Introducing Sociology makes the learning of the foundations of sociology fun and easy in a easy-to-listen book. Through this book, you will gain an understanding of the dynamic forces that shape personalities and socialize people into the larger culture within which we live. With a modern take, you’ll not only learn about how traditional institutions such as the family and schools shape society but also come away informed about how mass media, including social media networks like Facebook and YouTube, are socializing our children and providing new means of interpersonal mass communication never seen before.

Learn the foundational principles that lie behind sociology including:

• The history of sociology and key figures in its early development.
• The key role of the immediate family as the primary agent of socialization.
• How children are socialized into the larger society.
• The role played by the secondary family as an agent of civilization.
• Mass communication and old and new mass media.
• The growing role of social media networks as agents of socialization.
• How technology is changing mass media.
• Youth culture and the importance of peer groups.
• Schools, education, and society, and the three main sociological theories of education.