting.mp4 Elle Provided This Testimonial https://thenext100days.org/wp-content/uploads/2024/04/Elle-Wilson-Testimonial.mp4 Contact Elle Wilson The Next 100 Days Podcast Co-Hosts Graham Arrowsmith Graham is "The High Net Worth Data Guy" who founded Finely Fettled to help business owners and marketers market to affluent and high-net-worth customers. Now get all-inclusive affluent direct mail campaigns combining A lister copy, design, print and postage for £599+vat, without the DIY hassle. Find Graham on LinkedIn. Kevin Appleby Kevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com
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    46 mins

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