In this episode, Sue Grant (Managing Director of Berthon Sales Group) shares our latest yacht sales insights for August 2025. What began as a light-hearted Teams chat between our international offices has grown into a more structured monthly review of the yacht market — and now into a regular podcast feature.

Sue dives into what’s happening across our territories — the UK, Mediterranean, Scandinavia, the USA, and beyond. From seasonal slowdowns in August to the build-up for the autumn boat shows, we explore what’s hot, what’s not, and the wider trends shaping brokerage today.

Highlights include:

• Why August is traditionally a quiet month for yacht sales, and what made this year different.
• The surge in repeat business from long-standing Berthon clients.
• Busy activity in Scandinavia around the Öppet Varv show.
• Growing interest from American buyers in Mediterranean yachts.
• Legal challenges around YachtWorld and what that could mean for the industry.
• Which yacht sizes and styles are most in demand right now.
• Encouraging early signs of renewed appetite for new yacht sales.

It’s a mix of clear insight and open conversation, blending market analysis with first-hand perspective, aimed at making sense of where the yacht market stands today, where it’s heading, and how these shifts affect both buyers and sellers.

If you’re curious about the state of international yacht sales, this episode gives you an inside look at the conversations shaping the market right now.

www.berthoninternational.com

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