• How to maximise your (and others) impact - Nathan Ott, GC Index
    Oct 19 2022

    People don't go to work to feel impotent, they thrive when they are doing what energises them! Gary speaks with Nathan Ott, co-creator of the GC Index - an organimetric tool that identifies people's preferences and allows them and the organisations for whom they work to thrive. 

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

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    37 mins
  • The art of storytelling in sales
    May 3 2022

    Gary Williams of Questas chats to Mark Carpenter of Master Storytelling to discuss how humans relate to stories and how they are a vital component to sales and selling.  Mark shares some fantastic tips on how to structure stories to make your sales pitches stand out.

     

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

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    37 mins
  • Mastering The Client Experience
    Apr 4 2022

    How do we win the right kind of work from the right kinds of clients? This week on Work Winning Ways, Gary brings you an episode from a series of webinars about how you can master the client experience. Find out how you can win over clients, build and maintain relationships, the importance of leaders, and how to turn your clients into advocates for your services business. 

     

    KEY TAKEAWAYS

    • It's five times easier to win work from existing clients than new ones. Your cost of sale is so much lower too with no need to spend on marketing. 
    • A happy client who is well looked after becomes a powerful marketing tool, they become an advocate for us and word of mouth holds a lot of power. 
    • It takes up to twelve positive experiences to make up for one negative one. 
    • Communication and feedback on the communication is really one of the keys of building a good client relationship. 
    • NPS = Net Promoter Score, essentially how likely your client is to recommend you for the services you have provided. 
    • People always say “under promise, over deliver”, but what is more important, is doing what you say you will do. Over delivering is not always possible every time. 

     

    BEST MOMENTS

    ‘Client experience is the next competitive battleground' 

    ‘Experience is as important as the product or service' 

    ‘Leaders set the tone for all of us' 

     

    EPISODE RESOURCES 

    Questas Academy

     

    Amy Edmondson - The Fearless Organisation: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth

    Amy Edmondson & Jean-François Harvey - Extreme Teaming: Lessons in Complex, Cross-Sector Leadership



    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.

    http://linkedin.com/in/garyquestas

    https://www.questas.co.uk

    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

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    32 mins
  • Difficult Client Conversations
    Mar 22 2022

    This episode looks at the inevitability of difficult conversations happening with clients and how we manage them so as not to damage (and even improve) relationships. In this episode, Gary has an EASY chat with his Questas colleague Paul Brady about what to do when the temperature rises in conversations and how we dissipate the heat. As ever there's plenty of practical tools and ideas for you to use in your next difficult conversation!

     

    KEY TAKEAWAYS

    • Difficult conversations with clients can come about for two reasons. It could be the rational, such as scope creep, delivering bad news, a negotiation around finance, team issues. Those sorts of things are fairly typical and make sense for it being a difficult conversation with a client. Then it could be a more personal or irrational reason less based around work. 
    • There are three triggers that can be the cause of the irrational difficult conversations. These three triggers are, truth, relationship, and identity. 
    • When you notice that someone has been triggered, your aim is to dissipate the heat. Allow people to vent and don't interrupt, let them get it off their chest. Then you have to reflect back to them what their concerns are, without putting your own inflection on it. It's not agreeing, just acknowledging that you have understood and heard them. 
    • If you can deal with the three E's, explanation, expectation, and engagement, then you will be able to manage a difficult client conversation much better. 
    • Having the right conversations pre project can help reduce the number of difficult conversations in the future. That in itself can be a difficult conversation but one to reduce any future ones. 
    • Depersonalise things, it's not about the people, it's the situation. 



    BEST MOMENTS

    ‘It's inevitable that there will be difficult client conversations, but you need to manage them and mitigate the impact'

    ‘Things always go wrong and we always remain surprised'

    ‘Great meetings are build upon rapport rather than negotiation' 

    ‘Once we've got the heat out, we're back in rational conversation land' 

    ‘You can be a sponge but you can't be a punchbag' 



    EPISODE RESOURCES 

    Questas Academy

    questas.co.uk/difficult-client-conversations



    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.


    http://linkedin.com/in/garyquestas
    https://www.questas.co.uk
    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

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    39 mins
  • Why Training in BD and Client Management Doesn’t Work Unless you Have Well Trained Leaders
    Mar 8 2022

    Business development and client relation management is part of a trinity with leadership and management. That's the glue that holds organisations together that Gary will be discussing this week on Work Winning Ways. Find out why training in business development and client management doesn't work unless you have well trained leaders. 

     

    KEY TAKEAWAYS

    • People aren't prepared to say within an organisation where either they're fearful about what is required of them or that they're not heard. Businesses need to have psychological safety to retain good team members. You should have an environment that encourages people's ideas to be listened to and given due consideration. 
    • The introverts among us are happy to not contribute, despite possibly having some good ideas in their heads. A good leader would be able to get those ideas out of those people and encourage thinking diversity. 
    • The SCARF Model was developed in 2008 by David Rock, in his paper "SCARF: A Brain-Based Model for Collaborating With and Influencing Others." SCARF stands for the five key "domains" that influence our behaviour in social situations. These are:
    • Status – our relative importance to others.
    • Certainty – our ability to predict the future.
    • Autonomy – our sense of control over events.
    • Relatedness – how safe we feel with others.
    • Fairness – how fair we perceive the exchanges between people to be.

     

    BEST MOMENTS

    ‘The client is at the heart of everything we do' 

    ‘There are a lot of people at a junior level who can contribute to how things develop but aren't given a platform' 

     

    EPISODE RESOURCES 

    Questas Academy

    David Rock - The SCARF Model

    Amy Edmonson - The Fearless Organisation

     

    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.
    http://linkedin.com/in/garyquestas
    https://www.questas.co.uk
    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    15 mins
  • The RIGHT Way to Win and Maintain Clients With Frank Lippert
    Feb 22 2022

    I am very pleased to speak to Frank Lippert - one half of the PSM (Professional Services Marketing) Podcast. Frank is based in Sacramento California and in our discussion we were looking for the differences in marketing and business development between the UK and US. So far, it seems that there really aren't too many differences but Frank speaks very eloquently about the RIGHT way to do business and how to win and maintain clients. There are some interesting differences depending on which state you're in but by and large, we agreed that being genuine, caring and curious are your best friends in work winning!

     

    KEY TAKEAWAYS

    • There is a problem with the lack of talent coming through the pipeline in the professional services space. There is especially a gap of people with between 5 and 20 years experience. 
    • All the magic in marketing actually happens in delivering the project in the mannar the client wants. How did you make the client feel while working together? The word of mouth you receive from doing that is better than any marketing you can do yourself. 
    • What differentiates you from your competitors is the experience that your customers can have with you on a consistent basis. If you have that then you'll have the edge in the market. 
    • You will find different ways of doing business all over the world, but you also find different ways of doing business within the same country. For example In the Southern United States, there's going to be some chat and conversation before the business talk, whereas in other places, if the meeting starts at 11am, then you start talking business at 11am. 



    BEST MOMENTS

    ‘Often the biggest client, isn't the most profitable one' 

    ‘If you deliver the project well, your clients will talk about it, that's the marketing' 

    ‘Meetings with clients are a bit like a first date' 



    EPISODE RESOURCES 

    Questas Academy
    PSM Podcast



    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.

    http://linkedin.com/in/garyquestas
    https://www.questas.co.uk
    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    46 mins
  • Winning More Than Your Share of the Pie
    Feb 8 2022

    On this episode Gary speaks to Mark Anders, who is an Operations and Framework Director at Mace. Mark tells a great story about how he came to be doing what he does today (you would never guess!). He shares his many years experience in managing Client Frameworks and offers some sage advice on how to get the most out of the client and, importantly, how to win more than your fair share of the pie!

     

    KEY TAKEAWAYS

    • Mark thinks the most economic way of bringing in services is not to go out to the open market every time, it's to build a framework of businesses who meet a certain set of criteria. This way you will only have to do your research on them once, you get a high level contractor,  and it will save you time and money. 
    • The key part of your engagement on the framework is that it lets you know more about the client and what the client needs. The old question ‘what keeps you awake at night' is more relevant than ever. 
    • Frameworks allow you to learn and understand what direction the client wants to head in and what the future looks like for them. Be part of framework management and have those community meetings where they discuss what their buying power is. 
    • You can also use a framework to understand buying habits. You can gain tangible added value by observing and understanding the scope and feeding that information back to the client. 
    • If you can not just meet and deliver on client expectations, but exceed them, then that client is going to try and bring you back. 



    BEST MOMENTS

    ‘Save yourself the time and energy and go to that supplier' 

    ‘As a client it's about how risk averse you are' 

    ‘You don't just say what you're going to say, you do what you're going to do' 

    ‘You have two ears and one mouth and should use them in that proportion'

     

    EPISODE RESOURCES 
    Questas Academy



    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.

    http://linkedin.com/in/garyquestas
    https://www.questas.co.uk
    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    41 mins
  • An interview with Gurminder Sagoo, Client Director WSP Middle East
    Jan 25 2022

    This is a fascinating interview with someone who has worked in the Middle East for more than 10 years. Gurminder shares some insights about winning work in the region as well as busting some myths about how the building industry works. If you work in the built environment in the Middle East or are planning to, this is for you!

     

    KEY TAKEAWAYS

    • You may think that there is a big cultural difference in business in the Middle East as opposed to the UK. Yes there are differences, but at the end of the day we are all people and we use the skills we've developed to find that common ground. 
    • In the Middle East the pace of planning in the built world is so much quicker than the UK. There isn't as much red tape and there is an ambition to grow and expand. For example Dubai wants to be twice the size it is now by 2040. 
    • You will often find that in the Middle East there is a lot of communication and decision making between the top of your organisation and the ruling body of the country. You are essentially closer to the ultimate business decision maker and they are closer to the front line. 
    • There is a desire from the clients to gain an access all areas relationship with your business. 
    • Because workers move in and out of the country relatively regularly, people understand the importance of having multiple strong relationships across the business. 



    BEST MOMENTS

    ‘You have to put yourself in the right position to take advantage of opportunities' 

    ‘Strong relationships build on a sold trust will come back to reward you' 

    ‘Let's not make this more complicated than it is, it's all about relationships' 



    EPISODE RESOURCES 

    Questas Academy
    Gurminder on LinkedIn



    ABOUT THE HOST

    Gary Williams has been in sales and marketing his entire career. The past 10 years have been dedicated to helping technically minded non-salespeople become skilled and confident in selling themselves and their services.

    http://linkedin.com/in/garyquestas
    https://www.questas.co.uk
    Instagram: @bdcoachinghub

    Not everyone is a natural salesperson, Find out more on how to improve your sales HERE: https://www.thequestasacademy.com/

    This show was brought to you by Progressive Media


    Hosted on Acast. See acast.com/privacy for more information.

    Show more Show less
    40 mins