In this episode of "Clearly Conspicuous," consumer protection attorney Anthony DiResta covers the emerging issues driving federal and state enforcement and private litigation. He highlights six themes shaping priorities: artificial intelligence (AI) and automation, advertising and marketing practices, privacy and data security, unfair and abusive practices, sector-specific scrutiny of financial services, health and environmental claims, and escalating coordination among enforcers. Mr. DiResta explains how agencies are intensifying oversight of AI transparency and bias, influencer and native advertising disclosures, data collection and breach response, "dark patterns," hidden fees and products targeting vulnerable consumers. He then describes practical steps to help mitigate unwanted attention from the government, from AI audits and human oversight to substantiation, social media policies, incident response plans and consumer-centric design. He concludes by highlighting how important it is to build trust through first instance compliance to reduce risk and position your business to thrive in a dynamic enforcement landscape.

In this episode of "Clearly Conspicuous," consumer protection attorney Anthony DiResta discusses strategies and techniques for defending an investigation by a federal or state consumer protection agency in the current political landscape.

He breaks the process into five phases:

1. understanding the landscape

2. discovery and information gathering

3. communication and relationship building

4. controlling the narrative

5. strategic resolution

Mr. DiResta emphasizes the importance of strategy, credibility and advocacy throughout the process, as well as securing counsel who will protect your interests while building rapport with government staff.

In this episode of "Clearly Conspicuous," consumer protection attorney Anthony DiResta reviews recent trends in state-level consumer protection enforcement. He highlights notable actions by state attorneys general (AGs) across the U.S., from Florida's investigations into Roblox and Google's advertising practices, to multistate efforts against illegal electronic cigarettes, multimillion-dollar settlements in Illinois and California, and New Hampshire's lawsuit against Meta for addictive design features that allegedly harm teens. The discussion underscores how states are actively policing deceptive marketing, false advertising and emerging digital issues, often filling gaps left by waning federal enforcement. With investigations intensifying and priorities varying by state, businesses are advised to maintain high compliance standards and pursue transparent, ethical marketing to avoid legal risks and foster consumer trust in an evolving regulatory landscape.