Too many business owners throw up a landing page, cross their fingers, and hope it works. But a landing page isn’t just about design — it’s about strategy, copy, tech, and follow-up.

In this training, Nik Cree reveals the complete process behind building high-converting landing pages and connecting them with your CRM to nurture leads effectively. From outcome-focused planning to writing “you-focused” copy, structuring delivery and thank-you pages, and automating campaigns with tags and workflows, you’ll discover how to create landing pages that actually generate results.

This is more than a tutorial — it’s a roadmap for turning clicks into customers.

Join us live at the next Tuesday webinarRegister here: ⁠SmashGo.co/Bosio⁠

Why It Matters:Your landing page is the gateway to your business growth. Done poorly, it wastes money, time, and traffic. Done right, it becomes a powerful tool to attract qualified leads, guide them step by step, and build long-term customer relationships.

About the Speaker:

Nik Cree is a digital strategist and founder of Positive Business Online. He helps business owners create smarter digital systems that generate leads, build trust, and scale with less stress. With a focus on landing pages, CRM automation, and practical marketing strategies, Nik simplifies the complex so entrepreneurs can get results faster.

Timestamps:00:00 – Why most business owners build landing pages backwards

02:45 – Start with the outcome: focusing on results, not features

08:20 – Going live & adapting your content strategy in real time

13:10 – Outcome vs. service: reframing how you present solutions

17:30 – The tech essentials: landing pages, CRMs, payment gateways

23:05 – The 3-page system: landing page, thank-you page, delivery page

29:00 – Crafting compelling, “you-focused” copy & irresistible offers

34:20 – Thank-you pages that build trust & drive upsell

38:15 – How to balance opt-in fields (volume vs. quality leads)

42:10 – Video on landing pages: how long is too long?

44:30 – Why you need multiple landing pages (and how to start simple)

47:50 – Driving traffic: organic, paid, and networking strategies

50:30 – The magic of CRMs: tags, personalization, and workflows

55:16 – Nurture campaigns & using behavior to drive next steps

59:49 – Why measuring goals (numbers!) is essential for success

1:02:43 – Driving traffic: LinkedIn, white papers, and social strategies

1:05:15 – Closing thoughts & next week’s webinar preview

Want weekly tips that will help support and grow your business?Join us Live every Tuesday 6pm - 7:30pm AEST Register here: ⁠SmashGo.co/Bosio⁠