The Disney Playbook
Lessons in Business, Branding, and Global Domination
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The Disney Playbook
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Narrateur(s):
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Brian Michael Raetz
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Auteur(s):
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K. Connors
À propos de cet audio
The Disney Playbook: Lessons in Business, Branding, and Global Domination
Step into the magic behind the mouse with The Disney Playbook - the ultimate guide to understanding how Disney became a global empire. This book dives deep into the business strategies, branding brilliance, and innovative mindset that transformed a cartoon mouse into an unstoppable cultural force. From billion-dollar acquisitions like Pixar, Marvel, and Lucasfilm to groundbreaking moves in streaming with Disney+, every chapter unpacks Disney’s bold decisions and secret playbook for success.
Discover how Disney crafts emotional connections that span generations, masters vertical integration, and turns every story into a multi-platform phenomenon. Packed with actionable insights, real-world examples, and timeless lessons, this playbook is a must-read for entrepreneurs, marketers, and Disney fans alike. Whether you're building your own empire or just curious about the magic formula behind Disney's dominance, this book delivers inspiration and strategy in equal measure.
With The Disney Playbook, you’re not just reading a story - you’re gaining access to the blueprint of one of the most successful brands in history. Don’t settle for average insights when you can learn from the best. Grab your copy today and discover how Disney turned dreams into an empire!