Épisodes

  • Law Firm Growth Strategies That Actually Work with Steve Fretzin
    Dec 4 2025

    If you’re serious about scaling your law firm in 2026, you need to start building better growth systems today.

    In this episode, I sit down with Steve Fretzin, author of the best-selling book Legal Business Development Isn’t Rocket Science, to explore law firm growth strategies that actually work. He explains how lawyers can take control of their business development, structure their practice for efficiency, and grow their book of business without spinning their wheels.

    You’ll learn how to:

    • Build a law firm growth strategy that works for you
    • Master time management and systems to focus your energy
    • Drive business development through relationships, not pitching
    • Target the right clients and decision-makers
    • Turn actionable strategies from Steve’s book into real-world outcomes

    This episode will completely change how you approach business development, so don’t miss out!


    Key Takeaways:

    00:00 Intro

    01:49 Steve’s background and transition to the legal industry

    07:43 What Steve’s best-selling book offers to lawyers

    12:21 Business development is a skill

    13:30 Common challenges in legal business development

    20:22 Steve’s legacy and future goals

    23:19 Outro


    Additional Resources:

    ⚡ Learn more about Steve Fretzin: https://fretzin.com/

    ⭐ Connect with Steve on LinkedIn: https://www.linkedin.com/in/stevefretzin/

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

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    24 min
  • The #1 Mistake Law Firms Make When Hiring
    Dec 1 2025

    Many law firm owners are stuck in a broken hiring cycle. They post the job, pray for applicants, settle for a candidate out of desperation, and then repeat.

    It’s passive, it's reactive, and worst of all, it’s keeping your firm from growing.

    The truth is that the best people are already working somewhere else.

    The best people are already working somewhere. It's time to GOYA (Get Off Your Ass) and aggressively recruit them.

    In today’s episode, I’m breaking down:

    • How not to be passive in tight markets
    • How to build a careers page that sells your firm
    • How to write ads that speak to what top candidates really want
    • How to use LinkedIn, ZipRecruiter, and Indeed like a hiring pro
    • Why “always be hiring” is a strategy

    🎧 Tune in now and let’s start hiring smarter.


    Key Takeaways:

    Introduction (00:00)

    Law firm hiring strategies in a tight market (01:09)

    Creating a careers page on your website (05:28)

    Running ads to your careers page (08:36)

    Proactive use of job platforms (12:09)


    Additional Resources:

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

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    19 min
  • The Pattern Holding You Back as a Law Firm Leader (And How to Overcome It)
    Nov 27 2025

    Do you feel like no one else can do your work as well as you?

    Many law firm leaders are convinced that as soon as they let go of control (or let someone else shine in their place), their business and reputation will suffer.

    Here’s the brutal truth. This mindset drives you to act from ego rather than strategy, all under the guise of maintaining control. Left unchecked, it can stall your growth and keep your law firm dependent on you.

    That’s why today, I’ll show you:

    • How to spot the inferior superior in yourself
    • How ego-driven choices limit your law firm’s growth
    • Why learning from others (even less experienced people) can be your advantage
    • How to build a firm that thrives even without you

    If you’re ready to let go of limiting beliefs and become a stronger law firm leader, this episode is for you.

    Tune in now!


    Key Takeaways:

    Introduction (00:00)

    Let’s talk about self-sabotage (02:59)

    Strengths, but weaknesses too (09:40)

    Why you need to overcome your ego (15:41)

    How to recognize the ‘inferior superior’ (22:34)


    Additional Resources:

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

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    28 min
  • The Money Mindset Every Lawyer Needs to Dominate 2026
    Nov 24 2025

    Running a law firm isn’t just about cases… It’s about making your numbers work for you.

    In this episode, I sit down with Danielle Hendon, the founder of 4 Corners CFO, to explore how law firm owners can take control of their finances, build profitable systems, and make confident money decisions without feeling judged.

    You’ll learn how to:


    • Read your numbers and the story behind them
    • Build a budget and cash flow plan that sets clear expectations
    • Structure compensation and incentives to protect profit and retain talent
    • Shift your money mindset so that taking what you earn feels right
    • Position your firm to thrive in 2026

    This episode will change how you approach finances and how you see your firm, so don’t miss out.


    Key Takeaways:

    00:00 Intro

    04:06 What are your numbers saying?

    08:55 The money mindset shift you need

    11:10 Long-term perspective, budgeting, and the law of thirds

    14:49 Marketing, profitability, and effective compensation models

    21:53 Delegation and optimizing workflow

    22:50 Cash flow management

    28:04 How to be a financially successful business in 2026

    29:19 Outro


    Additional Resources:

    ✨ The 4 Corners CFO: https://4cornerscfo.com/

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

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    30 min
  • The BEST Authentic Personal Branding Tips for Lawyers w/ Steve Fretzin
    Nov 20 2025

    How can you promote yourself when you’re not a natural self-promoter?

    This is the question I ask my guest on this week’s episode of Crushing Chaos With Law Firm Mentor, Steve Fretzin.

    Steve is the premier business development coach for lawyers as well as the founder of FRETZIN, Inc. and host of the podcast Be That Lawyer. He has spent nearly two decades helping attorneys master business development.

    Through his work, Steve offers lawyers like you strategic, relationship-driven, and refreshingly non-salesy approaches to growing their practices.

    In this episode, Steve and I break down what it takes to promote yourself authentically and the power of great personal branding. We also talk about how to leverage LinkedIn for promotion, the importance of connecting hobbies to practice areas, and how AI can help even the most hesitant attorneys get started.

    If you’re ready to scale your law firm, this episode is for you!

    Tune in now.


    Key Takeaways:

    Introduction (00:00)

    Meet Steve (01:09)

    Climbing both sides of the business development mountain (02:53)

    Personal branding for lawyers (06:05)

    Where to start? (08:46)

    AI for personal branding (13:36)

    Networking when you’re not a natural (17:04)

    Outro (22:23)


    Additional Resources:

    ✨ Connect with Steve LinkedIn: https://www.linkedin.com/in/stevefretzin/

    ✨ Learn more about Steve’s work: https://fretzin.com/

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

    Voir plus Voir moins
    23 min
  • RERUN: The Top 3 Mistakes That Are KILLING Your Law Firm’s Intake System
    Nov 17 2025

    You could be killing your intake system and you might not even know it! I know, this is a pretty scary thought, and even worse: you might not even understand why it’s happening.

    Lucky for you, this is exactly why I’m here! In this week’s episode of Crushing Chaos With Law Firm Mentor, I break down the top three mistakes that are killing your law firm’s intake.

    Your intake system is the lifeblood of your law firm, and you might be unknowingly undermining it with simple, easily avoidable mistakes.

    Listen in to learn the importance of having dedicated intake professionals on hand, why client distress management training is vital, how legal-friendly incentives motivate intake personnel to meet their goals, and so much more.

    It’s time for you to stop bleeding leads and grow your law firm, so don’t miss this episode!

    Tune in now for more.


    Key Takeaways:

    Introduction (00:00)

    Why you need a dedicated intake person (03:14)

    Are you having regular sales meetings? (09:13)

    Don’t forget about follow-up! (17:51)


    Additional Resources:

    ⚡ Register now to unlock your FREE training series: https://lawfirmmentor.net/go/

    ✨ Unlock your firm’s full potential with our Law Firm Mentor membership: https://lawfirmmentor.net/membership/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

    Voir plus Voir moins
    25 min
  • The Secret to Turning Website Visitors Into Clients w/ Ted DeBettencourt
    Nov 13 2025

    Most law firm owners are still relying on outdated intake systems and it’s costing them real cases. But what if the fix wasn’t more automation, but more humanity?

    In this episode of Crushing Chaos With Law Firm Mentor, I sit down with Ted DeBettencourt, co-founder of Juvo Leads, a legal marketing company that’s revolutionizing the world of chat services.

    Together, Ted and I talk about how AI is evolving (and where it falls short), why response time is now the biggest factor in getting leads through Google’s Local Services Ads, and how law firms can use chat to book consults, sign retainers, and stop prospects from shopping around.

    We also break down what really makes a potential client feel heard in those critical first five minutes and why the firms that figure that out are the ones winning in today’s market.

    If you’ve been wondering how to bring more leads in the door (and actually sign them), this is the episode for you!

    Tune in now.


    Key Takeaways:

    Introduction (00:00)

    Meet Ted (01:06)

    What makes a bad chat? (05:01)

    Website conversion (07:34)

    Let’s talk about LSAs (12:51)

    What about quality control? (16:48)

    The future of legal intake (20:46)


    Additional Resources:

    ✨ Learn more about Juvo Leads: https://juvoleads.com/

    ⚡ [Free Training] 5 steps to never stop growing: https://lawfirmmentor.net/go/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

    Voir plus Voir moins
    25 min
  • The Exit Plan Every Lawyer Needs w/ Pam Meissner
    Nov 10 2025

    Most law firm owners wait way too long to think about exit planning. But planning your exit isn’t something you do at the end, it’s something you bake into your business from the beginning.

    In this episode of Crushing Chaos With Law Firm Mentor, I sat down with Pam Meissner of Cathcap, a company that provides fractional CFO services to law firms.

    And let me tell you, this conversation went way beyond balance sheets and spreadsheets. Pam shares deep insights on how to build a law firm that’s not just profitable, but actually sellable.

    We talk about how to create enterprise goodwill, why your firm should function without you, and how systems, structure, and mindset all contribute to the value of your business. We also dive into money psychology, including how the way you grew up shapes how you run your firm today (spoiler: your financial thermostat was probably set at your childhood dinner table).

    Whether you’re years away from exiting or just tired of being the only one holding your business together, this episode is packed with gold that will help you think (and act) like a real CEO.

    Tune in now!


    Key Takeaways:

    Introduction (00:00)

    Meet Pam! (00:55)

    All about Pam’s book (03:15)

    The major shifts before an exit (07:40)

    Leading vs lagging indicators (11:30)

    Let’s talk about your financial thermostat (16:01)

    Why you need to start investing in systems and processes (22:47)


    Additional Resources:

    ✨ Learn more about Cathcap:

    Website: https://cathcap.com/

    LinkedIn: https://www.linkedin.com/company/cathcap/

    Facebook: https://www.facebook.com/CathcapCFO/

    YouTube: https://www.youtube.com/@cathcapCFO

    ⚡ [Free Training] 5 steps to never stop growing: https://lawfirmmentor.net/go/

    ⭐ Connect with us on socials:

    Follow us on Facebook: https://www.facebook.com/LawFirmMentor/

    Follow us on Instagram: https://www.instagram.com/law_firm_mentor/

    Follow us on LinkedIn: https://www.linkedin.com/company/law-firm-mentor-llc/

    Crushing Chaos With Law Firm Mentor is a podcast aimed to help lawyers and law firm owners scale their business, make more money, and escape the 60-hour week grind for a life they love. Follow us wherever you get your podcasts so you don’t miss a thing!

    Voir plus Voir moins
    31 min