
Chapter 8: The Leader’s Playbook - Making Customer Culture a Daily Habit
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This chapter, titled "The Leader's Playbook," emphasizes that customer-centricity is not merely a slogan, but a daily habit that must be embedded into an organization's DNA through consistent leadership and repeatable actions. It highlights the importance of "customer muscle memory," a concept built through four vital sources of customer reality—asking customers, bringing in employee stories, direct experiences, and deep listening—to ensure leaders remain connected to customer experiences as a necessity, not a luxury. The text introduces six practical exercises designed to integrate customer focus into daily routines, such as customer engagement meetings, storytelling, culture huddles, visual symbols, changing roles, and customer immersion programs. These activities aim to foster empathy, collaboration, and strategic alignment across all levels of an organization, ultimately driving engagement, loyalty, and sustainable growth by consistently putting the customer first. This podcast was created using Google Notebook LM.