If you’ve ever looked back at your vacation photos and wondered where you were in them… this one's for you.
In honor of Mother’s Day this week, we’re celebrating all the Moms out there as host Kim Anderson shares a heart-filled conversation with Nicole Smith, the founder and CEO of Flytographer—a global vacation photography company that’s transformed how families document their travels. With professional photographers in over 380 cities around the world, Flytographer helps people get frame-worthy photos with Mom in the picture, not just behind the camera.
Nicole shares how a spontaneous photo shoot on a cobblestone street in Paris sparked a business idea that wouldn’t let go. What started as a side hustle while juggling a full-time corporate marketing job and single motherhood has become an 8-figure business and a movement that reminds moms everywhere: you deserve to be seen in your memories too.
You’ll walk away from this episode inspired by Nicole’s journey, and with a fresh reminder that you don’t need a perfect plan to build something meaningful—you just need to start.
In this episode, you’ll learn:
- How to build a global travel brand from scratch—even without tech skills
- Why getting in the photo matters (for you and your kids)
- The behind-the-scenes story of Flytographer’s growth to 35,000+ 5-star reviews
This episode is for the moms doing it all, the dreamers holding back, and anyone who wants to travel more meaningfully and live life on their own terms.
So hit play and get inspired to stop waiting, start building, and maybe even book that trip—with you in the picture this time.
RESOURCES:
- Connect with Nicole & Flytographer: Website, Get Mom Back in the Photo Campaign & Instagram
⚡ROUND RESOURCES:
- The Oak Bay Beach Hotel in Victoria, BC Canada
- A Fine Balance by Rohinton Mistry
- Mouth Tape Sleep Aid
EPISODE DETAILS:
05:15 - Home might be the best place
17:10 - You don’t need it all figured out
14:40 - When making a big decision
16:15 - When the right idea grabs hold of you
18:25 - Why not you?
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