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How I Raised Myself from Failure to Success in Selling

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How I Raised Myself from Failure to Success in Selling

Auteur(s): Frank Bettger
Narrateur(s): Arthur Morey
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À propos de cet audio

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas - or anything else - this book is for you.

When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable - and more valuable to your company - when you apply Bettger's keen insights on:

  • The power of enthusiasm
  • How to conquer fear
  • The key word for turning a skeptical client into an enthusiastic buyer
  • The quickest way to win confidence

©1947 Prentice Hall Press. First Fireside Edition: 1992. Renewed 1977 by Frank Bettger. All rights reserved (P)2016 Simon & Schuster Gestion et leadership Marketing et ventes Réussite personnelle Marketing Carrière Entreprise Succès Direction Selling Insurance
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Thank you so much for sharing this useful data! Greatly appreciated. A new world of selling perspectives was bestowed on me through this book.

Amazing on selling perspectives.

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I will most definitely be listening to this book several more times! Goes hand-in-hand with Dale Carnegie's "How To Win Friends and Influence People"

Engaging and practical.

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he tells good stories has good examples breaks down his chapters well Buck is well laid out suggested read for anybody wanting a refresher or wanting some tips on selling

suggested read for any sales person

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This book was truly enlightening. I appreciated the author's candid sharing of personal experiences and the actionable advice they provided.

One particular idea that resonated with me was when the author said, "if you were my brother I would say what I am going to say to you now…"

For those embarking on a sales career, I wholeheartedly recommend this book. In fact, I procured a few copies to distribute among my team.

LOVE, LOVE, LOVE THIS BOOK 😍

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This title is great for the salesperson, especially the life insurance sales person who appreciates specific examples. There are a lot of great tips and advice on how not only to be better at sales, but better at life as well. I enjoyed the narration. I took away one star because some of the examples and advice are a little dated. For instance, it took me a while to figure out what a haberdasher is. I do however, recommend this book to anyone entering or struggling with sales

Timeless Advice

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Inside you'll discover nuggets of information that have been taught to us by many other authors and trainers since Frank Bettger wrote his book. It's no wonder there is so much to learn in here as Frank was taught by and worked along side with the late great Dale Carnegie. Have you read "How to win Friends..."? Those lessons are in here to. Practical real-world events to apply the training.
If you're looking for one sales training book to keep as reference to, THIS IS IT.
I heard this booked mentioned years ago but it wasn't until it was recently referred to again that make me start "reading" it. Sure glad I did. I listened to this book back to back and still found tips to implement into my practice. This is one tool in your toolbox that you will always use.

THE Sales Training Book.

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