Computers & Technology

For video game fans, the name Blizzard Entertainment was once synonymous with perfection. The renowned company behind classics like Diablo and World of Warcraft was known to celebrate the joy of gaming over all else. What was once two UCLA students' simple mission—to make games they wanted to play—launched an empire with thousands of employees, millions of fans, and billions of dollars. But when Blizzard cancelled a buzzy project in 2013, it gave Bobby Kotick, the infamous CEO of corporate parent Activision, the excuse he needed to start cracking down on Blizzard's proud autonomy.

Les histoires nous ont réunis. Les livres ont diffusé nos idées et nos mythologies. Internet nous a promis le savoir infini. Les algorithmes ont découvert nos secrets – et nous ont divisés. Quel monde nous promet l’IA ? Depuis cent mille ans, nous, les Sapiens, avons acquis un gigantesque pouvoir. Mais malgré nos découvertes, inventions et conquêtes, nous sommes aujourd’hui confrontés à une crise existentielle inédite. Le monde est au bord de l’effondrement écologique. Les tensions politiques se multiplient. La désinformation abonde.

The billionaire entrepreneur and Tesla CEO Elon Musk has become inextricable from the social media platform that until 2023 was known as Twitter. Started in the mid-2000s as a playful microblogging platform, Twitter quickly became a vital nexus of global politics, culture, and media—where the retweet button could instantly catapult any idea to hundreds of millions of screens around the world, unleashing raw collective emotion like nothing else before.

El esperado nuevo libro de Yuval Noah Harari, uno de los pensadores más innovadores, interesantes y clarividentes de la actualidad, y autor de Sapiens, el fenómeno literario global que ha cautivado a millones de lectores. En Nexus, Harari contempla a la humanidad desde la amplia perspectiva de la historia para analizar cómo las redes de información han hecho y deshecho nuestro mundo. Durante los últimos 100.000 años, los sapiens hemos acumulado un enorme poder.

In November 2022, a webpage was posted online with a simple text box. It was ChatGPT, and was unlike any app people had used before. It was more human than a customer service agent, more convenient than a Google search. Behind the scenes, battles for control and prestige between the world’s two leading AI firms, OpenAI and DeepMind, who now steers Google's AI efforts, has remained elusive—until now.

Confused about AI and worried about what it means for your future and the future of the world? You’re not alone. AI is everywhere—and few things are surrounded by so much hype, misinformation, and misunderstanding. In AI Snake Oil, computer scientists Arvind Narayanan and Sayash Kapoor cut through the confusion to give you an essential understanding of how AI works, why it often doesn’t, where it might be useful or harmful, and when you should suspect that companies are using AI hype to sell AI snake oil—products that don’t work, and probably never will.

In the spring of 2021, Hannah Brencher found herself depleted and exhausted—and she knew the culprit was her constantly plugged-in lifestyle. Like so many of us, Hannah had been turning to her phone to cope with life in a time of isolation and uncertainty. Those coping mechanisms had calcified into habits she didn't know how to break. Sound familiar? That's when the nudge happened. Turn off your phone and keep turning off your phone. In The Unplugged Hours, Hannah demonstrates how the act of powering down changed her entire life.

In IRREPLACEABLE, you will discover techniques to boost your career using AI—without losing your job to automation; secrets to unlocking your uniquely human abilities—ones AI can never replicate; counterintuitive methods to raise Future-ready children; strategies to avoid falling into the "AI Obesity" trap; and blueprints for leveraging AI to turn your company into an unstoppable force of innovation.

In this updated and expanded edition of Human + Machine—including a new chapter on gen AI—Daugherty and Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization, whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly—or completely reimagine them.

In The Extinction of Experience, Christine Rosen investigates the cultural and emotional shifts that accompany our embrace of technology. In warm, philosophical prose, Rosen reveals key human experiences at risk of going extinct, including face-to-face communication, sense of place, authentic emotion, and even boredom. Considering cultural trends, like TikTok challenges and mukbang, and politically unsettling phenomena, like sociometric trackers and online conspiracy culture, Rosen exposes an unprecedented shift in the human condition, one that habituates us to alienation and control.

Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, Smart Social Media is full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your customers, and keep up with ever-changing consumer behaviour.

Are you utilizing AI in your marketing but unsure if you’re maximizing its potential? Wondering how to scale AI (artificial intelligence) marketing across your enterprise? If you answered "yes" to any of these questions, this book is for you. Ideal for B2B marketers, enterprise sales professionals, marketing ops specialists, revenue ops managers, growth marketers, email marketers, content creators, and anyone involved in sales and marketing, this book provides essential knowledge about AI.

In The Tech Coup, Marietje Schaake explains how technology companies crept into nearly every corner of our lives and our governments. She takes us beyond the headlines to high-stakes meetings with human rights defenders, business leaders, computer scientists, and politicians to show how technologies have gone from being heralded as utopian to undermining the pillars of our democracies.

As advances in AI spark fear and confusion, The Mind’s Mirror reminds us that in spite of the very real and pressing challenges, AI is a force with enormous potential to improve human life. Computer scientist and AI researcher Daniela Rus, along with science writer Gregory Mone, offers an expert perspective as a leader in the field who has witnessed many technological hype cycles. Rus and Mone illustrate the ways in which AI can help us become more productive, knowledgeable, creative, insightful, and even empathetic, as well as the many risks associated with misuse.

Serious Machines is an essential audiobook for technology enthusiasts, computer science students, and anyone interested in the hidden history behind the tools that built our modern digital world. Best-selling author of The Sentient Machine and serial entrepreneur, Amir Husain takes listeners on a fascinating journey through the development of powerful computational tools that revolutionized fields like engineering, science, and entertainment.

Are you searching for ways to enhance your personal growth but feel overwhelmed by the abundance of information out there? Do you find yourself wishing for tools that can streamline your daily tasks and make life simpler? "Artificial Intelligence in Everyday Life Simplified" understands your struggles and offers practical solutions to these common challenges. This book is designed to demystify AI and show you how to leverage its power to improve various aspects of your life.

Are you curious about ChatGPT but unsure how it can benefit your teaching? Struggling to manage time between administrative tasks and creating engaging lesson plans? You're not alone. Unlock productivity and save time with ChatGPT in your classroom, and it’s easier than you think. This practical guide is for educators who want to revolutionize their teaching through technology. Discover how ChatGPT can engage students, personalize education, and ease administrative burdens.

Are you looking for ways to streamline your work and reduce burnout, while bringing a new level of engagement to your students? Mastering AI for Educators Made Easy teaches you how to use AI in the classroom and capitalize on the power of ChatGPT to redefine your teaching experience. This book package includes both Teaching With AI and ChatGPT for Teachers Made Easy.

Leverage the “serverless mindset” to build and deploy software faster, better, and with less expense. In this definitive guide, Joseph Emison shows how to leverage “serverless” for maximum customer value. He reveals why mindset is crucial to modern IT strategy and explains why and how to move toward a truly serverless mindset. Many organizations are falling short when it comes to leveraging the cloud. Drawing on his experience as a pioneering CTO across multiple industries, Emison shows why and how you can gain immense business value from the cloud.

"The Internet Revolution: Power, Culture, and the Future of Society" explores the profound and transformative effects of the internet on various aspects of modern life. This comprehensive examination delves into how the internet has reshaped personal relationships, work-life integration, and social norms, while also addressing the rise of online communities and digital communication.

Imagine yourself on a digital battlefield, armed only with your wits and a keyboard. The thrill of outsmarting hackers and navigating complex cybersecurity challenges fuels your adrenaline, pushing you to new heights of knowledge and skill. As you delve deeper into the world of cybersecurity, you’ll discover the immense potential for growth and mastery that awaits you. With each challenge you conquer, you unlock a new level of expertise, honing your abilities to become a formidable force in the digital realm.

"Building the Metaverse: The Past, Present, and Future of Virtual Worlds" is a comprehensive exploration of the rapidly evolving landscape of the Metaverse. This book delves into the origins of the Metaverse concept, tracing its roots from speculative fiction to its emergence as a transformative digital reality. Through an in-depth analysis of key platforms like Second Life, Minecraft, Roblox, and Fortnite, the book examines how these virtual worlds have shaped the Metaverse and influenced cultural and social dynamics.

Ängste, Depressionen und Burnout sind zu Volkskrankheiten geworden. Die Zahl der Betroffenen übersteigt die der Therapeuten bei Weitem. Was können Erkrankte tun, wenn niemand Zeit für sie hat? Nach ausgiebigen Tests und Recherchen ist Klaus Bernhardt der festen Überzeugung, dass sich künstliche Intelligenz – allen voran ChatGPT – hervorragend als erste Anlaufstation für Menschen mit psychischen Problemen eignet. Ihnen erklärt der renommierte Psychotherapeut anhand vieler Beispiele und einem großen Praxisteil, wie sie die KI richtig steuern, um passgenaue Soforthilfe zu erhalten.

Ronald Baldwin’s "AI for Creative Content and Marketing" is a pioneering resource that skillfully bridges the gap between cutting-edge technology and creative expression. Baldwin presents complex AI concepts in an accessible and engaging manner, making this book an invaluable tool for both tech enthusiasts and creative professionals.

Are you ready to turn your social media presence into a profitable empire? The digital landscape is evolving faster than ever. If you're not ahead of the curve, you're falling behind. Social Media Marketing in 2024 is your ultimate guide to dominating Facebook, Instagram, and TikTok.