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Community tourism

Community tourism

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Episode 5: Community tourism. What does good community tourism look like and can we measure its benefits?Sponsored by ⁠⁠⁠⁠Lemongrass⁠⁠⁠Holly and Richard discuss the benefits of community tourism and how to measure it, with guests Manisha Pande, Founder and Managing Director of Village Way and Kelly Galaski, Senior Director, Operations & Head of Impact at Planeterra.In this episode, we unpack:Why some models work better than othersHow to put systems in place to avoid the dangers of tourism in rural areas How to create impact through community rather than for communityHow to establish a constant dialogue to keep generating positive impact for a community How to create an impact measurement and monitoring and evaluation toolHow to monitor the impact of community tourism on an entire village or community How to create replicable community tourism structuresWhy community run and operated tourism can lead to a better guest experience The importance of communities not becoming over reliant on tourism, and how to prevent this happeningThe less expected benefits of community tourism “The success lies in giving the communities collaborative ownership over what they are creating and offering to guests.” Manisha Pande“We did our homework in what would have the best impact and we chose a model that works with an entire village rather than set up homestays.” Manisha Pande“We’ve moved away from the term community-based tourism.” (listen in to find out why) Kelly Galaski“What we’ve created is an impact measuring tool as well as a monitoring and evaluation tool for our team.” Kelly GalaskiFind out more about our guests in this episode:Manisha Pande, Founder and Managing Director of Village WaysKelly Galaski, Senior Director, Operations & Head of Impact at PlaneterraShow notes:⁠Village Ways’ anniversary special 'Kumaon Itinerary', which is available to book from October 2025⁠Another new Village Ways holiday in Chhattisgarh and Madhya Pradesh called ‘Forests and Fables'IRCT India Network ​Planeterra 2024 Impact ReportPlaneterra and Iberostar partnershipPlaneterra’s work with IUCN in Protected Areas An example of Planeterra’s work in urban areas Follow for more:⁠⁠Lemongrass PR⁠⁠ Holly Tuppen⁠⁠⁠⁠Richard Hammond⁠⁠ ==It’s a Journey is a brand new podcast series hosted by Richard Hammond, Publishing Director of Green Traveller Media and Holly Tuppen, sustainable travel writer and expert. Sponsored by Lemongrass, the first five episodes tackle the uncomfortable, complex, and often overlooked questions facing the travel industry as it strives to have a better impact on people and places.Thanks for listening! Please submit any questions or comments to ⁠⁠⁠itsajourneypodcast@gmail.com⁠⁠⁠Get in touch about opportunities at ⁠⁠⁠itsajourney.fm
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