
Amazon News: Google Exit, Feedback Shift & FBA Prep Ending Soon
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Amazon Sellers, Amazon just pulled a disappearing act from Google—and that’s only one of the fires we’re putting out today. Join me as we break down the new seller feedback system, the war on agentic bots, and why you’ll soon be doing your own prep work again. 🚨📦
Full News: https://amazonseller.school/amazon-news-fba-prep-ending-google-ads-opportunity-and-ai-selling-strategies-unleashed/
I’ll give you the facts—and the friction sellers are facing this week.
Big changes are hitting four key areas: traffic, trust, tech, and prep. These aren’t minor updates—they’re strategic moves that could impact your operations and profitability fast.
Here’s what we’re covering:
Amazon Pulls Back from Google Shopping Ads, Creating Rare Opportunity for Sellers https://digiday.com/media-buying/amazon-has-abruptly-cut-google-shopping-ad-spending-cue-speculation/
Sellers Protest a Major Change to Amazon Feedback Coming August 4th https://www.ecommercebytes.com/2025/07/29/sellers-protest-a-major-change-to-amazon-feedback-coming-august-4th/
Shopify & Amazon Block Agentic AI Bots and Begin the War https://www.shopifreaks.com/shopify-amazon-block-agentic-ai-bots-and-begin-the-war/
Amazon FBA to End Prep Services Starting January 2026 https://www.ecommercebytes.com/2025/07/28/amazon-fba-will-no-longer-offer-prep-services/
No guesswork—just seller-focused insight and strategy that cuts through the noise.