In episode 41, we sit down with Alexes Hagans, owner of Flowers by Alexes in Washington, DC. Alexes shares how a seed planted by her father, who rose from delivery driver to florist owner, became a multigenerational legacy. She opens up about closing the original shop, returning nearly two decades later, earning DC Chamber’s Retailer of the Year, and using her Petworth corner to unite small businesses and neighbors through service, culture, and unforgettable floral design.

3 Main Takeaways from this episode:

1. Legacy to leadership: Alexes’ father modeled entrepreneurship and service, inspiring her to reopen the family florist, scale operations, and evolve from solo operator to true CEO with systems, staff, and vision.
2. Community as a business engine: From free vendor pop-ups to Art All Night activations, Alexis proves that consistent service, collaboration, and hospitality can build brand loyalty, foot traffic, and real neighborhood impact.
3. Courage and capacity building: She turned challenges into capability, learning the back office, saying yes to corporate events, and reinvesting commissions from real estate to fund, grow, and professionalize the business.

What Listeners Will Gain:
• A practical blueprint for reviving and scaling a family business: mentorship, research, strategic planning, and team building
• Customer experience tactics that win: customization over commoditization, world-class service, and authentic storytelling
• Community-first growth strategies: partnerships, recurring events, and giving other small businesses space to shine
• CEO mindset shifts: moving from “I do everything” to systems, delegation, and multi-location expansion

If you believe purpose, perseverance, and community can build an invaluabl brand, press play. Hear how Alexes transformed a neighborhood corner into a hub for culture and commerce and how you can apply her playbook to your own venture. Watch now, drop your favorite lesson in the comments, and subscribe for more conversations that turn passion into legacy.

Follow Alexes and her flourishing business!

https://www.instagram.com/youruptownflorist?igsh=M29icW1mbGkzZjMw

Thank you for exchanging great vibes with us. If you found value in this podcast, please like, share, subscribe, and leave us a review. Tap in with our investment group for all the latest news on what we have going on.
https://www.investwitheig.com

For any merchant services business solutions, we have you covered there as well. https://www.extraordinarybusinesssolutions.com

Song credit
https://beatsandbourbon.net