Marketing Process
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Propaganda
- Written by: Edward Bernays, Mark Crispin Miller - introduction
- Narrated by: Grover Gardner
- Length: 4 hrs and 42 mins
- Unabridged
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A seminal and controversial figure in the history of political thought and public relations, Edward Bernays pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed the "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information, or CPI, a powerful propaganda apparatus that was mobilized to package, advertise, and sell the war to the American people as one that would "Make the World Safe for Democracy".
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Worth the time and Money
- By Joel B on 2021-10-02
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Propaganda
- Narrated by: Grover Gardner
- Length: 4 hrs and 42 mins
- Release date: 2017-07-25
- Language: English
- A seminal and controversial figure in the history of political thought and public relations....
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Price: $17.12 or 1 Credit
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Selling to Homeowners the Sandler Way
- A Proven Process for Selling Products and Services to Consumers in Their Home
- Written by: Kim Booker, Chip Doyle, David Mattson
- Narrated by: Sean Pratt
- Length: 4 hrs and 31 mins
- Unabridged
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Selling to homeowners is different - and challenging. To succeed in this environment, you need the Sandler Selling System. Selling to Homeowners the Sandler Way shows how the Sandler Selling System delivers career-changing results for salespeople who close deals in the buyer's personal, private domestic space. This kind of selling applies to dozens of industries, from remodeling to insurance.
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Selling to Homeowners the Sandler Way
- A Proven Process for Selling Products and Services to Consumers in Their Home
- Narrated by: Sean Pratt
- Length: 4 hrs and 31 mins
- Release date: 2018-05-01
- Language: English
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Selling to homeowners is different - and challenging. To succeed in this environment, you need the Sandler Selling System....
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Why People Buy
- The Real Reason Features and Benefits Selling Doesn't Work
- Written by: Greg Nanigian
- Narrated by: Graham Rowat
- Length: 3 hrs and 48 mins
- Unabridged
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Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you.
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Why People Buy
- The Real Reason Features and Benefits Selling Doesn't Work
- Narrated by: Graham Rowat
- Length: 3 hrs and 48 mins
- Release date: 2020-12-29
- Language: English
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Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you....
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Written by: James Surowiecki
- Narrated by: Grover Gardner
- Length: 9 hrs and 29 mins
- Unabridged
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In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.
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Starts strong ends weak
- By Anton Vikoch on 2021-10-23
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Narrated by: Grover Gardner
- Length: 9 hrs and 29 mins
- Release date: 2004-05-19
- Language: English
- In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....
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Price: $20.92 or 1 Credit
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Doing Discovery
- The Single Most Important Element of Software Sales and Buyer Enablement Processes
- Written by: Peter Cohan
- Narrated by: Rich Miller
- Length: 10 hrs and 45 mins
- Unabridged
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Listening and following the exercises in Doing Discovery can transform individuals, teams, and organizations from undifferentiated sellers into high-performing practitioners who achieve their sales objectives while truly enabling buyers, resulting in mutually successful outcomes that endure.
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Doing Discovery
- The Single Most Important Element of Software Sales and Buyer Enablement Processes
- Narrated by: Rich Miller
- Length: 10 hrs and 45 mins
- Release date: 2022-10-05
- Language: English
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Listening and following the exercises in Doing Discovery can transform individuals, teams, and organizations from undifferentiated sellers into high-performing practitioners who achieve their sales objectives while truly enabling buyers....
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Price: $31.26 or 1 Credit
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Propaganda
- Written by: Edward Bernays
- Narrated by: Barry J. Peterson
- Length: 3 hrs and 4 mins
- Unabridged
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Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication. Propaganda explored the psychology behind manipulating masses and the ability to use symbolic action and propaganda to influence politics, effect social change, and lobby for gender and racial equality.
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audio is not so good
- By Kristopher on 2018-04-17
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Propaganda
- Narrated by: Barry J. Peterson
- Length: 3 hrs and 4 mins
- Release date: 2018-03-09
- Language: English
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Propaganda, an influential book written by Edward L. Bernays in 1928, incorporated the literature from social science and psychological manipulation into an examination of the techniques of public communication...
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Written by: James Surowiecki
- Narrated by: Erik Singer
- Length: 5 hrs and 53 mins
- Abridged
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In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Narrated by: Erik Singer
- Length: 5 hrs and 53 mins
- Release date: 2004-05-20
- Language: English
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In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....
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Price: $15.09 or 1 Credit
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Questions That Sell
- The Powerful Process for Discovering What Your Customer Really Wants, Second Edition
- Written by: Paul Cherry
- Narrated by: Patrick Lawlor
- Length: 8 hrs and 14 mins
- Unabridged
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As a salesperson your product knowledge is extensive, but that's not enough. If you fail to ask the right questions - the ones that uncover a customer's real needs - you will never close the deal. Questions that Sell reveals advanced questioning techniques that will help you sell your products or services based on value to the customer, rather than price - and increase your success rate as a result.
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Questions That Sell
- The Powerful Process for Discovering What Your Customer Really Wants, Second Edition
- Narrated by: Patrick Lawlor
- Length: 8 hrs and 14 mins
- Release date: 2017-12-14
- Language: English
- As a salesperson your product knowledge is extensive, but that's not enough. If you fail to ask the right questions - the ones that uncover a customer's real needs - you will never close the deal....
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Price: $26.00 or 1 Credit
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Ultimate Guide to Building a Soap Making Business Empire
- Step by Step Soapmaking Process, Methods & Recipes - Business Plan, Marketing, Pricing, Branding, Connecting with Real Customers & Much More
- Written by: Ally Russell
- Narrated by: Celia Rivera
- Length: 4 hrs and 19 mins
- Unabridged
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Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers. No worries: My book, Ultimate Guide to Building a Soap Making Business Empire can give you the knowledge and inspiration to start making and selling your own unique line of handmade soaps.
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Ultimate Guide to Building a Soap Making Business Empire
- Step by Step Soapmaking Process, Methods & Recipes - Business Plan, Marketing, Pricing, Branding, Connecting with Real Customers & Much More
- Narrated by: Celia Rivera
- Length: 4 hrs and 19 mins
- Release date: 2021-08-12
- Language: English
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Are you good at working with your hands? Do you love creating things? Would you like to start a profitable side hustle, but don’t know where to begin? Maybe you already make and sell your own soap, but you don’t know how to find new customers....
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Spin
- Politics and Marketing in a Divided Age
- Written by: Clive Veroni
- Narrated by: Clive Veroni
- Length: 12 hrs and 57 mins
- Unabridged
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In the early 20th century, political operatives did their work in the back room, a shady place of secret deals and dark arts. By the middle of the century, the politicos were heading to Madison Avenue to learn the techniques of mass communication and persuasion. Today, they have moved from the dim light of the back room to the bright lights of the war room, the central command for political campaigns. And along the way the pupil has surpassed the teacher.
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Surprisingly interesting.
- By PrimeBeforeItWasCool on 2019-03-28
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Spin
- Politics and Marketing in a Divided Age
- Narrated by: Clive Veroni
- Length: 12 hrs and 57 mins
- Release date: 2018-10-29
- Language: English
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In the tradition of Malcolm Gladwell’s Outliers and Daniel Kahneman’s Thinking Fast and Slow, Clive Veroni’s Spin is a fascinating investigation of how the techniques of political strategists are being applied to the world of consumer marketing....
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Selling Hate
- Marketing the Ku Klux Klan
- Written by: Dale W. Laackman
- Narrated by: Jonathan Yen
- Length: 11 hrs and 4 mins
- Unabridged
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The brilliant, amoral, and spectacularly bold Bessie Tyler and Edward Young Clarke - together, the Southern Publicity Association - met the fervent William Joseph Simmons (founder of the second KKK), saw an opportunity, and played on his many weaknesses. Tyler and Clarke took Simmons' dying and broken KKK, with its 2,000-3,000 associates in Georgia and Alabama, and in a few short years swelled its membership to nearly five million.
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Selling Hate
- Marketing the Ku Klux Klan
- Narrated by: Jonathan Yen
- Length: 11 hrs and 4 mins
- Release date: 2021-02-02
- Language: English
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The brilliant, amoral, and spectacularly bold Bessie Tyler and Edward Young Clarke - together, the Southern Publicity Association - met the fervent William Joseph Simmons (founder of the second KKK), saw an opportunity, and played on his many weaknesses....
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The Consistency Chain for Network Marketing
- A Remarkably Simple Process for Harnessing the Power of Habit, Eliminating Self Sabotage and Achieving Your Goals
- Written by: George Campbell, Jim Packard
- Narrated by: George Campbell, Jim Packard, Cindy Telisak
- Length: 3 hrs and 15 mins
- Unabridged
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Consistency is the baseline skill that unleashes all the others. Until this skill is mastered, true potential is never realized. Yet most people struggle to keep up any kind of consistent effort, especially when it comes to building their network marketing business. George Campbell readily admits for most of his life he had obvious talent and potential and yet, was infuriatingly inconsistent. Jim Packard on the other hand, is a man with an unbroken string of successes, in his personal life and in business. It is with their two perspectives that they share The Consistency Chain.
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The best book!
- By Hatem on 2023-01-07
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The Consistency Chain for Network Marketing
- A Remarkably Simple Process for Harnessing the Power of Habit, Eliminating Self Sabotage and Achieving Your Goals
- Narrated by: George Campbell, Jim Packard, Cindy Telisak
- Length: 3 hrs and 15 mins
- Release date: 2021-09-02
- Language: English
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Author George Campbell readily admits for most of his life he had obvious talent and potential and yet, was inconsistent. Coauthor Jim Packard on the other hand, is a man with an unbroken string of successes. It is with their two perspectives that they share The Consistency Chain....
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B2B Sales Secrets
- The Exact Step-by-Step Process for Closing More Deals from a Guy Who Generated Over $30 Million in Sales.
- Written by: Eric Konovalov
- Narrated by: Jason Dettrey
- Length: 4 hrs and 55 mins
- Unabridged
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B2B Sales Secrets is a step-by-step guide that turns your walls and roadblocks into doors filled with opportunities. Whether you’re a business leader, entrepreneur, or a sales professional, if you’re selling to other businesses, there are a few methods that work, and there are many methods that don’t.
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B2B Sales Secrets
- The Exact Step-by-Step Process for Closing More Deals from a Guy Who Generated Over $30 Million in Sales.
- Narrated by: Jason Dettrey
- Length: 4 hrs and 55 mins
- Release date: 2020-05-23
- Language: English
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B2B Sales Secrets is a step-by-step guide that turns your walls and roadblocks into doors filled with opportunities....
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Beyond the Sales Process
- 12 Proven Strategies for a Customer-Driven World
- Written by: Steve Andersen, Dave Stein
- Narrated by: Jeff Cummings
- Length: 8 hrs and 39 mins
- Unabridged
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Featuring instructional case studies from companies including Panasonic, Hilton, Merck, and Honeywell, this evidence-based book provides listeners with a proven methodology for driving success before, during, and after every sale. Embracing the entire customer life cycle, Beyond the Sales Process reveals twelve essential strategies including: Study your customer. Give them compelling reasons to engage. Build a vision for them of their own success....
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Not particularly compelling
- By Matt on 2018-02-02
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Beyond the Sales Process
- 12 Proven Strategies for a Customer-Driven World
- Narrated by: Jeff Cummings
- Length: 8 hrs and 39 mins
- Release date: 2016-04-04
- Language: English
- This evidence-based book provides listeners with a proven methodology for driving success before, during, and after every sale....
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Hyper Sales Growth
- Street-Proven Systems & Processes. How to Grow Quickly & Profitably
- Written by: Jack Daly
- Narrated by: Jack Daly
- Length: 5 hrs and 20 mins
- Unabridged
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Jack Daly is an international expert in sales and sales management, bringing 30 plus years of field proven experience from a starting base with CPA firm Arthur Andersen to the CEO level of several national companies. The thrust here is creating an environment in your business where your employees don’t begrudgingly come into work, but rather are excited to be working at your company. If we get the culture right, everything else in our business will be easier. If we don’t get it right, all else will be hard.
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Full of value, ideas, and solutions
- By JoAnne on 2019-09-05
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Hyper Sales Growth
- Street-Proven Systems & Processes. How to Grow Quickly & Profitably
- Narrated by: Jack Daly
- Length: 5 hrs and 20 mins
- Release date: 2014-04-02
- Language: English
- Jack Daly is an international expert in sales and sales management....
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Dealership Process Secrets
- Written by: Philip J. Cheatham
- Narrated by: Philip J. Cheatham
- Length: 3 hrs and 21 mins
- Unabridged
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After revolutionizing the digital desk-log and then running some of the best performing dealerships in the country, Philip Cheatham returns with a step-by-step playbook, taking you on a journey to transform your dealership and accelerate your path to a top-performing store. No matter your product, your dealership size, or how well you're operating, this book will provide the processes to help you achieve your sales goals more rapidly than you ever thought possible.
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Dealership Process Secrets
- Narrated by: Philip J. Cheatham
- Length: 3 hrs and 21 mins
- Release date: 2020-12-01
- Language: English
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After revolutionizing the digital desk-log and then running some of the best performing dealerships in the country, Philip Cheatham returns with a step-by-step playbook, taking you on a journey to transform your dealership and accelerate your path to a top-performing store....
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- Written by: Kevin Davis
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 27 mins
- Unabridged
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Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and, of course, cultivating more business. Each step in the book corresponds to a role you should adopt to meet customers’ needs at each stage of the buying process. Increasing sales is not just about learning more sales techniques; it’s about understanding the buying process - from your customer’s point of view.
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 27 mins
- Release date: 2020-10-02
- Language: English
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Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and cultivating more business....
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The Process
- A Guide Through the Reality of Entrepreneurship
- Written by: Christopher Raxton
- Narrated by: Christopher Raxton
- Length: 1 hr and 5 mins
- Unabridged
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The concepts in this guide not only teach how to win in entrepreneurship but also how to leverage your network and resources to win at life. Millionaire mentor Christopher Raxton has traveled to many different countries around the world, sharing the blueprint on how to get to the next levels of your life, scaling businesses, selling your products, and impacting tens of thousands of people with this information. Christopher has created multiple six-figure earners through his teachings and looks forward to similar or more success happening for you. Welcome to the Process!
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The Process
- A Guide Through the Reality of Entrepreneurship
- Narrated by: Christopher Raxton
- Length: 1 hr and 5 mins
- Release date: 2023-01-11
- Language: English
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Success isn't easy, but it's simple. Winning starts with listening to those that have the results you desire. If you ever wanted to win at a high level but didn't know where to start, look no further. Get ready for a guide to navigating entrepreneurship and owning your own business....
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Mastering B2B Marketing for Starters
- The Brief Guide to B2B Marketing and Sales - Including the Methods, Tricks and Processes for Every Step
- Written by: Jeffrey Coleman
- Narrated by: Tony Chiappetta
- Length: 2 hrs and 53 mins
- Unabridged
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The company needs to learn how to sales and build a strong marketing, in particular if they are working with other company. In this audiobook you can see how set you marketing in the right why, starting from market analysis until customer management.You will understand the most important indicator for understand if your business goes to in the right direction and how to boost them.
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Mastering B2B Marketing for Starters
- The Brief Guide to B2B Marketing and Sales - Including the Methods, Tricks and Processes for Every Step
- Narrated by: Tony Chiappetta
- Length: 2 hrs and 53 mins
- Release date: 2019-09-04
- Language: English
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The company needs to learn how to sales and build a strong marketing, in particular if they are working with other company. In this audiobook you can see how set you marketing in the right why, starting from market analysis until customer management....
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Six Sigma
- The Breakthrough Management Strategy Revolutionizing the World's Top Corporations
- Written by: Mikel Harry PhD, Richard Schroeder
- Narrated by: James Lurie
- Length: 5 hrs and 14 mins
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The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results. Six Sigma is the most powerful breakthrough management tool ever devised, promising increased market share, cost reductions, and dramatic improvements in bottom-line profitability for companies of any size. The darling of Wall Street, it has become the mantra of Fortune 500 boardrooms around the world because it works.
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Six Sigma
- The Breakthrough Management Strategy Revolutionizing the World's Top Corporations
- Narrated by: James Lurie
- Length: 5 hrs and 14 mins
- Release date: 2000-01-17
- Language: English
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The extraordinary breakthrough management program - heralded by GE, Motorola, and AlliedSignal - that is sweeping corporate America with its unprecedented ability to achieve superior financial results....
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Price: $16.26 or 1 Credit
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